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For many women doing impactful work, the challenge isn’t a lack of excellence; it’s a lack of exposure. At Women of Rubies, we believe stories are powerful tools for change, credibility, and connection. That belief shapes how we design our editorial features: intentionally, thoughtfully, and with long-term impact in mind.

Our platform exists to amplify women-led stories, spotlight leadership, and create meaningful visibility opportunities, not just momentary attention.

Below is a breakdown of our editorial offerings and how we support women through storytelling.

Our Editorial Features at Women of Rubies

Each feature is designed to meet women where they are in their journey, from emerging voices to established leaders.

Lanette Ware-Bushfield_Women of Rubies Editorial

Woman of the Week (Top Tier Editorial Feature)

Woman of the Week is our highest editorial offering and most in-depth spotlight. This feature is crafted for women whose work, leadership, or advocacy deserves deeper storytelling and sustained visibility. It goes beyond a highlight; it tells the why, the impact, and the journey.

Woman of the Week features include:

  • A long-form editorial spotlight

  • Strategic storytelling that positions the featured woman as a thought leader

  • Promotion across our platforms

  • Evergreen visibility through our website and archives

This feature is intentionally limited to preserve quality, depth, and editorial integrity.

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Woman in the News

Woman in the News highlights timely achievements, announcements, milestones, and career moments.

This feature is ideal for women who:

  • Are launching a project, initiative, or campaign

  • Have recently received recognition

  • Want to share newsworthy updates with a wider audience

It offers concise visibility while maintaining editorial credibility.

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Women Who Inspire

This feature celebrates women whose stories spark motivation, resilience, and reflection.

Women Who Inspire focuses on:

  • Personal journeys

  • Purpose-driven work

  • Community impact

  • Lessons that resonate with other women

It is storytelling rooted in connection and shared experience.

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Why Our Editorial Features Matter

Visibility alone is not enough. How a story is told determines how it’s received, remembered, and respected.

Our editorial approach prioritizes:

  • Narrative clarity

  • Authentic voice

  • Context and credibility

  • Long-term discoverability

By centering women’s stories with intention, we help shift conversations and expand representation across media spaces.

Who Our Editorial Features Are For

Our features are ideal for:

  • Women founders and entrepreneurs

  • Advocates and community leaders

  • Creatives and professionals

  • Women-led organizations and initiatives

  • Brands looking to align with women-focused storytelling

If your work centers on impact, leadership, or meaningful change, our platform is designed to support your voice.

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How to Be Considered

Editorial features at Women of Rubies are offered on a paid basis, with limited complimentary opportunities extended at our discretion for community impact stories.

To learn more about our editorial features or request our full rate card, email us directly at info@womenofrubies.com. Our team reviews all inquiries carefully to ensure alignment with our mission and editorial values.

Storytelling is not about noise; it’s about presence. At Women of Rubies, we remain committed to amplifying women who are shaping culture, leading change, and redefining what visibility looks like on their own terms.

We look forward to telling more stories that matter.

This February, in celebration of Black History Month, Women of Rubies is hosting the Media Pitch Challenge, a Black woman–led visibility and media empowerment initiative designed to amplify the voices, stories, and impact of women founders, creatives, and changemakers.

Building on the success of our Media Visibility Bootcamp, this challenge creates a direct pathway from preparation to exposure. It was designed to address a critical gap: women are doing powerful work, yet many still lack access to the platforms, media opportunities, and decision-makers needed to scale their impact. The Media Pitch Challenge exists to bridge that gap while welcoming more women into a growing ecosystem of visibility, support, and access.

What Is the Women of Rubies Media Pitch Challenge?

The Media Pitch Challenge is a curated visibility opportunity where women are invited to pitch their story, brand, or initiative for media exposure and strategic amplification.

Unlike traditional pitch competitions focused solely on funding, this challenge centers visibility as currency, because being seen creates access to funding, partnerships, credibility, and long-term growth.

Why This Matters,  Especially During Black History Month

Black History Month is not only about reflection, but it is also about recognition, representation, and elevation.

