Personal Branding - Women of Rubies

In Career Gems July 8, 2024 By Women of Rubies

How to Build a Strong Personal Brand as a Woman in Business

Building a strong personal brand is essential for success in today’s competitive business world, especially for women striving to make their mark. Your personal brand not only reflects your expertise and values but also influences how others perceive and trust you. Here are key strategies to help you craft and maintain a compelling personal brand as a woman in business:

1. Define Your Unique Value Proposition

Begin by identifying what sets you apart from others in your field. What skills, experiences, and qualities make you uniquely qualified? Your unique value proposition (UVP) forms the foundation of your personal brand and should be clear and compelling.

2. Clarify Your Target Audience

Understand who you want to reach with your personal brand. Are you targeting potential clients, employers, industry peers, or a specific demographic? Tailor your brand message and communication style to resonate with your target audience’s needs and preferences.

3. Establish a Consistent Online Presence

Craft a professional and cohesive online presence across platforms like LinkedIn, Twitter, and your personal website or blog. Optimize your profiles with a professional photo, a succinct bio highlighting your expertise and achievements, and regular updates that showcase your knowledge and engagement in your industry.

4. Demonstrate Thought Leadership

Position yourself as a thought leader by sharing valuable insights, opinions, and industry trends through blogs, articles, webinars, and speaking engagements. Consistently create and curate content that showcases your expertise and demonstrates your commitment to staying at the forefront of your field.

5. Cultivate Authentic Relationships

Build genuine connections with others in your industry through networking events, professional associations, and online communities. Engage in meaningful conversations, offer support and mentorship, and seek opportunities to collaborate with others who align with your personal brand values.

Conclusion

Building a strong personal brand as a woman in business requires clarity, consistency, and authenticity. By defining your unique value proposition, clarifying your target audience, maintaining a consistent online presence, demonstrating thought leadership, and cultivating authentic relationships, you can establish a compelling personal brand that enhances your professional reputation and opens doors to new opportunities.

Empower yourself with these strategies and watch your personal brand flourish in the competitive landscape of business. Your brand is your story—shape it intentionally and let it reflect your journey, values, and aspirations.

In Career Gems May 5, 2024 By Women of Rubies

3 Strategies for Conducting a Personal Brand Audit Online

In the digital age, your personal brand is much more than a reflection of who you are in real life. It is your virtual identity that can have a significant impact on how others perceive you and the opportunities that come your way. It’s not enough to simply be present online; you need to carefully curate your online presence to make the most of it. To help you with this, here’s a step-by-step guide to auditing and enhancing your personal brand.

The Importance of Personal Brand Audit

Your online persona holds substantial sway over both personal and professional spheres. In an era where digital footprints define reputations, auditing your personal brand becomes paramount. It’s the compass guiding you toward consistency, credibility, and alignment with your aspirations.

Why Does it Matter?

Your online presence shapes perceptions. A thorough personal brand audit ensures:

Authenticity: Your digital narrative accurately mirrors your essence.
Consistency: Your brand identity remains cohesive across platforms.
Relevance: Your content aligns with your goals and resonates with your audience.

Step 1: Assess Your Current Online Presence

Google Yourself

Delve into the virtual world with a Google search. Scrutinize mentions, articles, and social profiles. Address any discrepancies or outdated information promptly. Leverage positive results to bolster your brand narrative.

Analyze Social Media Profiles

Your social platforms are potent brand ambassadors. Scrutinize profile bios, content, and visuals for consistency and relevance. Weed out any incongruent content and leverage these platforms to amplify your expertise.

Review Your Personal Website or Blog

Your website serves as your digital home. Ensure its design and content reflect your brand essence. Feature a blog section to share insights and solidify your authority in your niche.

Step 2: Identify Your Personal Brand Goals

Define Your Target Audience

Craft content tailored to resonate with your desired demographic. Understand their needs, pain points, and aspirations to foster meaningful connections.

Establish Your Unique Value Proposition

Delineate what sets you apart. Highlight your skills, experiences, and personality traits that contribute to your distinctiveness. Let your unique value proposition shine through your online presence.

