Have you ever wondered what highly successful women do on Monday mornings? Success is not created by luck, but by working hard toward reaching a specific goal. Monday morning routines set the mood for the rest of the day and the rest of the week. Here’s a list of Monday morning habits that highly successful people develop.

  1. They Wake Up Early – Set Your Alarm For 5am

They wake up early to make sure that they have plenty of time to complete all of their tasks. Waking up early also ensures that they are not late for any of their scheduled events and they have plenty of time to take care of their personal chores before jumping into their workload.

In an interview with Oprah, Michelle Obama shared that she wakes up early to take care of herself before her day starts. “Well, I just started thinking, if I had to get up and go to work, I’d get up and go to work. If I had to get up to take care of my kids, I’d get up and do that. But when it comes to yourself, then suddenly, ‘Oh, I can’t get up at 4:30.’ So I had to change that.”

We are only allotted so much time in each day; sleeping the day away diminishes the chances of success.

  1. They Meditate – Start With Just 5 Minutes

Monday morning meditation or prayer are great tools to envision success. It’s important to quiet the mind and let the positive energy in as soon as you wake up. If you start with meditating for 5 minutes and over time increase it to half an hour per session.

Such practices can also answer unanswered questions and lead the way to success.

Oprah meditates two times per day for 20 minutes, and she states, “I walked away feeling fuller than when I’d come in. Full of hope, a sense of contentment, and deep joy. Knowing for sure that even in the daily craziness that bombards us from every direction, there is — still — the constancy of stillness. Only from that space can you create your best work and your best life.” (HuffingtonPost)

  1. They Get Motivated – Personal Development Is Key

Highly successful people get motivated first thing on Monday morning. They read personal development books, watch inspirational videos, listen to motivational speakers. Even 15 minutes of inspirational content on Monday morning can set up your day and your week for success

  1. They Get Active – No You Don’t Need A Gym Membership

Highly Successful people know that getting the body active is imperative on Monday mornings and throughout the week. Exercise helps the body wake up and oxygenate; by doing so, all of the cells become active and ready for the day.

  1. They Only Tend To Urgent E-mails

Most email accounts are bursting with emails on Monday mornings. Highly successful people have a way to tend just to urgent emails in the morning.

Going through a long list of random emails can waste a lot of time first thing in the morning. Tumblr’s David Karp shares, “I used to suck at e-mail. I’d let e-mails pile up, get overwhelmed, and miss important messages; or forget to reply. So I set up filters on my e-mail, and that’s been working pretty well. Now, my inbox gets e-mails only from people in my company and from my girlfriend.” (

You can set up filters in your email account just like David Karp did. Alternatively, you can get an email app for your smart phone. Apps like Boxer, Dispatch, and Hop can help you to quickly go through your email box to separate urgent and non-urgent emails.




 Adenike Fajemirokun  is a trailblazer in the corporate world. With her appointment as the first female Executive Director of the esteemed Dangote Group, Fajemirokun has not only made history but also become a beacon of inspiration for aspiring women leaders. In this blog post, we delve into her remarkable journey, highlighting her achievements and the transformative impact she has made in her role.

Early Life and Professional Growth

Adenike Fajemirokun’s early life was shaped by her determination and drive for success. Armed with a strong educational background, she embarked on her professional journey with a resolute spirit. Fajemirokun honed her skills and expertise in various industries, gaining valuable experience and cultivating a reputation for her exceptional leadership abilities and strategic mindset. Her unwavering commitment to personal and professional growth laid the foundation for her groundbreaking achievements.

Appointment as Executive Director: In a historic move, Adenike Fajemirokun was appointed as the first female Executive Director of the renowned Dangote Group, a leading conglomerate in Africa with diverse business interests. Her appointment not only marked a significant milestone for gender equality in the corporate world but also showcased the organization’s commitment to fostering diversity and inclusivity at the highest levels of leadership. Fajemirokun’s role encompasses strategic decision-making, operational excellence, and driving the company’s growth trajectory.

Driving Change and Transformation

As the Executive Director of Dangote Group, Adenike Fajemirokun has played a pivotal role in driving change and transformation within the organization. Her strategic vision, coupled with her extensive experience in various industries, has positioned her as a key driver of innovation and growth. Fajemirokun’s leadership style is characterized by inclusivity, collaboration, and a relentless pursuit of excellence. Under her guidance, Dangote Group has witnessed remarkable advancements, embracing new technologies, expanding into new markets, and solidifying its position as a global leader.