This initiative:

  • Celebrates Black women’s leadership, innovation, and entrepreneurship

  • Highlights underrepresented voices doing meaningful work

  • Aligns with broader goals of economic empowerment and inclusion

  • Creates tangible visibility opportunities, not just conversations

The Media Pitch Challenge positions Black History Month as a moment of action and amplification, not symbolism alone.

How the Media Pitch Challenge Works

The process is intentionally structured to be accessible, fair, and impactful.

Step 1: Registration
Participants register to secure their spot in the challenge.

Step 2: Video Pitch Submission
Each participant submits a 2-minute video pitch sharing:

  • Who they are

  • What they do

  • Why their story or work deserves visibility

Step 3: Review & Shortlisting
All video pitches are reviewed in advance by a panel of media and industry experts.

Step 4: Live Pitch Event
A select group of shortlisted participants pitches live during the virtual event on February 28, 2026 and receives feedback.

Step 5: Winner Selection
One standout pitch is selected to receive a premium media visibility package.

What the Winner Receives

The selected winner will receive a $2500 worth of Premium Media Visibility Package, including:

  • Feature spotlight on Women of Rubies and other top media platforms like Guardian, Associated Press, Canada News Journal, Business Insider, podcasts, and strategic visibility amplification across partner platforms.

This package is designed to elevate visibility, credibility, and reach,  long after the event ends.

Who Should Apply? This challenge is for:

  • Women founders and entrepreneurs

  • Creatives and storytellers

  • NGO leaders and social impact builders

  • Women-led brands and initiatives

  • Changemakers ready to be seen

If visibility, credibility, and access are part of your 2026 goals, this opportunity is for you.

Media & Community Partners

This initiative is delivered in collaboration with visibility and community partners, including Montreal Vendors, WinTECH Community, Leading Ladies Connect, Audaz Magazine,  Toronto Caribbean Newspaper, and other aligned media and ecosystem platforms committed to advancing women-led stories and impact.

Media Pitch Challenge

Event Details at a Glance

Event: Women of Rubies Media Pitch Challenge
Date: Saturday, February 28, 2026
Format: Virtual
Theme: Black History Month, Visibility, Leadership & Impact
Registration: womenofrubies.com/mediapitch

The Women of Rubies Media Pitch Challenge is more than a pitch event. It is a visibility accelerator. A platform for stories that matter. And a step toward ensuring that women’s work is not just done, but also seen.

Coaches and Judges to be announced soon!!

Many women are doing powerful, impactful work, building businesses, leading organizations, creating change, yet remain unseen, not because the work isn’t good enough, but because the story isn’t landing clearly.

Pitching your story is not about bragging or exaggerating. It’s about communicating your impact in a way people understand, remember, and want to support.

If you’ve ever struggled to explain what you do, felt nervous reaching out to media or partners, or wondered why opportunities pass you by, this guide is for you.

How to Pitch Your Story

What Does It Mean to Pitch Your Story?

A pitch is a short, clear explanation of:

  • Who you are

  • What you do

  • Who you serve

  • Why your work matters

It can be used for:

  • Media opportunities

  • Panels and speaking engagements

  • Funding and grants

  • Partnerships and collaborations

  • Visibility platforms and features

A strong pitch helps others quickly understand your value, without confusion or oversharing.

Why Many Women Struggle With Pitching

Women often:

  • Over-explain instead of clarifying

  • Focus on credentials instead of impact

  • Minimize achievements to avoid sounding “too much”

  • Assume people already understand their work

The result? Missed opportunities, weak visibility, and stories that get overlooked.

Pitching is not about shrinking yourself. It’s about owning your work with intention.

The 5 Key Elements of a Strong Story Pitch

How to pitc

1. Start With Clarity, Not Background

Avoid long introductions about how you started.
Instead, lead with what you do now and why it matters.

Example:
“I help women-led businesses position their work for media visibility and growth.”

2. Define the Problem You Solve

People connect faster when they understand the problem.

Ask yourself:

  • What challenge does my audience face?

  • What gap does my work address?

This gives your story relevance.

3. Highlight Impact, Not Just Activity

Don’t just say what you do, say what changes because of it.

Instead of:
“I run workshops for women entrepreneurs.”

Say:
“I help women entrepreneurs gain the clarity and confidence needed to attract funding and visibility.”

