A powerful story needs a way to reach the people who could connect with it. Mo Abudu’s career offers a compelling example of what happens when a clear purpose is supported by years of work and platforms built to carry that purpose further.
As the founder and CEO of EbonyLife Group, Abudu has helped create spaces for African stories across television, film and cultural experiences. Her journey connects storytelling with an equally important question: where will audiences encounter the work?
Creating space for African conversations
Abudu entered media as the creator, executive producer and presenter of Moments with Mo. The programme brought African experiences and conversations to television, giving her a platform to explore the continent through its people and their stories.
She later launched EbonyLife TVin 2013, followed by EbonyLife Films in 2014. These ventures expanded the ways she could develop and share African narratives, moving from presenting conversations to building a broader production business.
For founders and creatives, this progression offers a useful point of reflection. A purpose can remain consistent while the way it reaches people evolves. An interview, a publication, a film or a physical venue can each introduce that purpose to a different audience.
Bringing Nigerian stories to international audiences
In June 2020, Netflix announced a multi-title partnership with Abudu’s production company, EbonyLife. The agreement included plans for original series and licensed films, with announced adaptations of works by Nigerian writers Lola Shoneyin and Wole Soyinka.
The partnership created another route for Nigerian storytelling to reach viewers internationally. It also reflected the production work EbonyLife had built over time. Our visibility takeaway is that reach and readiness belong together. A wider platform can introduce your work to more people, while a strong body of work gives potential partners something concrete to assess.
EbonyLife Place London: a physical home for culture
Abudu’s vision now includes EbonyLife Place London, which celebrated its opening on October 8, 2026. The venue brings together cinema and cultural experiences, creating a London destination for African and Black creativity.
AFP’s reporting describes a cinema, restaurant, lounge, boutique and artworks within the space, with public opening activities taking place that weekend. The project extends a concept Abudu previously established in Lagos.
For this story, the significance is the connection between creation and access. A physical destination gives people another way to discover films, fashion, art and culture. It turns a storytelling mission into an experience audiences can enter.
Visibility lessons for founders and creatives
At Women of Rubies, we draw three practical lessons from this journey.
Be clear about your purpose. What do you want your work to communicate? A clear answer helps people understand why your business, project or story matters.
Build work people can discover. Document your projects, explain your contribution and keep your professional materials current. Make it easy for someone encountering you for the first time to understand what you offer.
Pursue relationships that expand your reach. Consider the publications, communities, organisations or collaborators whose audiences could benefit from your work. Approach them with a clear connection between what you create and the people they serve.
These are our editorial observations, rather than a formula that guarantees the same results. Abudu’s career also reflects the sustained business and creative work required to develop and deliver her vision.
What could help your work travel further?
You may already have a valuable service, completed project or story that deserves another introduction. Start with one piece of work. Explain the need it addresses, show what you contributed and identify an audience that would find it useful. Then consider the platform or relationship that could help you reach them.
Mo Abudu’s journey invites founders to think about both the work they create and the spaces through which people discover it.
Explore more inspiring profiles and practical visibility insights on womenofrubies.com.
Your business is getting noticed. People like your posts, watch your videos and visit your website. Yet the enquiries and sales you hoped for are still slow.
This is a common challenge for entrepreneurs: brand visibility creates attention, but that attention needs a clear path to becoming trust and a purchase.
Potential customers need to understand what you offer, see evidence that you can deliver and feel confident taking the next step. Here is how to build that connection.
1. Make Your Brand Message Easy to Understand
When someone discovers your business, can they quickly tell who you help and what you help them achieve? A beautiful website or active social media page can attract interest, but unclear messaging leaves potential customers guessing.
Your brand message should explain:
Who your product or service is for.
What problem it solves.
What benefit customers can expect.
How they can buy or enquire.
For example, “We empower entrepreneurs” communicates an intention. “We help women entrepreneurs strengthen their brand messaging and prepare for media opportunities” gives a potential customer more information to work with.
Review your bio, website introduction and service descriptions. Make sure they communicate the same core offer in language your customers understand.
2. Create Content That Answers Buying Questions
Content can help people move from discovering your brand to considering your offer. To support that journey, address the questions customers ask before making a decision. These might include:
Is this suitable for someone at my stage?
What does the service include?
How does the process work?
What will I need to provide?
What makes this approach relevant to my problem?
A consultant could explain what happens during a strategy session. A product business could demonstrate how an item works. A training provider could show the skills participants will practise and where they can apply them.
Useful content gives people enough information to assess your offer. It also creates opportunities to demonstrate your expertise before asking for a sale.