Set Measurable Objectives

Translate aspirations into tangible goals. Whether it’s increasing online visibility or enhancing industry authority, delineate clear, measurable milestones to track your progress.

Step 3: Evaluate Your Online Content

Check for Consistency Across Platforms

Harmonize your brand identity across all online touchpoints. Ensure consistent branding, messaging, and tone to fortify your brand recall.

Assess the Quality of Your Content

Quality trumps quantity. Scrutinize the caliber of your content—be it blog posts or social media updates. Aim for engaging, valuable content that resonates with your audience.

Ensure Content Alignment with Goals

Every piece of content should serve a purpose. Ensure that your content is not only relevant but also reinforces your unique value proposition and resonates with your target audience.

Final Thoughts

A personal brand audit isn’t just a ritual—it’s your compass in the digital wilderness. By meticulously assessing your online presence, defining your goals, and refining your content, you pave the path to a formidable personal brand. Invest in this process, and watch your digital persona flourish.

In Career Gems March 24, 2024 By Women of Rubies

Celebrating 10 Black Women Who Have Sustained Their Brands Through Media Visibility

In a world where media visibility holds immense power, Black women are rising to the forefront, shaping narratives, and leaving an indelible mark on the global stage. From the USA, Ghana, Nigeria, Kenya, Zimbabwe and Uganda to Canada, these remarkable women have leveraged their platforms to sustain their brands while inspiring countless others along the way. Let’s celebrate their achievements and the impact they’ve made across continents.

Oprah Winfrey (United States)

A pioneer in media and philanthropy, Oprah Winfrey‘s influence knows no bounds. From her groundbreaking talk show to her multimedia empire, Oprah has used her platform to uplift and empower millions worldwide. Her commitment to authenticity, empathy, and social change has cemented her as one of the most influential figures in modern media history.

Chimamanda Ngozi Adichie (Nigeria)

Renowned for her thought-provoking writing, Chimamanda Ngozi Adichie has become a literary icon. Her novels, including “Half of a Yellow Sun” and “Americanah,” explore themes of identity, feminism, and cultural heritage. Through her TED Talks and essays, Adichie continues to spark vital conversations on race, gender, and representation.

Naomi Osaka (Japan/Haiti)

With her exceptional talent and unwavering advocacy, Naomi Osaka has transcended the world of tennis. Born in Japan to a Haitian father, Osaka has used her platform to amplify important issues, from racial injustice to mental health awareness. Her courage and resilience inspire a new generation of athletes and activists alike.

Danai Gurira (Zimbabwe/United States)

Best known for her roles on stage and screen, Danai Gurira is a force to be reckoned with. From her portrayal of Michonne in “The Walking Dead” to her award-winning play “Eclipsed,” Gurira’s work highlights diverse narratives and complex characters. As a playwright, actress, and activist, she continues to break barriers and inspire audiences worldwide.

Thando Hopa (South Africa)

Thando Hopa‘s presence in the fashion industry is both groundbreaking and inspiring. As the first woman with albinism to grace the cover of Vogue, Hopa challenges beauty standards and promotes inclusivity. Her work as a model and lawyer advocates for representation and diversity, empowering others to embrace their uniqueness.

Joselyn Dumas (Ghana)

Joselyn Dumas has made a significant impact on Ghana’s entertainment industry through her versatility as an actress, TV host, and media personality. With appearances in numerous Ghanaian and Nollywood films, as well as hosting popular television programs, Dumas has maintained a strong presence in the media landscape. Her authenticity, charisma, and dedication to her craft have earned her a loyal following and established her as a prominent figure in Ghanaian media.

Leïla Slimani (France/Morocco)

Leïla Slimani’s impact on global literature cannot be overstated. The French-Moroccan author has garnered international acclaim for her thought-provoking novels exploring social and cultural issues. Slimani’s work challenges conventions and pushes boundaries, sparking essential conversations about race, class, and gender dynamics in contemporary society.