4. Keep It Human and Relatable

Your story should feel grounded, not rehearsed.

You don’t need perfect language; you need authenticity and intention.

5. End With Purpose

Every pitch should have a direction:

  • An invitation to learn more

  • A call to collaborate

  • A reason to follow up

Never end your pitch without a clear next step.

How Long Should Your Pitch Be?

  • Written pitch: 150–250 words

  • Video pitch: 1–2 minutes

  • Live pitch: 60–120 seconds

Shorter is often stronger; clarity beats complexity.

Common Pitching Mistakes to Avoid

  • Trying to impress instead of connecting

  • Using too much jargon

  • Listing every role you’ve ever had

  • Apologizing for your work

  • Assuming people already “get it”

Your story deserves intention and structure.

Why Pitching Matters More Than Ever

In today’s digital world, visibility is currency.

Media platforms, funders, and collaborators are not just looking for ideas — they’re looking for clear, confident storytellers who can articulate impact.

If you can pitch your story well, you open doors.

Media Pitch Challenge

Pitch Your Story with Impact: Join the Media Pitch Challenge

Many women are doing powerful, impactful work, building businesses, leading organizations, creating change, yet remain unseen. Not because the work isn’t good enough, but because the story isn’t landing clearly.

Pitching your story is not about bragging or exaggerating. It’s about communicating your impact in a way people understand, remember, and want to support.

If you’ve ever struggled to explain what you do, felt nervous reaching out to media or partners, or wondered why opportunities pass you by, our Media Pitch Challenge is designed to guide you from preparation to exposure. This initiative gives women founders and creators the tools, feedback, and platform to craft a pitch that opens doors to media features, partnerships, funding, and visibility opportunities.

Through this challenge, you’ll:

  • Learn to communicate your value clearly and confidently

  • Connect your story to audiences that matter

  • Practice pitching in a supportive environment

  • Gain direct access to media, decision-makers, and collaborators

Your story deserves to be heard. The Media Pitch Challenge is your opportunity to step into visibility and ensure your work is seen, recognized, and celebrated.

Learn more and register for the Media Pitch Challenge →

Storytelling shapes memory, culture, and power. When Black stories are told with care, context, and intention, they become tools for preservation, resistance, and transformation. Few voices in Canadian media embody this responsibility as thoughtfully and consistently as Amanda Parris.

Amanda Parris is an award-winning Canadian broadcaster, writer, playwright, and cultural curator whose work has helped reshape how Black stories are told and received across Canada. Through journalism, television, theatre, and documentary storytelling, she has created space for Black voices to be heard without dilution or compromise.

A Career Rooted in Culture and Curiosity

Amanda is an arts reporter and producer with the Canadian Broadcasting Corporation (CBC). Over the years, she has hosted and contributed to several CBC platforms, including The Filmmakers, Exhibitionists, From the Vaults, and the CBC Music radio series Marvin’s Room. Her work spans television, radio, digital media, and live cultural conversations, positioning her as one of the most respected cultural commentators in the country.

She also writes Black Light, a weekly column for CBC Arts that explores Black creativity, identity, and cultural expression with depth and insight. In 2016, she co-hosted the Polaris Music Prize ceremony alongside Tom Power, further cementing her role as a trusted voice within Canada’s arts and music landscape.

Storytelling Beyond the Screen

Amanda’s impact extends far beyond broadcasting. In 2017, her debut theatrical play, Other Side of the Game, was staged by Toronto’s Obsidian Theatre and Cahoots Theatre. The play offered a deeply nuanced exploration of Black womanhood, ambition, and identity. After being published in book form, it went on to win the Governor General’s Award for English-language drama in 2019.

Her work continued to evolve across mediums. Other Side of the Game was later adapted into a three-part release for the theatre podcast PlayME in 2021, expanding its reach to new audiences.

Another notable work, The Death News, written by Amanda and directed by the late Charles Officer, is a filmed stage monodrama set in a near-future where premature Black death is treated as inevitable. Commissioned as part of 21 Black Futures, an anthology series for CBC Gem, the piece responds to the question of what the future of Blackness looks like. Inspired by radio death announcements in Grenada, Amanda envisioned the work as a form of resistance to mainstream media’s failure to tell nuanced and humane Black stories.

