In Inspiration September 26, 2024 By Women of Rubies

Meet Olaitan Onyebuoha, The Immigration Consultant Supporting Black-Owned Businesses In New Brunswick, Canada

Olaitan Onyebuoha is a recognized keynote speaker, multi-award-winning professional, and successful entrepreneur. As the founder of 7th Laurel Immigration Consulting, she brings a wealth of knowledge in international education research, recruiting, and immigration consulting and support services. With a strong academic background, including an MBA in Entrepreneurship and Technology Management and a postgraduate program in Hospitality and Tourism Management, Olaitan’s expertise is reflected in her continuous commitment to professional growth.

A Career Spanning 15 Years of Excellence

Olaitan has over 15 years of diverse experience across entrepreneurship, contract management, client services, marketing, banking, HR, and market research. Her professional journey includes roles in multinational companies such as ExxonMobil Nigeria, TD Insurance, and IBM Canada. Early in her career, she founded Ocrej Consulting, which supported over 200 individuals in successfully navigating their immigration journey to Canada. Many of these individuals are now Canadian citizens or economically established in New Brunswick.

An Innovator in Immigration Consulting

With a passion for leveraging technology to address complex challenges, Olaitan introduced her first service innovation—a mobile app designed to simplify the intricacies of the immigration process. Set to launch in summer 2025, the app, currently available on iOS, will feature unique community tools to support immigrants, offering affordable and accessible solutions to guide them through their journey.

According to her; My personal journey as an international student with toddlers in an intensive MBA program nine years ago inspired me to help others navigate the challenges of starting a new life in Canada. By sharing my experiences, knowledge, and lessons learned, I provide general information and support to prospective and potential applicants interested in immigrating temporarily or permanently to Canada.

With a dynamic, cross-functional background, I possess excellent problem-solving, project management, communication, sales, client services, and relationship management skills. I am proud of my exemplary record of working with teams to initiate, execute, and manage projects, create efficiency, and deliver timely results.

Community Leader and Social-Impact Entrepreneur

Beyond her business pursuits, Olaitan is a dedicated community leader. As the President and Visionary Founder of the Black Business and Professional Network (BBPN), she co-founded the organization with ten other leaders and has contributed over 3,000 volunteer hours. Under her leadership, the network has become a cornerstone for professional and business development for Black Canadians.

Driving Community Impact Through Volunteerism and Leadership

Olaitan’s community involvement extends to various multicultural and newcomer projects, including serving on PRUDE Inc.’s All Women’s Project committee. She has been a pivotal figure in eliminating systemic barriers that hinder women’s socio-economic progress. In addition, she has played a crucial role in securing over $150K CAD in grants and donations for nonprofits, demonstrating her leadership and fundraising expertise.

Recognitions and Awards for Excellence

Olaitan’s exceptional contributions have earned her numerous accolades:

BBPA Rise-Up Winner for leadership in the Black Business and Professional Network.
Lighthouse Leadership Award for her innovative approach to immigration consulting.
CIBWE Top 100 Black Women To Watch in Canada for her impact in the community.
Charity Village Volunteer Award Finalist for dedication to community service.
UWN Women of Influence Inspire Award for her inspiring journey as a woman in business.

She was also recently featured on The Forum Canada as one of five resilient women entrepreneurs breaking barriers in Canada and served as a keynote speaker at the inaugural Empowering Women in Business 2024 event.

Honored by the Black Canadian Community Cultural Center

In recognition of her tireless efforts in the Black community, Olaitan was recently honored by the Black Canadian Community Cultural Center (BCCC-NB) for her contributions through the BBPN and other impactful projects in New Brunswick.

A 100 Accomplished Black Canadian Women Honoree

Adding to her list of achievements, Olaitan has been named one of the 100 Accomplished Black Canadian Women Honorees for 2024. She will be celebrated this weekend on September 28, 2024, in Toronto, Ontario, by the prestigious 100ABC Women organization.

In Interviews&profile October 4, 2024 By Esther Ijewere

Linda Osifo Stars in Patricia Bebia Mawa’s Upcoming Psychological Thriller, The Life Coach

Linda Osifo is a name that has become synonymous with grace, talent, and versatility in the Nigerian entertainment industry. Born in Benin City, Nigeria, and raised in Canada, Linda’s journey is a testament to her determination to pursue her passion for acting while embracing her roots. After moving to Canada at the age of 16, she pursued a degree in Psychology at York University, gaining insight into human behavior, a skill she masterfully applies to her roles. Now, Linda is set to captivate audiences once again as she stars in Patricia Bebia Mawa’s upcoming psychological thriller, The Life Coach. Her powerful performance in this highly anticipated film is poised to further solidify her position as one of Nollywood’s most compelling and talented actresses.