Caroline Mutoko (Kenya)

Caroline Mutoko is a prominent media personality in Kenya, known for her work as a radio presenter, TV host, and social commentator. With her bold and outspoken style, Mutoko has sustained her brand through consistent visibility in the media landscape. She has used her platform to advocate for social issues, challenge stereotypes, and empower women in Kenya. Mutoko’s influence extends beyond traditional media, as she is also active on social media platforms, where she engages with her audience on a wide range of topics. Her impactful presence in Kenyan media has earned her recognition and respect as a leading voice in the country.

Trey Anthony (Canada)

Playwright, author, and television producer Trey Anthony is a trailblazer in Canadian media. Best known for her groundbreaking play “da Kink in my Hair” and her work on the television series “Da Kink in my Hair” and “How Black Mothers Say I Love You,” Anthony’s storytelling celebrates the complexities of Black Canadian identity. Her contributions to Canadian theatre and television have paved the way for greater diversity and representation in media.

Flavia Tumusiime (Uganda)

Flavia Tumusiime is a prominent media personality in Uganda, known for her work as a radio presenter, TV host, actress, and entrepreneur. With her engaging personality and versatile talent, Tumusiime has sustained her brand through consistent visibility in the media industry. She has hosted various popular TV and radio shows, showcasing her skills as a presenter and entertainer. Additionally, Tumusiime is actively involved in entrepreneurship, with ventures in the fashion and beauty industry. Her influence extends beyond media, as she also uses her platform to advocate for social causes and empower youth in Uganda. Tumusiime’s dedication to her craft and her commitment to making a positive impact have earned her recognition and admiration in her home country and beyond.

These ten Black women from diverse backgrounds and disciplines exemplify the transformative power of media visibility in sustaining personal and professional brands. Through their creativity, resilience, and unwavering dedication to their craft, they continue to inspire and empower others to make their voices heard on the world stage.

In conclusion, the stories of these remarkable women underscore the power of media visibility in shaping personal brands and driving positive change. At Women of Rubies, we recognize this potential. Join our upcoming media visibility bootcamp to learn how to leverage media platforms effectively and amplify your impact. Register here and shape the future with us.

Let us celebrate and uplift these trailblazers as they pave the way for greater representation, diversity, and inclusivity in media and beyond.

With love and solidarity,

In Editor's Choice March 4, 2024 By Women of Rubies

Tope Mark-Odigie, Katrice Justice, Nike Kay-Okunubi, Chekwube Uchea, Others To Speak At Women Of Rubies Media Visibility Bootcamp 3.0 On April 6th And 7th

Women of Rubies, a renowned platform dedicated to celebrating and empowering women, is excited to unveil the lineup of distinguished speakers for its highly anticipated Media Visibility BootCamp 3.0. Scheduled for April 6th and 7th, this transformative event promises invaluable insights to all attendees.

Among the esteemed speakers for the BootCamp are; TV Host and Wealth Creation Coach, Tope Mark-Odigie; Financial Educator, Katrice Justice; Fashion Creative Director, Nike Kay-Okunubi, and Career and Transition Coach; Chekwube Uchea, among other industry experts. Each speaker brings expertise in media visibility, offering strategies to elevate personal and professional brands.

Joining them are six additional speakers, including Damilola Ajibade, founder of The Journey Amplified, Fola Adegoke, founder of Winfinite Consulting, Chiddie Anyasodo, Relationship Coach, Dr. Kelechi Okoro, Health Influencer and Medical Doctor, Checkwube Uchea, Career and transition coach, Ruth Aliu, Founder of Techity Consulting, and Erica Tiwaa, digital marketer and content creator.

The two-day event will feature insightful sessions and fireside chats conducted via Zoom, covering personal branding, storytelling, and leveraging digital platforms. Early bird tickets are available until March 14th, with Rubies Collective members receiving an extra 15 percent off. Membership details can be found at womenofrubies.com/RubiesCommunity

“We are thrilled to bring together such an exceptional lineup of speakers for our Media Visibility BootCamp 3.0,” says Esther Ijewere, Founder of Women of Rubies. “Our goal is to empower women with the knowledge and skills they need to thrive in today’s media-driven world. With the expertise and guidance of our speakers, attendees will leave feeling inspired, informed, and ready to take their visibility to new heights.”