Education, Advocacy, and Cultural Leadership

Before joining CBC, Amanda co-founded Lost Lyrics alongside Natasha Daniels, an arts education initiative that used theatre, poetry, dance, music, and film to engage youth at risk of dropping out of school. This early work reflects a consistent thread throughout her career: storytelling as a tool for empowerment and social change.

In 2022, Amanda was recognized with the Academy of Canadian Cinema and Television’s Changemaker Award, alongside Kathleen Newman-Bremang and Kayla Grey. She has also received multiple accolades for her work, including recognition for Best Writing in a Web Program for The Death News.

That same commitment to innovation continued with projects such as Revenge of the Black Best Friend, a comedy web series she created in 2022, and the launch of For the Culture with Amanda Parris in 2024. The documentary series profiles pressing issues within Black culture, continuing her mission to center Black voices with honesty and care.

Honouring Her Impact This Black History Month

Women of Rubies celebrates Amanda Parris for her unwavering commitment to authentic storytelling and cultural preservation. Her work reminds us that representation is not just about visibility, but about intention, integrity, and truth.

By centering Black stories across platforms and generations, Amanda Parris continues to redefine what it means to tell stories that matter, stories that endure, and stories that truly belong to the people they represent.

In today’s fast-paced world, showing up isn’t just about being visible; it’s about being seen with intention. Whether you are a manager guiding teams, a professional building your online presence, or an entrepreneur navigating opportunities, intentional presence is the skill that shapes credibility, influence, and leadership impact. It ensures that the energy, voice, and authority you bring to every interaction align with your values and goals, so you are remembered for what matters most.

Women doing impactful work

What is Intentional Presence?

Intentional presence is the conscious practice of how you show up, choosing alignment over reaction.

  • For managers: It’s about setting the tone in meetings, guiding teams, and leading with confidence and authenticity.

  • For public-facing professionals: It’s about communicating clearly and consistently across platforms, projecting credibility, and engaging intentionally with your audience.

Presence is not about being the loudest or most visible voice. It’s about being clear, grounded, and purposeful, even in moments of quiet.

Why Unintentional Presence Can Undermine Influence

Many women are encouraged to “be seen” without first clarifying how they want to be perceived. Visibility without intention can lead to:

  • Mixed messages about your values or authority

  • Overcommitment and burnout

  • Being remembered for busyness rather than impact

Intentional presence acts as a filter, helping you decide which opportunities, interactions, and platforms deserve your energy,  and which do not.

The Three Pillars of Intentional Presence

1. Clarity

Identify what you want to be known for. Understand your values, goals, and the legacy you want to leave. Without clarity, presence becomes reactive and inconsistent.

2. Consistency

Credibility grows when your actions, communication, and decisions consistently reflect your values over time. Consistency builds trust and reinforces influence.

3. Connection

Influence is relational. Presence is strongest when people leave interactions feeling seen, respected, and understood. Connection amplifies credibility more than visibility alone.

Applying Intentional Presence in Real Life

For Managers and Leaders:

  • Prepare for key meetings and team interactions

  • Lead with authority without overexplaining

  • Set boundaries to protect focus and energy

  • Align actions with your team’s needs and your strategic goals

For Public-Facing Professionals:

  • Post and engage on social media with clarity and purpose

  • Build a consistent online identity aligned with your values

  • Pause before saying yes to every opportunity, and choose visibility intentionally

  • Use storytelling to strengthen influence and credibility

A Weekly Reflection Tool

Regardless of your role, a simple weekly check-in helps build intentional presence:

  1. Where did I feel most aligned this week?

  2. Where did I feel drained or reactive?

  3. Which actions reinforced my credibility and influence?

  4. What one intentional adjustment can I make next week?

Small, consistent reflection compounds into measurable confidence and influence.

Presence Evolves With Your Leadership Season

Intentional presence is not static. Your leadership style, visibility, and energy investment will shift with roles, responsibilities, and life seasons.

  • Some weeks call for visibility and assertiveness

  • Other times, influence comes from quiet, strategic action

Recognizing and adjusting to these shifts is part of the skill of intentional presence.