3. Support Your Claims With Credible Proof
Potential customers want reassurance that your business can deliver what it promises. Build customer trust by sharing evidence such as genuine testimonials, examples of your work, case studies and relevant experience.
A strong case study explains the client’s starting point, the work you completed and the outcome you can substantiate. It helps readers understand how your expertise applies to a situation they recognise.
Use specific language. If you helped a client refine their positioning and secure media coverage, explain those results accurately. If you do not have sales data, focus on the outcomes you can verify. Share client feedback with permission and preserve its meaning. Clear, honest evidence makes your marketing more persuasive.
4. Give Interested Customers a Clear Next Step
Someone may be interested in your business and still leave without taking action because the next step is difficult to find. Match your call to action to the content and the customer’s likely readiness.
For example:
A service explanation can invite readers to book a consultation.
A product demonstration can link directly to the product page.
An event announcement can lead to registration.
An educational article can guide readers to a relevant service.
Once they click, make sure the destination answers the questions that matter. Include the offer, what is included, pricing where appropriate and how to proceed. Check the process on a mobile phone. A confusing form, broken link or unclear payment instruction can interrupt a customer who was ready to buy.
5. Use AI to Support Your Marketing Process
AI can help business owners organise ideas, draft content and repurpose useful material. It works best when you provide the knowledge and direction behind the message. Start with actual customer questions, your experience and an accurate description of your offer. You can then use AI to help turn that material into a blogpost, email or social media caption.
Review every draft for accuracy, tone and relevance. Keep examples specific to your work and make sure any claims are supported. A manageable approach is to develop one useful idea each week and adapt it for the channels your audience uses. This can help you maintain consistency while leaving time for enquiries, delivery and customer relationships.
6. Build Trust Through the Customer Experience
Your marketing makes a promise. The customer experience shows whether you can fulfil it. Pay attention to how you respond to enquiries, explain your process, set expectations and communicate during delivery. These interactions influence whether customers feel confident working with you.
If you promise a response within two business days, follow through. If a project is delayed, communicate early. If a customer raises a concern, address it clearly and respectfully. Reliable service strengthens the credibility your content is trying to build. It also gives satisfied customers a reason to recommend your business.
7. Make Customer Retention Part of Your Growth Strategy
Existing customers already have experience with your business. Maintaining those relationships deserves a place in your marketing plan. Depending on your offer, you could follow up after delivery, provide useful guidance, explain a relevant next service or invite feedback.
Keep the communication helpful and appropriate. A follow-up should show that you understand the customer’s needs, rather than simply asking them to spend again. Repeat purchases and referrals can reveal whether your business is creating lasting value. They also help you identify which offers and experiences customers appreciate most.
8. Measure What Happens After People Notice You
Reach and engagement show how people encounter your brand. To assess whether visibility is supporting sales, track the actions that follow. Useful measures include website visits to service pages, qualified enquiries, consultation bookings, purchases, repeat business and referrals.
Look for where the journey slows down. If people engage with your content but rarely enquire, review your offer and call to action. If enquiries arrive but few become customers, examine pricing clarity, suitability and the information people receive before deciding.
These patterns can help you improve the process instead of simply increasing how often you post.
Turn Attention Into a Stronger Business
Brand visibility gives potential customers a chance to discover you. Clear messaging helps them understand your value. Credible proof and reliable service help them develop trust. An accessible buying process makes it easier to act. Start by reviewing one offer: its message, supporting evidence and next step. Improving that path can make your existing visibility more useful to your business.
Learn How to Strengthen Your Marketing and Personal Brand With Hava Maloku
Putting these strategies into practice takes clarity, consistency and a marketing process you can manage alongside running your business. This is where Hava Maloku’s expertise connects to the conversation.
Hava Maloku is the Founder and CEO of Maloku Marketing, bringing more than 15 years of experience in marketing, customer retention and business growth, including work at LinkedIn, Expedia and LegalZoom. Through her company, she helps organisations connect their marketing efforts, customer experience and growth strategy to build stronger, more sustainable businesses.
Her session will explore how to use AI for idea generation, content development, research, repurposing and consistency while keeping your voice and expertise at the centre. For entrepreneurs looking to build customer trust through their marketing, these skills can help make sharing useful, relevant content more manageable.
Learn from Hava Maloku how AI can help you build a personal brand without becoming a full-time content creator.