Championing Women’s Empowerment

Adenike Fajemirokun’s ascent to the role of Executive Director has had a profound impact beyond her immediate sphere of influence. As a trailblazing woman in a traditionally male-dominated industry, she has become an advocate for women’s empowerment and gender equality. Fajemirokun actively mentors and supports aspiring female leaders, paving the way for future generations of women to excel in executive positions. Her success serves as a powerful reminder that talent and competence transcend gender stereotypes.

Inspiring Future Leaders

Adenike Fajemirokun’s remarkable journey and achievements inspire not only women but also aspiring leaders from all walks of life. Her story exemplifies the importance of perseverance, dedication, and seizing opportunities. Fajemirokun’s success challenges conventional norms and underscores the value of diversity in driving organizational growth and innovation.

Adenike Fajemirokun’s appointment as the first female Executive Director of Dangote Group stands as a testament to her exceptional leadership capabilities and trailblazing spirit. Her contributions to the organization and the corporate world at large have not only shattered gender barriers but also ignited a path for aspiring women leaders to follow. Fajemirokun’s impact extends beyond her professional achievements, as she continues to champion diversity, empowerment, and transformation. Her journey serves as an inspiration, urging us all to strive for excellence, break boundaries, and create a more inclusive future for generations to come.

Surely, there are so many hindrances that women in business face. However, when it comes to race, the number of black women entrepreneurs has greatly increased over the past decades.

According to the Census Bureau, eight million businesses in the United States are owned by people from minority groups, and 2.5 million of these are owned by African-Americans (which makes them the only racial or ethnic group with the highest number of business ownerships).

Also, in the very recent State of Women-Owned Business Report, the number of firms owned by black women grew by 164%.

We all know it, there is nothing women can’t do. While the stakes are higher, you can break down the boundaries and become a successful entrepreneur.


1. Embrace diversity

Before you make other people believe in you, you first have to believe in yourself. Instead of seeing it as a barrier, you have to embrace your diversity and use it as a competitive advantage.

Take note that diversity goes beyond gender, nationality, color, or race. We have to embrace our uniqueness, be proud of our strengths, and turn our weaknesses into opportunities.

2. Be passionate about what you do

When you love what you are doing, you gain the courage to look past the challenges and the discouragement from other people. To succeed in business, you’ve got to have a strong mission.

Why do you want to start a business?

Successful entrepreneurs have many things in common. One is their sense of purpose. Of course, an obvious reason is to gain profit.

But there certainly has to be a reason much higher than that which motivates you to pursue what you do.

3. Accept that failure is part of it

You’ve heard stories about business tycoons bouncing back from their failures and have turned out to be better entrepreneurs.

You won’t believe how founders of giant companies like Twitter, Huffington Post, LinkedIn, and PayPal all went through massive failures, costing them millions of dollars.

Here’s the thing – 75% to 90% of all startups fail. It only shows that failing in business is normal.

At some point, you will commit mistakes, you will make wrong decisions, and you will fail. The secret is to never give up.

4. Plan ahead

Behind a successful business model is a solid plan. You don’t jump into the river without knowing how deep it is.

Create a detailed business plan. Identify pain points. Pool your resources and know your options. For example, where will you get the funding? Will it be from your savings or through business financing?

Will you still need investors? How will you reach out to them? List down all your ideas. Do your research. Invest in knowledge. And be ready to start something.

5. Embrace Change

No matter how comprehensive your business model is, at some point, you will have to make adjustments or perform a total shift.

Changes in business are inevitable. Market demands and trends change from time to time. It is scary to confront changes. That’s a normal reaction.  But you have to be flexible and adaptable. Otherwise, you could be left behind.

6. Don’t Forget that You Are Human too

As you establish and grow your business, you will find yourself devoting most of your time to it.

You will miss some important family affairs for client meetings, endure sleepless nights for endless paperwork, and forego weekends to beat deadlines. The key is to strive for balance.

Drink your water. Eat your veggies. Sleep. Pamper yourself. Get your hair done. Go for a mani-pedi.

For you to keep up, you have to be physically and mentally healthy.

Becoming a businesswoman is not an easy feat. Striving for success is much more challenging especially when people kind of judge you for your race or gender.