The Takeaway

Intentional presence is not about doing more, being louder, or constantly visible. It’s about showing up with purpose, clarity, and authenticity, whether you are leading a team, building an online profile, or navigating professional opportunities.

Presence is not accidental.
Credibility is not automatic.
Influence is built, one intentional choice at a time.

Esther ijewere_Media Visibility Bootcamp 2025

Author Bio

Esther Ijewere is an award-winning facilitator, media strategist, and founder of Women of Rubies, a platform dedicated to amplifying women’s voices and leadership. She supports women in developing intentional presence, visibility with purpose, and leadership credibility.

Women and allies across Canada are invited to celebrate leadership, diversity, and opportunity at the 35th annual WCT Leadership Excellence Awards (LEA). Building on the theme of International Women’s Day 2026, Give to Gain, the awards honour women, men, and organizations that actively champion women’s advancement in the workplace.

This prestigious gala is a must-attend event for Canada’s vibrant business sectors, bringing together the country’s most influential leaders and rising stars to recognize outstanding contributions to women’s empowerment and inclusion in the communications and technology industries.

WCT Leadership Excellence Awards 2026: Give to Gain
Photo: WCT website

Event Details

  • Date: Tuesday, April 14th, 2026

  • Time: 5:00 PM – 9:00 PM

  • Location: Fairmont Royal York, 100 Front St W, Toronto, ON M5J 1E4

  • Tickets & Tables:Here

  • Sponsorship Packages: Here

About the Leadership Excellence Awards

The WCT Leadership Excellence Awards (LEA) celebrate individuals, teams, and organizations who champion diversity, opportunity, and inclusion for women in Canada’s communications and technology sectors. This year marks the 35th anniversary of the awards, with eight prestigious categories recognizing exceptional leadership.

Nomination deadline: February 6, 2026

Award Categories

1. Woman of the Year
The highest individual honour, celebrating extraordinary leaders who have materially advanced the roles and influence of women in the digital economy.

2. ERG of the Year
Recognizes Employee Resource Groups that demonstrate exceptional commitment to women’s advancement, using best practices to foster inclusion and measurable workplace results.

3. Ally of the Year
Honours men who have made significant contributions as mentors, sponsors, or advocates, empowering women within organizations and across the economy.

4. Innovator of the Year
New for the 35th anniversary, this award celebrates women leading in disruptive or emerging technologies, turning bold ideas into transformative solutions.

5. Champion of the Year
Exclusive to WCT sponsoring partner leaders, this award recognises those championing WCT’s cause and advancing women within their organizations.

6. Mentor of the Year
Honours exceptional mentors from WCT programs — including Pods and career accelerators — who guide and develop women leaders through insight, encouragement, and dedication.

7. Rising Star of the Year
Open to WCT program alumni, this award celebrates emerging leaders making a meaningful impact early in their careers and shaping the future of leadership in Canada’s digital economy.

8. Regional Leader of the Year
Recognizes outstanding volunteer leaders across WCT chapters in Canada whose advocacy, mentorship, and dedication strengthen local networks and empower women in the digital economy.

Photo: WCT Website

Why Attend

The WCT Awards Gala is not just a celebration; it is a networking and learning opportunity. Attendees will connect with influential leaders, rising talent, and organizations dedicated to inclusion, equity, and innovation.

Whether you’re nominating, attending, or sponsoring, the event is a chance to:

  • Celebrate achievements in leadership and diversity

  • Recognize role models shaping Canada’s digital economy

  • Build connections with the country’s top business and tech leaders

How to Participate

  • Submit Nominations: Here

  • Buy Tickets & Tables: Here

  • Explore Sponsorship Packages: Here

Celebrate the women, allies, and organizations who give to gain in leadership. Together, we can continue to create a future where women thrive across Canada’s technology and communications sectors.

General enquiries: info@wct-fct.com

Many women-led businesses and initiatives have incredible ideas and impact, yet often struggle to access the funding and support needed to grow. The Women of Rubies Funding Masterclass, facilitated by Sola Oluwole, tackled exactly this challenge, providing actionable strategies, clarity, and tools to help women founders position their work for funding success.