Connect With Hava Maloku
Explore more of Hava’s work and insights on marketing, personal branding and business growth:
Ready to communicate your value more clearly and build a more intentional approach to visibility? Join Women of Rubies virtually on October 17–18, 2026, to learn from Hava and other experts across marketing, communications, business strategy, technology and leadership.
For over two decades, Bukola Adeolu-Dele has been dedicated to helping women achieve emotional clarity and purposeful living. As a Counseling and Educational Psychologist, she blends faith, psychology, and practical insight to guide women through life’s challenges, equipping them with the tools to thrive personally and professionally.
Founder of The Single Ladies Preparatory School of Marriage
Bukola’s passion for strong marriages led her to establish The Single Ladies Preparatory School of Marriage, a unique platform designed to prepare women for intentional and fulfilling relationships. Through this initiative, she empowers women with the mindset, practical skills, and wisdom needed to build healthy, lasting partnerships.
A Legacy of Mentorship and Coaching
Over the years, Bukola has coached and mentored countless women, helping them navigate relationships, discover purpose, and embrace their worth. Her approach emphasizes clarity, confidence, and actionable steps, ensuring that each woman is equipped to step into her future intentionally.
Bukola Adeolu-Dele, Educational Psychologist
Prolific Author and Thought Leader
Bukola is also a prolific author of 20 books covering relationships, personal growth, purpose, and life transformation. Her work has reached thousands of women worldwide, offering guidance, inspiration, and practical strategies to cultivate meaningful lives and thriving marriages.
Impacting Generations of Women
Through workshops, coaching, and publications, Bukola Adeolu-Dele continues to make a lasting impact on women globally. Her teachings inspire confidence, self-worth, and purpose-driven living, helping women navigate love, life, and career with intention.
Celebrating Women and Strong Marriages
Bukola’s story is a testament to the power of mentorship, faith, and strategic guidance in transforming lives. She continues to empower women to embrace their worth, step boldly into their future, and build strong, fulfilling relationships that stand the test of time.
In today’s fast-paced world, showing up isn’t just about being visible; it’s about being seen with intention. Whether you are a manager guiding teams, a professional building your online presence, or an entrepreneur navigating opportunities, intentional presence is the skill that shapes credibility, influence, and leadership impact. It ensures that the energy, voice, and authority you bring to every interaction align with your values and goals, so you are remembered for what matters most.
What is Intentional Presence?
Intentional presence is the conscious practice of how you show up, choosing alignment over reaction.
For managers: It’s about setting the tone in meetings, guiding teams, and leading with confidence and authenticity.
For public-facing professionals: It’s about communicating clearly and consistently across platforms, projecting credibility, and engaging intentionally with your audience.
Presence is not about being the loudest or most visible voice. It’s about being clear, grounded, and purposeful, even in moments of quiet.
Why Unintentional Presence Can Undermine Influence
Many women are encouraged to “be seen” without first clarifying how they want to be perceived. Visibility without intention can lead to:
Mixed messages about your values or authority
Overcommitment and burnout
Being remembered for busyness rather than impact
Intentional presence acts as a filter, helping you decide which opportunities, interactions, and platforms deserve your energy, and which do not.
The Three Pillars of Intentional Presence
1. Clarity
Identify what you want to be known for. Understand your values, goals, and the legacy you want to leave. Without clarity, presence becomes reactive and inconsistent.
2. Consistency
Credibility grows when your actions, communication, and decisions consistently reflect your values over time. Consistency builds trust and reinforces influence.
3. Connection
Influence is relational. Presence is strongest when people leave interactions feeling seen, respected, and understood. Connection amplifies credibility more than visibility alone.
Applying Intentional Presence in Real Life
For Managers and Leaders:
Prepare for key meetings and team interactions
Lead with authority without overexplaining
Set boundaries to protect focus and energy
Align actions with your team’s needs and your strategic goals
For Public-Facing Professionals:
Post and engage on social media with clarity and purpose
Build a consistent online identity aligned with your values
Pause before saying yes to every opportunity, and choose visibility intentionally
Use storytelling to strengthen influence and credibility
A Weekly Reflection Tool
Regardless of your role, a simple weekly check-in helps build intentional presence:
Where did I feel most aligned this week?
Where did I feel drained or reactive?
Which actions reinforced my credibility and influence?
What one intentional adjustment can I make next week?
Small, consistent reflection compounds into measurable confidence and influence.
Presence Evolves With Your Leadership Season
Intentional presence is not static. Your leadership style, visibility, and energy investment will shift with roles, responsibilities, and life seasons.
Some weeks call for visibility and assertiveness
Other times, influence comes from quiet, strategic action
Recognizing and adjusting to these shifts is part of the skill of intentional presence.