But don’t let anything or anyone stop you from becoming a top-notch entrepreneur. Remember, in business success, there are no boundaries.

This article was written by Lidia Staron

Lidia Staron is a part of Content and Marketing team at She contributes articles about the role of finance in the strategic planning and decision-making process. You can find really professional insights in her writings.




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Endometriosis is a relatively prevalent female reproductive disease. It is a painful disorder that affects the reproductive system and surrounding organs.

Women are diagnosed with endometriosis when the tissue that normally lines the inside of the uterus actually grows outside the uterus. When this happens, the ovaries (and possibly the fallopian tubes and tissue lining of the pelvis) are affected.

It is a gynaecological condition associated with menstruation where tissue similar to the lining of the womb is found in other areas of the body, including the fallopian tubes, pelvis, bowel, vagina, and intestines.

It has been alleged that 30 – 40% of Nigerian women (who live in Nigeria) suffer from endometriosis.

There is also a recent study that claims approximately 11% of women and girls in Nigeria unknowingly live with the disorder, even though they show no symptoms, with diagnosis only occurring years later.

These are important tips every lady should know about Endometriosis.

1. Cause And Risk Factors

The exact cause of endometriosis is not currently fully understood. Any woman can develop endometriosis, but some risk factors increase the risk. Risk factors such as age as it is most common in women in their 30’s.

Other possible risk factors of endometriosis include;

  • Problems with menstrual flow: Menstrual blood enters the fallopian tubes and the pelvis instead of leaving the body in the usual way.
  • Surgical scar: Endometrial cells can move during a procedure such as a hysterectomy or C-section.
  • Genetics: There may be an inherited component. A woman with a close family member who has endometriosis is more likely to develop endometriosis herself.
  • Hormones: Endometriosis is stimulated by the hormone estrogen.
  • Immune system: Problems with the immune system can prevent the destruction of extrauterine endometrial tissue.

2. Symptoms

  • Severe menstrual cramps
  • Long-term lower back and pelvic pain
  • Periods lasting longer than 7 days
  • Heavy menstrual bleeding where the pad or tampon needs changing every 1 to 2 hours
  • Bowel and urinary problems including pain, diarrhea, constipation and bloating
  • Bloody stool or urine
  • Painful intercourse

3. Diagnosis

Diagnosis can be challenging because there is no single test for evaluation. The only way to truly confirm the condition is by undergoing a surgical laparoscopy.

A surgical laparoscopy is a minimally invasive procedure in which a thin, lighted tube with a miniature camera attached, called a laparoscope, is inserted through a small incision in the pelvic area. It can take many years to receive a diagnosis.

Other possible diagnostic strategies include a pelvic exam, radiologic imaging with ultrasound, or magnetic resonance imaging, and the use of certain medications including birth control.

4. Treatments

Surgery is possible, but it is normally considered only if other treatments are not effective. Other options include for treatment may include;

  • Pain medications: Either over-the-counter (OTC) nonsteroidal anti-inflammatory drugs (NSAIDs) such as ibuprofen (Advil, Motrin IB, others) or prescription drugs for the treatment of painful menses. Some doctors also recommend hot water bottle therapy.
  • Hormones: Treatment may be with hormonal therapies such as hormonal birth control. Placement of an intrauterine device (IUD) may also be recommended.
  • Fertility treatment: Pregnancy may be recommended via in-vitro fertilization (IVF).

I just can’t do it anymore!” , “I am tired of life” We have all said it at least once in our life. But before you throw in the towel, tell yourself these 8 things to give yourself the last ounce of motivation you need to accomplish the impossible:

1. Take a break

Get up, stretch and take a brief walk. Even taking a few minutes away from a stressful situation can help you come back with a fresh mind and determination to tackle your difficult task.

2. You are doing this for a reason

Remember why you started. Maybe you picked up a second job to provide for your family or maybe you volunteered to bake 50 cookies to support your child’s bake sale on Saturday. No matter the task, remind yourself why you need to follow through. Remembering the purpose behind your daunting load can give you the motivation to carry on.

3. Asking for help doesn’t make you a failure

Asking for help isn’t a sign of weakness; it’s a sign of humility. Don’t be afraid to ask for help when needed. The people who love you want to help you any way they can.

4. This is a challenge for you

It’s OK to admit something is difficult. You don’t have to stay in denial. Accept your challenges and decide to face them with confidence and optimism.