Don’t miss this opportunity to learn from industry leaders and connect with like-minded professionals at the Women of Rubies Media Visibility BootCamp 3.0. Register now to secure your spot and embark on a journey toward greater visibility and impact.

Read about MVBC 1.0 here and the second edition here

Subscribe and watch MVBC videos on our YouTube channel here

Grab your MVBC 3 ticket here

For enquiries; email – mediabootcamp@womenofrubies.com

In Editor's Choice December 12, 2023 By Esther Ijewere

Highlights From The Women Of Rubies Media Visibility BootCamp 2.0

The Women of Rubies Media Visibility BootCamp 2.0 transcended digital boundaries, hosted on Zoom on the 9th and 10th of December, 2023. This groundbreaking event featured an impressive lineup of speakers and panellists who shared their expertise on personal branding, financial empowerment, media navigation, mental health, and more. This edition brought together industry leaders like Toun Okewale ( Co-founder, WFM917), thought experts, and dynamic speakers for two days of transformative learning.

Click this link to get your copy and unlock the secrets to enhancing your media visibility today.

Unlocking Key Insights:

Day 1 – Building the Foundation: The journey kicked off with Esther Ijewere’s profound insights into establishing a robust online presence, setting the stage for Adeola Osideko’s exploration of crafting a personal brand tailored for leadership in the digital era. Participants were captivated as these luminaries shared their wealth of knowledge and experience.

Day 2 – Diving into Expertise: The second day unfolded with a series of Fireside Chats that delved into diverse topics. Chinaza Favour, Wendy Nwajiufor, Azeezat Adejare, and Rinret Gofwan illuminated the audience with discussions on content creation, building sustainable brands, and intentional visibility.

Additionally, the day featured expert masterclasses from Funmi Ajala, exploring the art of shaping narratives and driving change, Sola Adesakin, uncovering the power of leveraging financial literacy for enhanced media visibility, and Mayowa Adegoke, providing invaluable tips for mastering the vital skill of public speaking.

Why Acquiring the Recording is a Must:

Expert Guidance: Access the insights of industry leaders and experts who have mastered the intricacies of online presence, personal branding, and strategic communication.
Practical Strategies: Each session offers actionable strategies ready for immediate implementation, empowering participants to elevate their media visibility.
Diverse Perspectives: Benefit from a diverse range of topics and speakers, ensuring a holistic approach to personal and professional development.
Invest in Yourself: The Women of Rubies Media Visibility BootCamp recording is an enduring resource, offering continual returns on the commitment to personal and professional growth.

Participants expressed their satisfaction with the event, praising the diverse range of topics covered and the high-quality insights shared by the esteemed speakers. The Women of Rubies Media Visibility BootCamp left attendees equipped with actionable strategies to enhance their personal and professional lives.

As we reflect on the success of the second edition, the Women of Rubies team extends gratitude to all participants, speakers, and partners who contributed to making this event a beacon of empowerment. For further inquiries or to share your experience, please feel free to email us at info@womenofrubies.com.

Here’s to empowerment, success, and the unwavering pursuit of visibility!

Don’t Miss Out! Purchase the Recording on Selar Now!

Grab our free PR guide E-book here for enhanced visibility!

In Career Gems November 24, 2023 By Maggy Rosiji

All You Need To Know About The Women Of Rubies Media Visibility BootCamp Black Friday Deal – Ending November 27th

Women of Rubies is excited to unwrap a special Black Friday deal that’s designed to empower and elevate women from all walks of life. Our Media Visibility BootCamp is a transformative journey, and this Black Friday, we’re making it even more accessible. Dive into this blog post to discover the exclusive deal that awaits you.

The Power of Visibility

In a world where visibility is key, the Women of Rubies Media Visibility BootCamp stands as a beacon for those ready to amplify their voices. Whether you’re a budding entrepreneur, a professional seeking to enhance your personal brand, or a passionate individual with a story to share, this BootCamp is your gateway to unparalleled visibility and influence.