The Takeaway
Intentional presence is not about doing more, being louder, or constantly visible. It’s about showing up with purpose, clarity, and authenticity, whether you are leading a team, building an online profile, or navigating professional opportunities.
Presence is not accidental. Credibility is not automatic. Influence is built, one intentional choice at a time.
Author Bio
Esther Ijewere is an award-winning facilitator, media strategist, and founder of Women of Rubies, a platform dedicated to amplifying women’s voices and leadership. She supports women in developing intentional presence, visibility with purpose, and leadership credibility.
Canada will play host to a historic event this fall as leaders, investors, and entrepreneurs gather for the First-Ever Sierra Leone–Canada Trade & Investment Summit & Cultural Show, scheduled for September 18–20, 2025.
This three-day landmark summit aims to strengthen bilateral ties by showcasing trade, investment, and partnership opportunities across key sectors in Sierra Leone, while also celebrating the nation’s vibrant culture.
Distinguished Speakers and Leaders
The event will feature Her Excellency Fatima Maada Bio, May-Marie Duwai-Sowa, Maryam Muritala, Hon. Alpha Sesay, and Hon. Dr. David Moinina Sengeh, alongside senior Sierra Leonean government officials, Canadian policymakers, business leaders, and diaspora community members. Their participation underscores the importance of building strong economic and cultural bridges between the two nations.
What to Expect
Attendees can look forward to:
Keynote Speeches: Insightful presentations from Sierra Leone’s First Lady, ministers, and Canadian officials.
Cultural Showcases: A vibrant display of Sierra Leonean music, fashion, and cuisine.
Business Exhibitions & Networking: Opportunities for investors, entrepreneurs, and diaspora leaders to connect and collaborate.
Why This Summit Matters
Sierra Leone is fast emerging as a hub of opportunity, with rich natural resources, a growing entrepreneurial ecosystem, and untapped sectors ready for investment. This summit offers a unique platform for Canadians, the Sierra Leonean diaspora, and global partners to explore sustainable partnerships that drive growth and development.
On a chilly Sunday morning, cybersecurity expert Happy Alfred woke up to a devastating discovery, an unknown hacker had emptied his bank account. By evening, the same attacker returned to drain the last $5 left behind.
That painful experience sparked Alfred’s journey into ethical hacking and cybersecurity. His mission? To protect others from digital threats and raise awareness about the hidden dangers we often overlook.
One of the biggest vulnerabilities, she explains, lies in something we all use daily: our cameras.
The Growing Risk of Tech Vulnerabilities
Everyday devices, from smartphones and laptops to baby monitors, smart TVs, and even cars can be exploited. Each of these gadgets has an IP address that transmits data over the internet, making them potential targets for hackers.
The problem isn’t just the devices themselves but also how we use them. Visiting unsafe websites, granting unnecessary permissions to apps, or leaving software outdated can open the door to attackers.
This is why experts recommend covering your laptop camera, disabling unnecessary features, and regularly checking device settings.
How Hackers Exploit Your Devices
Happy Alfred highlights several common cybersecurity vulnerabilities that many people ignore:
Malicious apps disguised as games or tools that request camera, microphone, or SMS access.
Remote access features on phones, laptops, or smart TVs left enabled.
Public Wi-Fi traps, where attackers intercept your data.
Smart assistants like Alexa or Google Home that are “always listening.”
Old or unused devices still syncing personal accounts.
Cloud backups holding sensitive photos or files that are never truly deleted.
Even seemingly harmless apps or gadgets can become tools for surveillance, fraud, or blackmail.
Cybersecurity Tips: How to Protect Your Privacy
Here are practical, expert-recommended cybersecurity tips to reduce your exposure to online threats:
Change default usernames and passwords on all devices.
Delete unfamiliar apps you don’t remember installing.
Check app permissions — a calculator should not request camera access.
Use trusted security tools like antivirus, firewalls, and VPNs.
Monitor your battery usage — malicious apps often drain power.
Avoid logging into banking apps on public Wi-Fi unless using a VPN.
Turn off Bluetooth when it’s not in use.
Audit your cloud storage and remove sensitive content.
For Android users: Restrict background activity of the camera app in Settings → Apps → Camera → Data/Battery → set limits and disable permissions. For Apple users: Regularly review app privacy permissions and restrict unnecessary camera/microphone access.
Why Cybersecurity Awareness Matters
As Alfred explains, “If you’re on a journey to greatness, you must rethink your digital actions , otherwise, you risk unknowingly setting yourself up for future blackmail.”