5. Be grateful

List at least one thing you’re grateful for. It can be tough to come up with things you’re thankful for when you feel like the world is crumbling, but take a moment to focus on the good in your life.

Watch: 5 Ways To Stop Being A People Pleaser

6. You can do hard things

What you’re going through is difficult, but you can get through it. Things always seem more challenging when you’re in the thick of it. Remind yourself it’s possible even when it doesn’t feel like it is.

7. Here’s the plan

Break your large project into smaller tasks to make it easier to accomplish. For example, if your goal is to have a clean home, focus on one room at a time. Looking at the project as a whole can be overwhelming and leave you stressed and unmotivated to continue. Tackle one thing at a time, and you’ll be surprised at how much you can accomplish.

8. Release negativity

Give up things that are holding you back – negative thoughts about yourself, frustration, worry or whatever else. You will find it’s easier to focus when bothersome thoughts are pushed out of your mind.

Whatever your challenge may be, you’ve got this. You’ve done hard things before and you can do it again. Assume your Wonder Woman pose and conquer your responsibilities like the super hero you are.

Lynda Madu is the Associate Directoof Corporate Services and Development for Nestoil Group. She started her career as a consultant in the late 90s with Arthur Andersen, which later became Andersen and then KPMG. 

During an interview with WomenAfrica, she spoke about women experiences;

“I would say for as long as I have been a woman, of course, as we get older and more mature, we get more and more conscious of it. It is something I am very passionate about. I have four daughters, and perhaps that even makes it more of a passion for me. Some of the challenges are quite evident in the corporate world, coupled with cultural issues and societal pressures.

And I know for sure that it is not just a Nigerian or African issue, it is a global one;

I have read several books and articles on it and have also related with other citizens from across the globe, especially women, that confirm this. So, as you get into it, it is right in your face; you have discussions with people and can relate with the issues, and therefore, you are encouraged to make your own contribution at whatever level, particularly if you think you have the opportunity to do that.”

Sharing her view on feminism, she said; “Feminism, for me, simply means that you recognize and treat me as a person, first. Consider my work purely on its own merit and based on my results and the quality of my output. As a woman, it is a quest for fairness, even if we know the world is not necessarily a fair place.

You are probably right to say issues about feminism could be controversial but that is because sometimes people, including women, subconsciously have their own idea of where the woman should be, and so see feminism as a threat to that ideology.

I do not think that women are asking for any special favours or such. Women are simply saying, see them first as human beings, judge their work based on quality and not gender. As women, they are entitled to their human rights.

We are saying ‘remove the biases and judge my work especially in the corporate environment based on its merits, and please do not deprive me of my rights, just because I am a woman.

It is a work in progress. We may not be where we want to be yet, but the awareness is being created and people and corporations are taking necessary actions. There are still a lot of required interventions: at the global level,at national levels; and even within organizations in Nigeria and everywhere for that matter

It is reflected even in the way certain organisations now hire. They know the benefits of gender balance and personally when I have to make the choice and all things being equal, I am more likely to select a qualified (quality cannot be compromised) woman over an equally qualified man. And that is because several studies have been done on the impact of women in management and business.

McKinsey, in a recent one (study) showed a clear correlation between gender equality and an increase in GDP. Countries like Japan are, therefore, beginning to make deliberate efforts to fix gender inequality knowing the value that brings to the economy.

Some other countries and organisations insist on gender quotas, both in management and Boards. Even in Africa, Rwanda is doing very well in that regard, ranking in the top 5 countries for gender equality. South Africa also has a very good representation of women in government and in their parliament. There is great value in gender balance. And by that I do not mean equal, absolute, numbers like 50-50; no. That would be unrealistic in many places.

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Marriage pressure is one of the biggest challenges folks in their 30’s face. If you have experienced this, then this article is for you.

“Simisola, buy balloon na and do photo-shoot for your birthday”, Tayo said.

“Limme, I’m not buying balloon”

“Why nau? Buy jor so that we can post fine pictures on Instagram”

“Please you people should not go and display my age on my birthday on Instagram o”

Simisola’s 30th birthday was in a couple of days and she was sure her friends would want to announce her cross over to the world of the thirties. But Simi was vehemently against it. Tayo bullied, scolded and bashed her but she maintained her stand that she didn’t want a public announcement of her age. She just wasn’t ready for the questions friends and family would ask.