The Black Friday Deal

his Black Friday, Women of Rubies is offering an irresistible deal for those ready to seize the spotlight. Use the code ‘MVBCBF’ during registration before November 27th to unlock a special discount. It’s not just a deal; it’s an investment in yourself, your story, and your journey towards empowerment.

What You’ll Gain:

Media Mastery: Navigate through diverse media platforms with confidence.
Strategic Storytelling: Craft narratives that resonate and captivate your audience.
Personal Brand Enhancement: Elevate your brand to new heights.
Networking Opportunities: Connect with like-minded women and industry experts.
Confidence Boost: Hone your communication skills and shine in any spotlight.

A Free Gift for You

As a token of appreciation, and to get you started on your media visibility journey, download the exclusive PR Guide eBook for free here . Packed with valuable insights and tips, this guide will be your companion on the journey to mastering the art of public relations.

How to Register

Ready to embark on this empowering journey? Simply follow womenofrubies.com/mediavisibility to register and use the code ‘MVBCBF’ to claim your Black Friday deal. Don’t miss out on this opportunity to invest in yourself and embrace the power of visibility.

Read more about the speakers here and here .

Watch the inaugural bootcamp via our YouTube channel here

This Black Friday, Women of Rubies invites you to step into the spotlight and embrace your brilliance. The Media Visibility BootCamp is not just a program; it’s a celebration of your unique voice and story. Seize this special offer, register today, and let’s embark on a journey of empowerment together. The spotlight is waiting for you!

In Editor's Choice October 27, 2023 By Women of Rubies

Women of Rubies Quarterly Media Visibility BootCamp Returns For Second Edition

Women of Rubies, a pioneering platform dedicated to celebrating and empowering women’s accomplishments, is excited to unveil the second edition of its highly anticipated Media Visibility BootCamp. This transformative event, designed to empower female business owners and emerging influencers, is set to become a quarterly occurrence, following the resounding success of the inaugural BootCamp in August.

The Women of Rubies Media Visibility BootCamp transcends conventional learning experiences. It is a transformative journey meticulously designed to equip participants with the skills required to amplify their voices, elevate their personal brands, and make a profound impact in their respective fields. The program seamlessly integrates expert-led guidance, interactive exercises, and a nurturing community to ensure attendees reach their maximum potential for growth.

Visionary Leadership

Esther Ijewere, the visionary Founder of Women of Rubies, expressed her enthusiasm about the event, stating, “We are thrilled to host the Women of Rubies Media Visibility BootCamp once again, an exceptional event aimed at empowering and uplifting women in the realm of business. Our goal is to provide participants with the knowledge and resources needed to magnify their voices and achieve their pinnacle potential. It’s time for women to shine brightly and leave their indelible mark on the media landscape!”

What to Expect

The second edition of the Women of Rubies Media Visibility BootCamp will take place virtually on December 9th and 10th, 2023, offering limited slots. Participants are encouraged to secure their spots promptly by registering at womenofrubies.com/mediavisibility. This event promises a stellar lineup of speakers, thought leaders, and experts in the media, marketing, and business sectors.

Meet the Panel

The distinguished speakers for this edition include:

Diwura Oladepo, Founder and Executive Director, Tech4Dev
Omobabinrin Adeola Osideko, Personal Development Coach
Mayowa Adegoke, Journalist & Motivational Speaker
Funmi Ajala, Corporate and Digital Communication Expert
Sola Adesakin, Personal Finance Coach and Tedx Speaker
Esther Ijewere, Founder – Women of Rubies

Attendees will have the unique opportunity to learn directly from these accomplished professionals, gaining priceless insights and pragmatic advice to enhance their brand visibility and influence.

Fireside Chat Highlights

The BootCamp will conclude with a captivating fireside chat featuring prominent speakers:

Chinaza Favour
Wendy Nwajiufor
Azeezat Adejare
Rinret Gofwan

How to Register

For more information about this event, the agenda, and registration details, please visit womenofrubies.com/mediavisibility.