Your phone, laptop, and smart devices are powerful, but they’re also vulnerable. The key to protection lies in mindful digital habits and consistent cybersecurity practices.
Final Word
Cybersecurity is no longer optional, it’s essential. By being cautious with the apps we install, the networks we connect to, and the permissions we grant, we can protect not only our data but also our privacy and peace of mind.
Take action today. Secure your devices, share this knowledge, and help others stay safe online.
The second edition of the Women of Rubies Sip and Network event took place on Sunday, August 25th, 2024, at The Foy House, 92 Isabella Street. This highly anticipated event brought together women from various industries for an evening of empowerment, networking, and insightful discussions.
The Sip and Network 2.0 was hosted by Ariyike Akinbobola, a renowned Media Personality and highly sought-after event compere. Ariyike set the tone for the evening by warmly welcoming the guests and providing an overview of the Sip and Network initiative. Her engaging presence made attendees feel comfortable and ready to connect.
Ariyike Akinbobola, Foreign Trained Lawyer, Author and Media Personality
Esther Ijewere, the founder of Women of Rubies and the event convener, followed with a powerful welcome address. In her speech, Esther encouraged the attendees to focus on chasing relevance rather than popularity and emphasized the importance of women supporting each other genuinely. Her words resonated with the audience, setting a strong foundation for the evening’s discussions.
The event featured five inspiring speakers who shared their expertise across various topics:
Erica Effah, a content marketer, kicked off the session with her talk on “From Failure to Founder: Building a Personal Brand Through Authentic Storytelling.” Erica provided key insights into crafting a personal narrative and using storytelling techniques to build an authentic brand.
Erica Tiwaa, CEO, Erica Tiwaa Agency
Modupe Ehinlaiye, a legal professional and talk show host, spoke on “Leveraging Media to Celebrate Diaspora Achievements.” Modupe highlighted how media can be a powerful tool to celebrate the successes of diaspora communities and shared details about her upcoming BOND Awards, a platform dedicated to honoring Nigerians in the diaspora.
Modupe Ehinlaiye, Convener, BOND Awards
Amaechi Omijeh, a small business blogger, explored the topic “Promoting Small Businesses through Lifestyle Blogging.” Amaechi discussed the benefits of lifestyle blogging as an effective strategy for promoting small businesses, offering valuable tips to aspiring entrepreneurs.
Amaechi Omijeh (MRSOTHEBRAND)
Pamela Anoliefo, a career coach, presented on “Leveraging Social Media for Personal and Professional Growth.” Pamela provided strategies for using social media to enhance personal branding and career development, highlighting the importance of a strong online presence.
Pamela Anoliefo, CEO, Redluxe Consulting with Esther Ijewere at the Sip and Network event
Tanya Kelen of Kelen Content wrapped up the speaker sessions with her talk on “Content Production & Marketing for Personal Brand Growth.” Tanya shared insights into creating and marketing content to build a strong, impactful personal brand.
Tanya Kelen, CEO, Kelen Content
In addition to the speaker sessions, the Sip and Network 2.0 featured interactive icebreakers, trivia activities, and ample networking opportunities, allowing attendees to connect and engage with one another in a relaxed and supportive environment.
The event concluded with a summary of key takeaways and a heartfelt acknowledgment of the speakers and sponsors. The Women of Rubies team thanks Grandieu Events (event planner), Greelz Inc., Sugartown Desserts, Dadumie Mocktails, and Elzie Kitchen for their generous support, which made the event a success.
Esther Ijewere expressed her joy at the success of the second edition, stating, “This event was a testament to the power of women coming together to learn, grow, and uplift each other. The energy in the room was incredible, and I am proud of what we have achieved together. We are already planning the third edition of the Sip and Network event, which promises to be even more impactful and empowering.”
Esther Ijewere, Founder, Women of Rubies
See more photos below;
Tanya Kelen, CEO, KelencontentEsther Ijewere, Founder, Women of Rubies and Maryam Muritala, CEO, of Canada Vendors L-R – Mercy Osayi, Founder, WODI, Modupe Ehinlaiye,Lawyer, Convener, BOND Awards and Itohan Osayi, CEO, Bluberry Cakes Canada Ariyike Akinbobola and Tanya KelenMonisola Bukola ( Sugartowndesserts) and Juliet Emiyede (Jberryscake)Olayinka Egbuchiri (CEO, Hairbyzoyars) and a guestEsther Ijewere and Erica Effah
Jo-Ann Young Udoh, CEO, Rubicorn Event Management
Ijeoma Ugochukwu, Founder, Brace Up and Rise Foundation and Adeola Abiodun, National Executive Director, Experior
Dr. Juliet M. Daniel is a trailblazing cancer researcher who has dedicated her life to making groundbreaking contributions in the field of biology. In a world where survival can be an arduous battle, Dr. Daniel rises above the challenges, defying the odds and leaving an indelible mark on the lives of others. With unwavering dedication and a passion for scientific exploration, Dr. Juliet M. Daniel has become a prominent figure in the field of cancer research. Her innovative work and groundbreaking discoveries have the potential to transform our understanding of cancer, offering hope and improved outcomes for countless individuals.