From Canada to Nollywood: A Star on the Rise

Linda’s first foray into acting came with her debut role in Family Secrets. The experience ignited her love for storytelling, and soon after, she made the bold decision to return to Nigeria to follow her dreams in Nollywood. Her big break came with the TV series King Akubueze and the long-running soap opera Tinsel, where she captivated audiences with her depth and charisma.

However, it was her role in Desperate Housewives Africa that truly put her on the map, allowing her to showcase her ability to handle complex, dynamic characters. Her performances in Fifty and Jemeji further solidified her status as one of Nollywood’s most promising talents, earning her a devoted fanbase and critical acclaim.

A Media Maven in Her Own Right

Beyond acting, Linda has expanded her portfolio into television hosting. She co-hosts the Give ‘n’ Take National Jackpot game show, where her vibrant personality and effortless charm keep audiences engaged week after week. She has also made notable appearances in major events, including presenting at The Headies, one of Nigeria’s most prestigious music award ceremonies.

Linda’s influence extends beyond the screen, as she was featured in the highly successful Campari ‘Make it Red’ campaign, showcasing her as a brand ambassador and cementing her status as a sought-after figure in entertainment and media.

The Life Coach Film

Linda Osifo will not slow down anytime soon. She is set to take on one of her most challenging roles yet in Patricia Bebia Mawa’s upcoming psychological thriller, The Life Coach. In this gripping new film, Linda stars alongside an impressive cast including Kosa Akaraiwe, who leads the ensemble, as well as Maria Frankis, Sylvain Plasse, Ifeanyi Ogwo, Nonso Obaseki, and Lori Canlas De Palas.

Fans are eagerly anticipating Linda’s performance, which promises to showcase her emotional depth, versatility, and dedication to her craft. The stellar lineup of talent in The Life Coach sets the stage for a captivating and intense cinematic experience.

As her career continues to soar, Linda remains focused on delivering powerful performances that resonate with audiences worldwide. Her story is one of perseverance, passion, and breaking barriers, and it’s clear that her star will only continue to shine brighter in Nollywood and beyond.

Stay tuned as Linda Osifo captivates us once again with her incredible talent in The Life Coach and beyond!

In Inspiration September 17, 2024 By Women of Rubies

Neeta Rare: The Talk Queen Shaping Lives Through Art and Advocacy

Neeta Rare, famously known as the “Talk Queen,” is a force to be reckoned with. A multiple award-winning spoken word artiste, voice actor, communications trainer, and personal effectiveness guide, Neeta is a beacon of change, using her talent and influence to drive social transformation. Her commitment to empowering vulnerable children through her non-profit, Street Mentors Network (SMN), speaks volumes about her deep-rooted passion for humanitarian work.

As the founder of SMN, Neeta leads a mission to provide street children with alternative education, drop-in shelters, rehabilitation, and mentorship. Her organization aims to transform the lives of street children, offering them holistic care and an opportunity for a better future. Her work has garnered recognition, including accolades from Child Protection Network (CPN), SAFE Child Africa, and the Akwa Ibom State Ministry of Women Affairs and Social Welfare.

Achievements and Awards

Neeta’s impressive list of accolades showcases her exceptional talent and dedication to her craft. In 2018, she was nominated as a finalist in the UBA Africa Poetry Day Contest, and her journey has been upward ever since. Some of her notable achievements include:

Port Harcourt Literary Society Poetry Contest: First runner-up.
IMUN Award of Excellence (2021): Best position paper on UNICEF.
Illustrious African Writers Awards (2022): Nominated as Outstanding Spoken Word Artiste.
Humanitarian Award (2022): For her outstanding work with street children.
World Bank Poetry Contest (2022): Winner for “Youth Act on Education.”
BCMA Speaker of the Year (2022): Recognized for her speaking talent.
Afreximbank African Day Poetry Competition (2022): Winner.
Vweta Chadwick Poetry Prize (2024): Winner, solidifying her status as the voice of ASHA.

Her most recent achievements in 2024 include receiving the Global Impact Award for her creativity and positive impact and winning the Vweta Chadwick Poetry Prize, further cementing her legacy as a powerful voice in the African arts scene.

A Versatile Voice Actor

Neeta’s talents extend beyond spoken word poetry. As a voice actor, she has lent her voice to numerous renowned brands and organizations such as John Obidi, First Bank Nigeria, and international companies like Kristen Hartmann Consulting in Germany. Her versatile voice has resonated in various industries, from fintech to leadership academies.