Get in Touch

For media inquiries, sponsorship opportunities, or further information about the event, please reach out to:

Email: admin@womenofrubies.com

Don’t miss this incredible opportunity to amplify your voice and enhance your media visibility. Join us at the Women of Rubies Media Visibility BootCamp and be part of a supportive community that empowers and uplifts women’s achievements. Register today at womenofrubies.com/mediavisibility.

In Inspiration October 2, 2023 By Women of Rubies

Blessing Okebe: Catalyzing Success Through Personal Branding

Blessing Okebe is not your ordinary personal branding strategist; she is on a mission to transform the careers of accomplished professionals and entrepreneurs. With a wealth of experience, she has dedicated her expertise to helping individuals like CEOs, entrepreneurs, coaches, and consultants amplify their voices, magnify their impact, and attract high-level opportunities.

Proven Strategies for Success

Throughout her career, Blessing has partnered with a diverse range of clients, including C-level executives and founders, to provide clarity and help them establish authority in their respective fields. Her strategies are not just theories; they are tried, tested, and proven to yield remarkable results.

A Track Record of Success

Blessing’s clients have achieved remarkable feats thanks to her guidance. They’ve been featured on national and international platforms, received prestigious speaking invitations, and attracted numerous career-enhancing opportunities. Perhaps most importantly, they’ve discovered a deep sense of fulfillment in their ability to make a meaningful impact on others.

Inspiring Through Education and Mentorship

Blessing’s influence extends far beyond her individual clients. She actively engages with a global audience through training sessions, mentorship programs, media appearances, and speaking engagements. Her volunteer work has allowed her to touch the lives of thousands worldwide, instilling in them the belief that they can achieve more through personal branding and the smart use of digital technology.

A Commitment to Building People and Businesses

Blessing’s dedication to her mission is unwavering. She has collaborated with more than 30 non-governmental organizations (NGOs) on projects aimed at empowering individuals and businesses. She is always ready to participate in initiatives that align with her goal of helping accomplished individuals transition from the shadows to the spotlight.

In a world where personal branding can make all the difference, Blessing Okebe stands out as a beacon of inspiration and transformation. She is here to help you amplify your voice, magnify your impact, and take your career or business to new heights. Don’t settle for mediocrity; embrace the power of personal branding with Blessing’s guidance.

In Inspiration September 27, 2023 By Women of Rubies

Meet Rukayat Alabi: Trailblazing Entrepreneur and Career Coach at RKY Careers

Few individuals are inspiring and impactful in the dynamic world of entrepreneurship and career coaching. Still, Rukayat Alabi is a shining example of passion, dedication, and the unyielding pursuit of excellence. Rukayat, popularly known as “Ruky,” is a serial entrepreneur and a seasoned Banking and Tech Professional. Her journey from the world of banking to becoming a serial entrepreneur and a beacon of hope for immigrants navigating the job market is a story worth celebrating.

As the founder and CEO of RKY Group of Companies, comprising RKY Careers, RKY Digital Solutions, and RKY Consulting Services Ltd, she has carved a niche for herself by passionately supporting migrants in navigating the job market, securing their dream positions, and achieving excellence in their careers. Let’s dive into her remarkable story.

The Multi-faceted Rukayat Alabi

At first glance, Rukayat may seem like an ordinary entrepreneur, but a closer look reveals a remarkable woman who effortlessly juggles multiple roles. Apart from being the driving force behind the RKY Group of Companies, she also holds a senior Finance Analyst position at a prominent bank in the heart of London. Amid her professional success, she proudly wears the hat of a loving mother to two adorable children. Rukayat’s life is a true embodiment of balance and achievement.

Rukayat’s Journey: A Fusion of Finance and Tech

Before venturing into career coaching and entrepreneurship, Rukayat Alabi had a successful career as a finance professional. She spent over eight years making her mark in Guaranty Trust Bank Plc in Nigeria, gaining valuable insights and skills that would later prove invaluable in her entrepreneurial journey. Her financial understanding and passion for technology set the stage for her transition to the vibrant world of career coaching.

An Impressive Academic Background

Rukayat Alabi’s academic journey is as impressive as her professional one. She holds a BSc in Accounting from Crawford University and is an Associate Chartered Accountant. Her pursuit of knowledge didn’t end there; she obtained an MSc in Financial Technology from the University of Stirling in the UK. Her commitment to continuous learning and professional development reflects her dedication to excellence.