“So Simi, err… time is no longer on your side o, when are you getting married?’

Aunt Dayo her mother’s eldest sister had called her a couple of days ago full of praises. “SimiSimi peperempempe Peperempe, How are you my dear, your birthday is coming up soon o, Awon brother nko? when are we going to meet them, you are not getting younger o, don’t let your looks deceive you. Abi is there a problem? Shey you will come to my house let us discuss it. Plus Joke, that my friend, her son is back from the States, very fine boy….”

Her Mom had also called her to get ready for deliverance in her church soon.

Poor Simi, she’s beginning to think she has a problem and must marry the next man available.

So many ladies are in Simi’s shoes right now. The pressure from family, friends and the society is insane! Why are we like this sha?!

Society will force you to get married because according to them you are now “ripe for marriage”, saddling an otherwise good woman with a lifelong handicap.

We look upon a young unmarried lady as though she’s suffering from a vile disease just because she’s not married. A lady over the age of thirty soon becomes the butt of ridicule, accusations and meddling, by those around her. Of course there are many reasons a woman could remain unmarried – failed relationships, attitude, exposure, etc.

A lot of times people assume it’s because she has a bad character – in cases when it is, rather than ridicule them, why not help build and mold such women to be better.

Marriage is not the beginning and end of life. I have no doubt its meant to be beautiful and meaningful because it is God’s mandate, but only if you are in it for the right reasons with God’s leading, then it will be fine. Maybe not perfect but it will be fine.  Please don’t make marriage seem like the highest possible achievement a woman can ever have.

There are so many young, impressionable women out there, what advice are we giving?

Be a better woman so God can send the right man your way or you better hurry up and marry the next available guy because time is no longer on your side.

We need to realize that at the end of the day titles are meaningless where genuine feelings are nonexistent.

Stop worshipping the RING! Nigerians also need to change the mentality that the life aim of every woman is to be married and have children. Don’t get me wrong please, I am definitely not in support of the “You don’t need a man team” Hollup! Lol. I definitely need a man, but biko, please, let us marry for the right reasons, not because we want to please friends and family.

No be so? Please advise Simisola.




Hey Guys. We love you, but some of the expectations you have of us, girls, range from bluntly absurd to rather mean. Just like you, we’re face the same limitations that are posed on us by being human.

If you stop expecting the next 7  things, our whole relationships may go onto the next quality level!

  1. We cannot look hot without taking no time to get ready.

Do you realize that even those “effortless, I just got out of bed look” requires hours of careful preparation – blow dry, face tone, mascara, bronzer, etc. Don’t pace nervously around the room, sighing for the tenth time, looking at your watch and moaning: “Are you ready, yet?”. Most of us were not born so naturally good-looking as you are. So sit down and wait if you’d like us to look gorgeous as hell.

2.  We won’t stop dating other people unless we are official

Just too many guys these days falsely assume that while they are still playing the field, hooking up, and going on dates with other girls, we would show the outmoded notion of chivalry and sit at home, patiently waiting for your call. That will likely not gonna happen until we become official. Until you are clear about your expectations, we will continue keeping our options open!

3. We won’t stop being friends with our male buddies

Yes, we are together now and we may be in love, but that absolutely doesn’t mean we should banish our male friends. They have been around for decades before you, supporting and helping us expecting nothing in return! If you expect that now you will be the only man in our life, you are very wrong. Having male friends for a girl is all right and you should deal with it. Men are 50% of the population and some of them are friends with women.

4. We can’t read your mind

As a man, you are likely not used to spilling out all your feelings and troubles. We get that. You are not used to complaining. You don’t want to appear weak and so on. But if something really bothers you – we want to know! We can see you are being passive-aggressive so something must be wrong. Yet, in most cases we cannot read your mind and magically guess the reason. Instead of playing an evening game of charade with questions like: “Did something happen at work yesterday?”, “Did you fight with Joe?”, “Is your Mom feeling well”? and so on, just tell us what’s wrong! We’d really appreciate that.

5. We can’t call you less and more at the same time

Yes, you don’t like us to be that annoying gal who rings you up ten times a day and texts in between the calls. Sure, no man likes overwhelming attention. That makes you feel creepy. Yet, at the same time, if we do not call you often enough, you just assume we are not that into you. Work with us to find the fine line that is not too much, not too little, but just right.