Passion for Training and Mentorship

Beyond her artistic endeavors, Neeta is dedicated to empowering others through training. She has trained over 2,000 people in the art of public presentation, social skills, and confidence building. Her books, including The Social Skills Handbook and The Goal Achiever’s Guide, are valuable resources for anyone seeking personal growth.

Street Mentors Network: Changing Lives

Founded in 2021, Neeta’s organization, Street Mentors Network, has provided food, education, and shelter to hundreds of street children. The organization is recognized by prominent child welfare organizations, and its impact continues to grow. Neeta’s work with SMN has made her a true agent of social change, inspiring others to take action in their communities.

The Talk Queen’s Magic

When Neeta Rare isn’t performing or teaching, you can find her mentoring street children, crafting her next masterpiece, or simply being an inspiration to all who encounter her. Her passion, creativity, and commitment make her a powerful voice of her generation.

To learn more about Neeta Rare or to engage her services, visit www.thetalkqueen.com.

In Career Gems September 13, 2024 By Esther Ijewere

Celebrating Black Women Filmmakers in Canada: Trailblazers of Vision and Impact

Canada’s film industry is a vibrant and diverse landscape, rich with stories that reflect the country’s multicultural essence. Among the many voices shaping this narrative, Black women filmmakers are emerging as powerful forces, bringing unique perspectives and groundbreaking stories to the forefront. Their contributions are not only enriching the Canadian cinematic scene but also fostering a deeper understanding of Black experiences and narratives.

A Rising Influence

In recent years, Black women filmmakers in Canada have gained increasing recognition for their creativity and dedication. These trailblazers are challenging conventional storytelling, breaking barriers, and creating spaces for underrepresented voices. Their work spans various genres, from documentaries and drama to experimental films, each adding a distinct layer to the Canadian film industry.

Here are some key figures and their impact;

Ella Cooper

Ella is an award-winning filmmaker, impact producer, multimedia artist, and the Executive Director and founder of Black Women Film! Canada. With over 19 years of experience in Canada’s arts and culture sector, she is a seasoned creative facilitator, arts educator, and community programmer. Her work has been showcased in galleries and festivals across Toronto, Vancouver, Berlin, and Calgary.

Supported by Canada and Ontario arts councils, Ella holds a Master’s in Media Arts Education and a Bachelor of Fine Arts in New Media. She was a 2019 nominee for the Mayor’s Arts Award in Cultural Leadership and a 2020 recipient of Tiffany’s Hometown Hero Award. She is currently developing a BIPOC children’s series for CBC Kids.

Tonya Williams

Tonya Williams is an award-winning actress and advocate with British, Canadian, and American citizenship. Born in London, she moved to Canada in 1970, where her passion for the arts blossomed. After early success in Toronto’s film and TV industry, she moved to Los Angeles and starred as Olivia on The Young and The Restless from 1990 to 2011. In 2001, she founded Reelworld Film Festival, dedicated to supporting racially diverse and Indigenous filmmakers in Canada. Today, Tonya continues to act while focusing on empowering emerging talent through her festival.

Patricia Bebia Mawa

Patricia Bebia Mawa is a prominent figure in the Canadian film industry, celebrated for her impactful work as both a filmmaker and television producer. Known for her insightful and poignant storytelling, Mawa’s films often explore themes of cultural identity, gender, and social justice. Her notable work, including the acclaimed documentary series “Voices of the Diaspora,” sheds light on the experiences of African and Caribbean communities in Canada. Patricia’s commitment to amplifying underrepresented voices and her innovative approach to film have established her as a key player in Canadian cinema. Additionally, she is the producer, director, and writer of the soon-to-be-released psychological thriller, The Life Coach, which promises to further showcase her talent and creative vision.

Tara Lynn Taylor

Black Women Filmmakers in Canada — Tara Lynn Taylor | Photo: blacktheatreworkshop.ca

Tara Lynn Taylor is the co-founder and festival director of The Emerging Lens Film Festival. A filmmaker, playwright, actress, and multidisciplinary artist, she has worked in the film industry for 19 years in various roles. Tara also serves as vice-chair and Diversity & Inclusion lead for the Link Performing Arts Society, and sits on the boards of Centre for Art Tapes, Screen Nova Scotia, and the Bus Stop Theatre. She has produced and starred in musicals like “Dreamgirls” and “The Color Purple,” and is currently developing new works, including “Hood Habits” and “Love, Peace and Hairgrease.”