Born in Barbados and now a proud Canadian, Dr. Juliet Daniel is a beacon of inspiration, using her expertise and passion to revolutionize our understanding of cancer and pave the way for new treatments and therapies. As a biology professor at McMaster University, her relentless pursuit of knowledge and her unwavering dedication to her research have positioned her as a leading figure in the scientific community.
Join us as we uncover the extraordinary life and achievements of Dr. Juliet M. Daniel—a woman whose commitment to advancing scientific knowledge and improving the lives of cancer patients has made her a true force to be reckoned with.
Dr. Juliet M. Daniel’s Educational Journey
Dr. Juliet M. Daniel’s educational journey is marked by personal tragedies, unyielding determination, and a relentless pursuit of scientific knowledge. Her path began at Queen’s University in Kingston, Ontario, where she embarked on her bachelor’s degree in life sciences. It was a transformative time for Juliet, as she left the familiarity of her home in Barbados and ventured into the world of academia.
During her last year of undergraduate studies, tragedy struck, shaping the course of her life and career. The loss of her neighbor to breast cancer followed by her mother’s diagnosis of ovarian cancer deeply impacted Juliet. Six months after her mother’s diagnosis, she tragically lost herself to the disease. These profound experiences ignited a fire within her, driving her to dedicate her life to understanding and combatting cancer.
Motivated by her personal experiences, Juliet continued her educational journey by pursuing a Ph.D. in microbiology at the University of British Columbia. The allure of a warmer climate in British Columbia enticed her, especially after enduring chilly Ontario winters. Under the guidance of esteemed mentors, she delved into cutting-edge research, seeking to unravel the mysteries of cancer biology.
Dr. Juliet M. Daniel’s Career Journey
Following the completion of her Ph.D., Dr. Daniel embarked on postdoctoral research fellowships at St. Jude Children’s Research Hospital and Vanderbilt University in Tennessee. These experiences further deepened her understanding of cancer and provided invaluable opportunities to collaborate with leading scientists in the field. Her time in Tennessee honed her research skills, broadened her perspective, and set the stage for her future contributions as a cancer biologist.
In 1999, Dr. Juliet M. Daniel achieved a significant milestone in her career by joining McMaster University as an Assistant Professor. Her appointment was record-breaking, as she became the first Black female scientist to be hired by the university. Despite a field still predominantly dominated by white men, Dr. Daniel’s presence and achievements serve as an inspiration for aspiring scientists from underrepresented backgrounds.
Throughout her tenure at McMaster University, Dr. Daniel has made remarkable contributions to the field of cancer research. Her expertise, passion, and unwavering commitment to scientific discovery have propelled her to the forefront of the scientific community. As a Professor and Cancer Biologist in the Department of Biology, she continues to push the boundaries of knowledge, seeking to unravel the complexities of cancer and develop innovative approaches to treatment and prevention.
Dr. Daniel fosters diversity and inclusion within the scientific community. Recognizing the need for greater representation, she has actively worked towards increasing the number of Black cancer researchers in Canada.
Dr. Juliet M. Daniel Pioneering Research
Among its contributions is Daniel’s pioneering work on triple-negative breast cancers (TNBC) as well as their impact on underserved populations. She has opened up new avenues of research with her discovery of the Kaiso gene. Additionally, she also sheds light on how cancer spreads and replicates.
The presence of this particular subtype of breast cancer disproportionately affects Black and Hispanic women, highlighting the need for targeted treatment research.
A key goal of Dr. Daniel’s research is to identify genes or markers that may contribute to racial disparities in TNBC prevalence and mortality. Through the study of TNBC genetics and molecular details, Dr. Daniel hopes to improve cancer outcomes for women worldwide suffering from this challenging form of cancer.
Through her research, Dr. Daniel is not only advancing scientific knowledge but also striving to make a tangible difference in the lives of those affected by cancer, particularly in underserved communities.