6.  We rarely make an exception in our rules for you

Most of us have these small rules when it comes to dating: “no kissing on the first date”, “the 5 date rule”, and so on. Those rules exist in a woman’s mind for a reason. We don’t want to feel cheap or used. We don’t want to get hurt or become too close before we get to know each other well enough. If you are, indeed, “worth it”, we’ll break the rules without any extra encouragement from your side.

7.  We can’t be casual and emotional all at once

Guys, we sometimes don’t mind having just a casual physical connection and not being in a relationship. Yet, if  you “don’t really look for a relationship right now,” then we don’t really look to deal with your emotional issues, go to brunch together or give an advice of what to say at a job interview. If this is “just sex,” just have sex with us, but don’t bring in your emotional baggage and false expectations in tow.




Christina Hammond is a freelancer, with a busy schedule, on Essence she shares her experience with c-section and tips on how to prepare and recover quickly from it, especially those who didn’t plan to have one. She believes there isn’t enough information about this

“I have what doctors call a bicornuate uterus. This means that my uterus is split and somewhat heart-shaped. A woman with my condition has a high chance of miscarriage and going into preterm labor. By the grace of God, I was able to go full term. A woman with a bicornuate uterus is also more likely to deliver via C-section, which turned out to be my only option. OKy little one remained breached the entire pregnancy, so I mentally prepared to have major surgery. Three years prior to that, I had to have my left ovary removed. Because my recovery was a speedy one, I believed the C-section recovery would be similar.

Karrie Brady is a 24-year-old business coach and sales expert. Her income is currently bringing in $750K annually.

Karrie teaches women how to become coaches, educators, within their respective fields. She shows them how to turn their expertise into something that can help others and as well build their income, too.

Any skill set can be turned into education

She believes the opportunities for this is limitless.

After leaving school for biomedical engineering, she had returned home to take care of her father following an accident. Needing a way to make money in a flexible way, she began her business as a fitness and health coach at just 19-years-old. Her selling power became popular, and soon influencers were hiring her to sell their own products.

Today, Karrie Brady’s own clients use her expertise through one of the following:

  • One-on-one coaching
  • A mastermind group
  • A course for small audiences
  • A course for building authority
  • A forthcoming course on pivoting to online education.

Brady wants all women to know they have the power and potential to monetize their skillsets in a similar way.

“There are probably 40 different ways that people can get into online education. There’s coaching, they can create courses or memberships, e-books are so common, too,” she explains. “There are so many opportunities. A gardener could be an educator. You could create a course or book called ‘How To Take Care Of The 10 Most Popular Houseplants.’”

To date, some of Brady’s biggest successes include one woman who, in her first year of coaching, grossed $220K and saved $120K of it. Another was a photographer who transitioned to coaching and earned an additional $75K in her first year.

Read Also: How To Trick Yourself Into Saving More Money

However, it’s not just about learning how to package your knowledge into a course, book, or coaching program. It’s first about learning how to position, market and brand yourself to draw in potential clients in the first place.

“I think what people need to realize is that in today’s day-in-age, they want to buy from someone they are connected to. They want to be able to stand behind the brand,” Brady shares. “When you’re positing yourself as an authority and building up a social media presence, you are humanizing your business. It allows people to feel more invested in you and it allows people to stand behind your brand in more ways than just the product.”

“There are three people you’re selling to,” Brady explains. “The person who doesn’t even know that their problem exists; the person who knows the problem but not the solution; and the person who knows the problem and the solution. The last one is who you are positing the offer to.” .

Karrie Brady

Brady explains that the biggest obstacle she sees women facing is the dreaded imposter syndrome. It’s an issue, she says, that requires a lot of work to overcome. “People feel like they are not enough, they are not ready. If you’re ‘ready,’ you’ve waited too long. There’s so much power that you have. You only need to be two steps ahead of someone to effectively coach them.”

“Any skillset can be turned into education,” Brady says.

“There are billions of people in the world, and I can think out of the top off my head there are probably 10 people in their current audience that would love to learn from you.”

She helps her clients with from the “magic formula” to writing an Instagram bio, which photos are more appealing (she argues that straight-on is most inviting, second best is when your head is turned toward the follow button, as sort of a subliminal nod). She also coaches on making SEO-optimized content, to doing your captions the correct way, or how to nail the exact verbiage that would appeal to a potential client.


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