Nauzanin Knight

Nauzanin Knight is a Canadian filmmaker of Caribbean and Middle Eastern descent whose work reflects her unique heritage and global experiences. With a background in creative writing and an MSc in countering organized crime and terrorism, she focuses on stories about individuals facing extreme circumstances. Her non-fiction book, State Terrorism in Iran, explores persecution faced by Iranian Bahá’ís, and her screenwriting has earned international recognition. As executive producer at 1844 Studios, Nauzanin fosters global artistic collaborations and shares stories that highlight universal human emotions.

Suza Singh

Suza Singh is an award-winning filmmaker, director, and multi-talented artist. Originally from Manchester, UK, she relocated to Calgary 15 years ago and has gained recognition for her latest film, Honorable Sins. The film has garnered awards at international film festivals, including Best Ensemble and Best Female Director. Alongside her filmmaking, Suza is passionate about oil painting, music composition, and acting. With a deep appreciation for Calgary’s vibrant community and landscape, she continues to make an impact in Alberta’s growing film industry.

Katia Café-Fébrissy

Katia Café-Fébrissy is a versatile bilingual filmmaker and storyteller known for her work across documentaries, narrative shorts, web series, and music videos. She has a talent for making non-actors comfortable on camera, helping them share their authentic stories. Her notable films include Root Up (2017), Moun an ba la: French Caribbean Diaspora in Toronto (2022), and Creole Butterfly. Katia’s passion for exploring diverse human experiences shines through her captivating and thought-provoking projects.

Kathryn Fasegha

Kathryn Fasegha is an award-winning filmmaker based in Calgary, Alberta. Her debut feature, Treacherous Heart, premiered in 2012 and won “Best Drama in Diaspora” at the Nollywood and African Film Critics’ Awards. Her second film, 2 Weeks in Lagos, premiered at Cannes in 2019, screened at several international festivals, and debuted on Netflix in 2021, earning an AMAA nomination. Kathryn, a Theatre Arts graduate, is also active in drama evangelism and holds leadership roles with African Women Acting (AWA) and the Black Actors and Film Guild Canada.

Cherene Francis

Cherene Francis is a multi-talented actress, writer, producer, and entrepreneur known for her work in film, TV, and digital media. As the producer of the talk show LEAP!, she has showcased high-profile entrepreneurs and leaders. With expertise in branding and digital marketing, she helps businesses tell powerful stories. Cherene’s storytelling delves into cultural, psychological, and spiritual themes, earning her acclaim. A committed professional with a diverse background, she balances her career and family life with grace.

Lanette Ware-Bushfield

Lanette Ware-Bushfield is a versatile actor and producer based in New York. A London Academy and NY Theater Academy graduate with a BA in Drama, she also studied Cinematic Language at The Toronto Film School. Lanette’s early career began with a commercial at age three, and she trained in piano and violin from a young age. As CEO of A WWB Production, Inc., she focuses on projects that spotlight underrepresented communities. Her credits include MGM’s Flint Strong and Netflix’s The Madness. A published writer and certified Spanish teacher, Lanette has also taught public speaking and drama in multiple cities.

Vicky Plancher

Vicky Plancher has over 20 years of experience in the film industry. Starting as a production assistant, she worked across various departments, including locations, AD, and office roles, to gain a well-rounded understanding of film production. In 2022, she joined The Flash as an assistant production coordinator to deepen her administrative skills. Vicky founded Mare Rouge Entertainment in 2007 to uplift Black voices in Canada and foster a Haitian film industry. She recently produced A Digital Hogan’s Alley for CBC Creators’ Network, currently screening at CineFam Film Festival

The Role of Supportive Organizations

Organizations like Black Women Film play a crucial role in supporting and amplifying the voices of Black women filmmakers in Canada. By creating directories and platforms specifically for Black women in film, these organizations help to showcase their work and provide vital networking opportunities. Black Women Film, in particular, has been instrumental in highlighting the achievements of Black women in the industry, ensuring that their stories and contributions receive the recognition they deserve.

These initiatives not only celebrate the achievements of Black women filmmakers but also address the systemic challenges they face. By fostering a supportive community and providing resources, these organizations help to level the playing field and create more opportunities for emerging and established filmmakers alike.

Challenges and Triumphs

Despite their significant contributions, Black women filmmakers in Canada often face challenges such as limited access to funding, underrepresentation in industry decision-making roles, and the need to navigate systemic barriers. However, their resilience and determination continue to drive their success. Organizations like Black Women Film and various mentorship programs are working to address these issues by providing support and creating opportunities for Black women in the film industry.