🎥 Replay Available Now

The full masterclass is now available as a replay for just $30. Watch and learn at your own pace, and revisit key insights shared during the session. Access the Replay Here

Inside, we break down:
✔️ What funders actually look for
✔️ How to prepare your business for funding
✔️ Common mistakes that block access
✔️ Practical steps you can apply immediately

Optional Add-On: Spotlight Feature

For those interested in amplifying their work even further, selected participants will be featured on the Women of Rubies platform. Share your bio, photo, and social links when you get the replay to be considered for this exclusive visibility opportunity. Send to – Info@womenofrubies.com

Take the step today to grow your impact, gain clarity on funding, and expand your visibility.

In an era where visibility, trust, and narrative control define brand success, Cynthia Mwangi stands out as a force shaping how stories are told, received, and sustained across Africa’s media landscape.

A multifaceted PR, Marketing, and Communications expert, Cynthia brings nearly two decades of experience spanning broadcast journalism, digital marketing, inbound strategy, and high-impact communications. Her career reflects not only longevity, but evolution, adapting with intention as media, audiences, and platforms continue to shift.

Leading Brand Strategy in Broadcast Media

Cynthia currently serves as Brand Manager at Hot 96 and Deputy Radio Digital Manager at Royal Media Services Ltd, Kenya’s leading media house. In this role, she operates at the intersection of content, operations, revenue, and digital growth.

Her responsibilities include overseeing programming and station operations, driving revenue generation, and leading the development and execution of station-specific digital and social media strategies. Through her leadership, Cynthia ensures brand consistency, relevance, and audience engagement across both traditional broadcast and digital platforms.

Her work reflects a deep understanding that modern media success is no longer siloed,it requires cohesion between on-air storytelling, online engagement, and measurable business outcomes.

Cynthia Mwangi

Building Brands With Intention Through Cyn Communications

Beyond broadcast, Cynthia is the founder of Cyn Communications, a strategic communications firm dedicated to elevating brand reputation and driving meaningful engagement.

Through her consultancy, she partners with organizations, public figures, and institutions to design and execute innovative communications strategies that align visibility with purpose. Her expertise spans:

  • Media relations and brand positioning

  • Political campaign communications management

  • Crisis communications and reputation management

  • Social media strategy and execution

What sets Cynthia apart is her ability to navigate both traditional and digital channels, using each strategically to amplify reach while maintaining message integrity.

Recognition Rooted in Impact

In 2024, Cynthia Mwangi was recognized as one of the Top Women in PR by the Public Relations Society of Kenya (PRSK), an acknowledgment that reflects not just professional excellence, but her influence in shaping ethical, effective, and future-forward communications.

Her work demonstrates that strong storytelling is not about noise, but about clarity, strategy, and trust.

A Woman of Rubies

As a Woman of Rubies, Cynthia Mwangi represents leadership grounded in expertise, adaptability, and service. Her career is a reminder that communications is not just about visibility, it’s about shaping narratives that move industries, influence public perception, and create lasting impact.

Through media, strategy, and mentorship, Cynthia continues to redefine what it means to lead with purpose in an ever-evolving communications landscape.

Sherley Joseph is a Canadian podcaster, media producer, and community builder whose work has helped shape the landscape of Black Canadian storytelling for more than a decade. Through audio, publishing, and community-led platforms, she has consistently centred culture, identity, and lived experience, creating space for voices that are too often overlooked.

With over 10 years of experience in audio storytelling and digital media, Sherley is best known as the creator and co-host of The Sherley and Clove Podcast. What began as a conversation-driven platform has grown into a cultural archive of more than 800 episodes, exploring everyday life, Black identity, creativity, and the nuances of lived experience through honest dialogue.

Building Black Canadian Creators

Over the past 3–4 years, Sherley has expanded her impact through Black Canadian Creators, a national media platform and community dedicated to spotlighting Black Canadian creatives, independent media, and cultural storytelling. The platform serves as both a visibility engine and a connector, linking creators to opportunities, resources, and pathways for sustainable growth.

Through publishing, podcasting, events, and strategic partnerships, Black Canadian Creators has become a trusted space where stories are amplified with intention, care, and cultural context. At its core is Sherley’s belief that creators deserve not only exposure, but ownership, agency, and longevity in their work.