Professional Achievements and Recognition
Dr. Daniel has prestigious awards and honors in recognition of her contributions. She has received grants and funding from esteemed organizations and institutions, such as the (CIHR), (NSERC), and the U.S. (CDMRP) Breast Cancer IDEA Awards. These funding opportunities have allowed her to continue exploring cancer research and create new avenues for diagnosis, treatment, and prevention.
She was also honored with prestigious awards like the Ontario Premier’s Research Excellence Award, the Hamilton Black History Month John C. Holland Professional Achievement Award, and the African Canadian Achievement Award of Excellence in Science. These accolades highlight her outstanding contributions to cancer research and recognize her as a leader in the scientific community.
Dr. Daniel has received the Hamilton YWCA Women of Distinction Award, the BBPA Harry Jerome Award, and the Barbados National Honor Gold Crown of Merit. Her mentoring efforts are recognized through the National Let’s Talk Science Program and various non-profit organizations.
Dr. Daniel’s dedication to promoting diversity in science has earned her respect and admiration. Her exceptional professional achievements and recognition showcase her profound impact on cancer research and advocacy. Her discoveries, numerous awards, and commitment to diversity have solidified her status as a leading figure in the scientific community.
Innovation is the lifeblood of the tech industry, driving change and progress at a breakneck pace. And few people embody this spirit of innovation better than Funke Opeke, the visionary founder of MainOne.
Her career spans more than two decades in the United States and Africa, and she’s helped with some of the biggest tech development stories.
MainOne helps connect millions of people to the digital world in West Africa today as a leading provider of broadband infrastructure solutions. So join us as we explore this trailblazing entrepreneur and her ongoing quest to revolutionize innovation in the tech industry.
Who is Funke Opeke?
Funke Opeke is a name that has become synonymous with innovation in the tech industry, particularly in Nigeria. She is the founder and CEO of MainOne, a company that provides telecom and network solutions to businesses in Nigeria and West Africa.
Since founding the company in 2010, Opeke has become a trailblazer in the male-dominated tech industry, showing that women can excel in this field. Opeke’s journey in the tech industry began after she returned to Nigeria from the United States, where she worked with some of the biggest names in the tech industry, including Verizon and MTN.
In 2008, she identified a gap in the Nigerian telecoms market and started MainOne to provide much-needed network solutions to businesses in Nigeria and West Africa.
Funke Opeke’s Upbringing
Funke Opeke, originally from Ile-Oluji, Ondo state, grew up in Ibadan, the capital city of Oyo state. She was born into a family of nine, and her father was the first Nigerian director of the Cocoa Research Institute of Nigeria, while her mother was a teacher.
After completing her secondary education at Queens School, an all-girls school in Ibadan, she studied electrical engineering at Obafemi Awolowo University in Ile-Ife, Osun State, Nigeria. Funke’s parents were highly successful, and they inspired Funke Opeke and her siblings to have big dreams and use their gifts. It is an example of the phrase, “The apple does not fall far from the tree.”
Late Professor Chief L.K. Opeke, Funke Opeke’s father, achieved several notable accomplishments during his lifetime. Among these was being the first Nigerian to hold the director position at the Cocoa Research Institute of Nigeria. They also awarded him the World Cocoa Gold Merit Award and were a director of Cocoa Industries Ltd, one of Nigeria’s major companies during the 1980s.
In addition to these achievements, he served as a member of the first Senate of the Federal University of Technology in Akure, Ondo state, where he was also the Dean of the School of Agriculture & Agricultural Technology. Her mother, who is now retired, was a teacher who held leadership positions at several Catholic private schools.
Her Innovation in the Tech Industry
One of the most remarkable things about Opeke’s leadership style is her commitment to innovation. She is instrumental in driving innovation at MainOne, leading the company to develop some of Nigeria’s most advanced telecom and network solutions.
Under her leadership, MainOne built West Africa’s largest data center, which is a hub for businesses looking to expand their operations in the region.
But perhaps what is most inspiring about Opeke is her dedication to promoting gender diversity in the tech industry. She speaks extensively about the need for more women to take up roles in the industry and is a vocal advocate for women’s rights in the workplace.
Opeke has shown that women can lead and innovate in the tech industry, and her example is inspiring a new generation of women to pursue careers in the field.
Through her work at MainOne, Opeke is changing the tech industry landscape in Nigeria and West Africa. It is glaring that innovation and leadership are not the exclusive preserve of men and that women can excel in the tech industry.
Her story is one of resilience, hard work, and determination, and it inspires women worldwide who aspire to break barriers in their chosen fields.