A Glimpse Into Rukayat Alabi’s Daily Routine

A typical workday in Rukayat’s life is a whirlwind of activity and purpose. Her mornings often kick off with strategizing sessions alongside her team leads, where they set clear goals for the day and week ahead. These meetings set the tone for a day filled with consultations, collaborations, and interactions with her clients and the dedicated trainers at RKY Careers. Each day is an opportunity to positively impact the lives of those seeking to excel in their careers.

Overcoming Challenges with Tenacity

In any field, challenges are inevitable, and Rukayat’s journey has been no exception. She identifies one of the most significant hurdles as ensuring that immigrants don’t settle for less in their job pursuits. She tackles a challenge head-on by providing the necessary support, training, and services through RKY Careers. Her determination to make a difference and the countless success stories that follow are her driving force.

A Passion That Ignited RKY Careers

Rukayat’s journey into career coaching and entrepreneurship was ignited by a profound passion for supporting immigrants in navigating the global job market. Her brainchild, RKY Careers, is more than just a company—it’s a beacon of hope for countless individuals seeking fulfilling employment opportunities.

RKY Careers has extended its impact across borders, reaching immigrants in the UK, the US, Canada, and beyond. Rukayat’s unwavering dedication stems from the transformative effects she witnesses daily, as lives are changed, and possibilities become realities through the services and training provided.

Rukayat Alabi’s Remarkable Achievements and Milestones

A series of impressive achievements and milestones mark Rukayat’s career. One that particularly stands out is her recognition as the Ed-tech CEO of the year—an accolade that speaks volumes about the impact she and her team are making in the lives and careers of immigrants worldwide. With over 500 success stories and countless professionals positively impacted, she’s a true game-changer.

Exciting Projects on the Horizon

Looking forward, Rukayat and her team at RKY Careers are embarking on an exciting journey of expansion. They are bringing their renowned career support services and career and tech transition training to North America, specifically Canada and the United States. Registering their business in Canada is underway, and the United States is next on the horizon. This move promises to extend their transformative impact even further.

The Powerhouse of RKY Careers

To truly appreciate Rukayat Alabi’s impact, it’s essential to delve deeper into the incredible work being done at RKY Careers. The company projects Rukayat’s vision and commitment to supporting individuals in reaching their fullest potential. Here are some of what the company offers:

Comprehensive Career Support Services

Its comprehensive career support services are at the core of RKY Careers’ offerings. Whether you are an international student looking to land your first job in the UK or a seasoned professional seeking a career change, RKY Careers has tailored services to address your unique needs. These services cover everything from CV optimization and interview coaching to personalized career planning and development strategies.

Transformative Training Bootcamps

RKY Careers doesn’t just stop at providing services; it goes a step further with its transformative training bootcamps. These bootcamps are designed to equip individuals with in-demand skills and certifications that open doors to lucrative career opportunities. From Project Management to Business Analysis, Scrum Master, Product Owner, Data Analysis, and more, these bootcamps are a launchpad to success.

Personal Branding Expertise

Personal branding is crucial in today’s competitive job market, and RKY Careers excels in this arena. Rukayat and her team specialize in helping individuals craft compelling private brands that make them stand out to potential employers. They understand the nuances of creating a powerful online presence that attracts opportunities.

Visa Sponsorship Strategies

For international students and professionals seeking employment in the UK, visa sponsorship can be a challenging hurdle. RKY Careers provides invaluable guidance and strategies to navigate this complex process successfully. They have a track record of helping individuals secure employment that offers UK visa sponsorship, both within the UK and from their home countries.

Career Transition Support

Changing careers can be daunting, but RKY Careers simplifies the process. Their career transition expertise empowers individuals to shift seamlessly to new roles and industries. Whether transitioning to a tech career or pursuing a different field, RKY Careers has the tools and knowledge to make it happen.