Amplifying Northern Voices in Podcasting

Sherley is also the founder of BlkPodNews: Northern Voices, a platform committed to amplifying podcasting and independent audio storytelling across Canada. By highlighting creators and stories from across the country, BlkPodNews challenges dominant narratives and expands what Canadian media looks and sounds like.

Her work in audio storytelling extends into live spaces as well. Sherley serves as a co-organizer and curator of The Soundwave Summit, a national conference focused on podcasting, community building, and creative entrepreneurship. The summit brings together storytellers, producers, and media professionals to learn, connect, and build together.

Recognition and Impact

In 2024, Sherley was selected as one of 20 independent digital newsrooms for the CJF Digital Catalyst: Mentorship for Independent News, as part of the inaugural cohort of the CJF NextGen Creator-Journalists program. The recognition reflects her long-standing commitment to independent media, ethical storytelling, and community-centred journalism.

Black Canadian Creators

A Woman of Rubies

Sherley Joseph embodies what it means to be a Woman of Rubies, leading with consistency, care, and cultural clarity. Her work is rooted in community, driven by purpose, and sustained by a deep respect for the power of story. Through sound, platform-building, and collaboration, she continues to create spaces where Black Canadian voices are heard, valued, and preserved.

As media continues to evolve, Sherley remains committed to building ecosystems, not just platforms, where creators can thrive on their own terms.

Learn more about Sherley’s work on her website and Instagram page

Visibility doesn’t happen by accident. For many women, it takes intention, the right support system, and a community that believes in their story as much as you do.

That’s exactly why we created the Women of Rubies Collective Community (RCC),  a paid membership designed for women who want consistent visibility, media clarity, and real opportunities, not one-off features.

Why the Rubies Collective Community Exists

Over the years at Women of Rubies, we noticed a recurring question after spotlight features and bootcamps:

“What’s next?”

Women wanted more than a single feature. They wanted:

  • Ongoing visibility

  • Media positioning support

  • Strategy and accountability

  • Access to opportunities and collaborations

RCC was created to bridge that gap, a space where women don’t just get seen once, but are supported to show up confidently all year long.

What Is the Rubies Collective Community (RCC)?

The Rubies Collective Community is a year-long visibility and media support membership for women building brands, businesses, careers, and impact-driven initiatives.

It brings together women who are ready to:

  • Own their story

  • Position themselves for media and speaking opportunities

  • Build credibility and authority

  • Stay visible without burning out

This is not about chasing clout. It’s about intentional visibility that opens doors.

What You Get as an RCC Member

When you join RCC, you receive:

  • One guaranteed Google-optimized spotlight feature on Women of Rubies (live permanently)

  • One private 20-minute media clarity & strategy session with our team

  • Year-long media visibility support across our platforms and communities

  • 25% discount on all Women of Rubies events and bootcamps

  • VIP access to select Women of Rubies and partner-led sessions

  • Access to the Rubies Resource Vault (media pitch templates, brand audit tools, replays, and resources)

  • Private WhatsApp & Telegram communities for high-level networking

  • Digital RCC Member Badge + welcome shoutout

  • Priority access to spotlight opportunities, collaborations, and campaigns

In short, you don’t walk this visibility journey alone.

Who the Rubies Collective Community Is For

RCC is for you if:

  • You’re tired of being excellent in silence

  • You want your work to be seen, shared, and respected

  • You’re building something meaningful and want the right audience to find you

  • You value strategy, community, and alignment over noise

Whether you’re an entrepreneur, creative, coach, nonprofit founder, or professional — your story deserves space.

How to Join the Rubies Collective Community

Joining RCC is simple:

  1. Visit www.womenofrubies.com/rcc

  2. Choose your Annual Membership

  3. Complete your registration and payment

  4. Receive your welcome email, intake form, and onboarding details

  5. Begin your visibility journey with us

Once you’re in, we guide you every step of the way.

Why Now?

Opportunities don’t always come when we feel “ready.” They come when we decide to show up.

If 2026 is the year you stop hiding, stop shrinking, and start positioning yourself intentionally, RCC was built for you.

Your story matters.
Your voice matters.
And visibility, when done right, can change everything.

👉 Join the Rubies Collective Community today: www.womenofrubies.com/rcc