The Reason for Starting MainOne, and What the Initial Vision Was.
Funke Opeke founded MainOne to bridge the digital divide and extend internet connectivity to West Africa, aiming to accelerate the pace of development and improve the region’s quality of life.
After witnessing the explosive growth of the internet and gaining professional expertise in the field during her two decades in the United States, Funke Opeke founded MainOne to bridge the digital divide and extend internet connectivity to West Africa, aiming to accelerate the pace of development and improve the region’s quality of life.
Through MainOne, Funke Opeke aimed to bring the same technological advancements and opportunities to Africa that were transforming other regions to ensure they would not leave Africans behind in the global digital landscape.
MainOne aimed to create new opportunities for education, commerce, and communication by expanding access to internet services and enabling Africans to participate fully in the digital age.
How MainOne Created Innovation in the Tech Industry Over the Years
MainOne, which built West Africa’s first privately owned submarine cable, has grown into a primary provider of broadband infrastructure solutions, including connection and data center services, two telecommunications companies, businesses, and governments across the region.
MainOne has made significant investments in regional commercial Tier III data centers and terrestrial fiber networks to achieve this transformation, expanding its services and geographic reach over the years. As a result, the company has built a strong reputation for reliability and innovation, offering a wide range of connectivity and data center services that have helped to transform the digital landscape in West Africa.
Despite the challenges posed by being a woman in the tech industry, Ms. Opeke has succeeded in expanding MainOne’s offerings while maintaining a commitment to providing high-quality, affordable services to its customers.
With a sound track record of success and a continued focus on innovation and investment, MainOne is well-positioned to generate value for its customers and stakeholders well into the future.
Funke Opeke is a shining example of how women can lead successful innovation in the tech industry. As we celebrate her achievements, we must also look to the future and work towards creating a more inclusive and diverse tech industry that empowers women to succeed.
Dr. Nimi Stephanie Ekere is a ConsultantFamily Physician. She is a graduate of Medicine and Surgery from the University of Port Harcourt, Rivers State, Nigeria.Nimihad her residency training at the Family Medicine Department of the University of Port Harcourt Teaching Hospital where she later became the Chief Resident Physician handling clinical, academic and administrative duties.
She was also involved in the training and supervision of junior residents and did this effectively and efficiently.
Dr Nimi Ekere is a Fellow of the National Postgraduate Medical College of Family Physicians with interest in Adolescent Health. She currently works as a Consultant Family Physician at the Lagos State University Teaching Hospital ( LASUTH).
Dr Ekere is also a Fellow of the Institute of Management Consultants and a Certified Management Consultant. She is a Certified Management Specialist with distinction in Time Management from the London Graduate School.
Dr Ekere is a leading Child Advocate, Author, Speaker, Coach,Parenting Enthusiast, Teacher and Humanitarian. She has practised medicine in urban and rural areas for almost two decades and has endeared herself to her patients through her dedication to duties, empathy and love for people, especially children, adolescents, and the less privileged.
Nimi is the founder of Smileandshine Children’s Foundation, a non-profit organisation that is aimed at preventing Child Sexual Abuse, providing the needed help and support, as well as emergency care and treatment with adequate follow up and rehabilitation of victims (children).
In rural communities in Nigeria, Dr. Nimi’s campaign against child abuse has inspired social security and hope for many children with unbelievable realities. Her child advocacy has been featured multiple times on various mainstream media outlets, including the BBC.
Dr Nimi Ekere is an authorof four best selling books that address the issue of Child Sexual Abuse with practical remedies. This collection of books teach children, pre-teenagers, teenagers and parents all they need to know about combating the menace. All four of her books are in different academic curricula of government-run primary and secondary schools in Nigeria.
One of her books is currently in use in the Basic Education Certificate Examination (BECE), also known as Junior WAEC, in Rivers State.
Nimi is a strong proponent of effective and intentional parenting and convenes different programmes and conferences that promote child rights and protection. She has also featured in many panels and conferences across the globe.
She has organised numerous outreaches for children, vulnerable women and the elderly. She also has carried out numerous medical outreaches, free trainings for the less privileged, sometimes partnering other NGOs; local and international.
She is the convener of STRIVE CONFERENCE, an annual children conference that brings together children from public and private schools with the aim of teaching and empowering them to make better choices in all they do, to ultimately become better versions of themselves. The past edition had in attendance the first Lady of Lagos State, HE, Dr. Mrs. Ibijoke Sanwo-Olu and a host of other dignitaries.