Unparalleled Success Stories

The success stories that emerge from RKY Careers testify to their effectiveness. With over 500 success stories in 2022 alone, the impact is undeniable. These stories represent transformed lives, career clarity, promotions, and individuals gaining the skills to excel in their chosen fields. Her expertise has earned her multiple awards and invitations to speak at prestigious Tech Summits, Career Webinars, and Universities across the UK. Her insights are sought after by those looking to unlock the doors to career success.

The narrative of Rukayat Alabi’s life and career has a common thread—transformation. RKY Careers’ transformative impact on immigrants worldwide stems from the founder’s journey transitioning from finance to entrepreneurship and career coaching, driven by a core focus on change. Rukayat’s vision to empower individuals to excel in their careers and reach their fullest potential has made her a prominent figure in career coaching and entrepreneurship.

As she looks ahead to expanding RKY Careers into North America and beyond, there is no doubt that her influence will continue to grow. Rukayat Alabi and RKY Careers offer top-notch career support, training, and branding expertise to help individuals succeed. It doesn’t matter your background; RKY Careers has a way of helping you excel in the global job market.

In Editor's Choice September 11, 2023 By Women of Rubies

Highlights Of The Women Of Rubies Media Visibility BootCamp (Video Recording)

The recently concluded Women of Rubies Media Visibility BootCamp proved to be a resounding success, delivering two days of empowerment, education, and valuable insights to participants. The event, which took place on the 11th and 12th of August, 2023 featured an impressive lineup of speakers and panellists who shared their expertise on personal branding, financial empowerment, media navigation, mental health, and more.

Click this link to get your copy and unlock the secrets to enhancing your media visibility today.

Day 1: Empowering Women’s Journeys Begins

The event kicked off with a dynamic lineup on Day 1, featuring Esther Ijewere, Nora Agbakhamen, and Chichi Uchendu. Esther Ijewere’s inspiring insights on the importance of building a strong online presence set the tone for the day, followed by Nora Agbakhamen’s captivating take on storytelling. She emphasized the power of storytelling in media, underscoring the significance of connecting with audiences through compelling narratives.

Chichi Uchendu shed light on lucrative opportunities to make money from home, empowering women to harness their skills and passions for financial independence.

Day 2: Fireside Presentations and Main Sessions

Day 2 commenced with a thought-provoking fireside presentation featuring Nikki Porcher, Funmi Ayowole, Ariyike Akinbobola, and Mariam Muritala. Their discussions explored empowerment, mental health, having a clean media brand, and success stories. Nikki Porcher empowering talk highlighted the role of media exposure in empowering black women, motivating attendees to take charge of their narratives. while Funmi Ayowole addressed the critical intersection of mental health and media exposure, underscoring the importance of self-care and well-being.

Ariyike Akinbobola shared the importance of having a clean brand that can stand the test of time, while Mariam Muritala shared her journey of building Canada Vendors, inspiring others to pursue their entrepreneurial dreams.

The day then evolved into the main session, beginning with Tosin Ajibade’s expert advice on media navigation, she provided practical tips for effectively leveraging media platforms, and Gusi Tobby shared insights on positioning for media features, guiding participants on how to capture media attention effectively.

Brenda Okorogba closed the bootcamp with an impactful session on personal branding, urging attendees to embrace their authenticity and harness the power of consistent messaging to stand out in their fields.

The Media Visibility Bootcamp — Panellists- Ariyike Akinbobola, Funmi Ayowole, Nikki Porcher, Maryam Muritala and Moderator- Esther Ijewere

For those who couldn’t participate in person, click here to gain access to the replay of the event.

We ensured that the transformative insights and empowerment could be accessed.

The meticulously organized event attracted a diverse audience of women eager to learn, grow, and connect. With a focus on empowerment, education, and practical application, the Women of Rubies Media Visibility BootCamp achieved its goal of providing a transformative experience for all participants.

For inquiries, please contact: Adeyinka- Info@womenofrubies.com

Get the Media Visibility Bootcamp recording here

Women of Rubies Whatsapp line: +1636047472

Join our media visibility Whatsapp group

Website: womenofrubies.com

Social media: Facebook, Instagram, Youtube, Twitter, LinkedIn