Women of Rubies Sip and Network 2.0: A Vibrant Evening of Inspiration, Networking, Empowerment

The second edition of the Women of Rubies Sip and Network event took place on Sunday, August 25th, 2024, at The Foy House, 92 Isabella Street. This highly anticipated event brought together women from various industries for an evening of empowerment, networking, and insightful discussions.

The Sip and Network 2.0 was hosted by Ariyike Akinbobola, a renowned Media Personality and highly sought-after event compere. Ariyike set the tone for the evening by warmly welcoming the guests and providing an overview of the Sip and Network initiative. Her engaging presence made attendees feel comfortable and ready to connect.

Esther Ijewere, the founder of Women of Rubies and the event convener, followed with a powerful welcome address. In her speech, Esther encouraged the attendees to focus on chasing relevance rather than popularity and emphasized the importance of women supporting each other genuinely. Her words resonated with the audience, setting a strong foundation for the evening’s discussions.

The event featured five inspiring speakers who shared their expertise across various topics:

• Erica Effah, a content marketer, kicked off the session with her talk on “From Failure to Founder: Building a Personal Brand Through Authentic Storytelling.” Erica provided key insights into crafting a personal narrative and using storytelling techniques to build an authentic brand.

• Modupe Ehinlaiye, a legal professional and talk show host, spoke on “Leveraging Media to Celebrate Diaspora Achievements.” Modupe highlighted how media can be a powerful tool to celebrate the successes of diaspora communities and shared details about her upcoming BOND Awards, a platform dedicated to honoring Nigerians in the diaspora.

• Amaechi Omijeh, a small business blogger, explored the topic “Promoting Small Businesses through Lifestyle Blogging.” Amaechi discussed the benefits of lifestyle blogging as an effective strategy for promoting small businesses, offering valuable tips to aspiring entrepreneurs.

• Pamela Anoliefo, a career coach, presented on “Leveraging Social Media for Personal and Professional Growth.” Pamela provided strategies for using social media to enhance personal branding and career development, highlighting the importance of a strong online presence.

• Tanya Kelen of Kelen Content wrapped up the speaker sessions with her talk on “Content Production & Marketing for Personal Brand Growth.” Tanya shared insights into creating and marketing content to build a strong, impactful personal brand.

In addition to the speaker sessions, the Sip and Network 2.0 featured interactive icebreakers, trivia activities, and ample networking opportunities, allowing attendees to connect and engage with one another in a relaxed and supportive environment.

The event concluded with a summary of key takeaways and a heartfelt acknowledgment of the speakers and sponsors. The Women of Rubies team thanks Grandieu Events (event planner), Greelz Inc., Sugartown Desserts, Dadumie Mocktails, and Elzie Kitchen for their generous support, which made the event a success.

Esther Ijewere expressed her joy at the success of the second edition, stating, “This event was a testament to the power of women coming together to learn, grow, and uplift each other. The energy in the room was incredible, and I am proud of what we have achieved together. We are already planning the third edition of the Sip and Network event, which promises to be even more impactful and empowering.”

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