The contributions of Black women filmmakers in Canada are both profound and transformative. Through their innovative storytelling and dedication to social issues, they are reshaping the cinematic landscape and providing new perspectives on the Black experience. As the industry continues to evolve, it is essential to support and celebrate these trailblazers, ensuring that their voices and stories remain at the forefront of Canadian cinema.

In Inspiration September 11, 2024 By Esther Ijewere

Linda Kelechi Eronmhonsele: Championing Youth and Women’s Empowerment Through Christian Leadership

Linda Kelechi Eronmhonsele is a distinguished leader, mentor, and Christian counselor who has dedicated her life to empowering youth and women through discipleship, community service, and faith-based leadership. As the President of RAINBOW Youtheens Ministry in Nigeria and Impact Youtheens Canada, Linda has consistently inspired individuals to realize their full potential by guiding them through their personal and spiritual challenges.

With a Master of Arts in Comparative Literature and Arts from Brock University in Ontario, Canada, Linda brings an interdisciplinary approach to her ministry, combining her academic expertise with her deep Christian faith. This fusion has allowed her to address contemporary issues with wisdom and insight, making her a profound voice for social change rooted in spirituality.

As a certified Christian counselor and resource speaker, Linda has touched many lives, offering support and mentorship to those seeking direction. In 2024, she expanded her ministry by founding Hope Springs Women’s Ministries, a platform designed to support women during their waiting seasons—whether they are waiting for healing, a breakthrough, or the fulfillment of personal dreams. Through this initiative, Linda continues fostering hope, healing, and empowerment for needy women.

Linda Kelechi Eronmhonsele, Founder- Hope Springs Women's Ministries — Linda Kelechi Eronmhonsele, Founder- Hope Springs Women’s Ministries

Her contributions to spiritual and community growth have earned her several prestigious accolades, including the SHE LEADS Award of Excellence, Woman of Excellence Award, Unsung Heroes Award, and the SANKOFA Royale Award. Married to Favour E. Ogbeide, Linda’s personal experiences add authenticity to her ministry, allowing her to connect deeply with her audience. Her book, Hope Springs, is a testament to her belief in trusting God’s timing, as it chronicles her journey of faith and perseverance.

The Most Rewarding Part of Leading Youth Ministries

For Linda, the most fulfilling aspect of leading RAINBOW Youtheens Ministry and Impact Youtheens Canada is witnessing the transformation of young people. Seeing them evolve from uncertain individuals into confident leaders has been a constant source of inspiration. These youth, often seeking direction and purpose, find strength through mentorship, education, and faith-based guidance.

Their success stories, whether overcoming personal challenges or stepping up to lead in their communities, are a testament to the life-changing impact of these ministries. The cycle of mentorship, growth, and leadership lies at the heart of Linda’s work, ensuring that the next generation is well-equipped to make positive contributions to society.

Women Who Inspire My Leadership

Throughout her journey, Linda has drawn inspiration from several remarkable women whose lives and leadership styles have greatly influenced her own. Eno Jerry, Debola Deji-Kurunmi, and Priscilla Shirer stand out as powerful role models.

Eno Jerry Eze, a pastor, has dedicated her life to empowering women by addressing not only spiritual but also mental and emotional health—an approach that resonates deeply with Linda.
Debola Deji-Kurunmi is an empowerment coach who has championed leadership development for young African women. Her passion for social change and inclusion drives Linda’s own work in youth empowerment.
Priscilla Shirer is an evangelist and Bible teacher whose teachings on spiritual growth and faith have been a constant source of inspiration for Linda. Priscilla’s multifaceted approach to ministry, balancing family and career, serves as a reminder of the diverse responsibilities that come with leadership.

These women embody resilience, compassion, and the ability to inspire others, motivating Linda to pursue her calling with purpose and passion.

Expanding Ministry with Hope Springs Women’s Ministries

In response to a divine calling, Linda founded Hope Springs Women’s Ministries in 2024 to provide support for women navigating waiting seasons in their lives. This ministry aims to create a community where women can find solace, empowerment, and spiritual growth while they await breakthroughs in various areas of their lives.

Through Hope Springs, Linda envisions personal transformations and renewed faith, as women are encouraged to embrace their waiting periods as times of preparation and growth. The ministry continues to provide a supportive environment where women can lean on each other and find the strength to overcome challenges.

Faith as the Foundation of Mentorship and Leadership

For Linda, faith is central to her approach to leadership and mentorship. It guides every decision she makes and shapes how she interacts with others. As a servant leader, Linda emphasizes humility, empathy, and the willingness to prioritize others’ needs, following the example of Jesus Christ.

By nurturing the whole person—spiritually, emotionally, and mentally—Linda helps young people and women build resilience and hope. She teaches that setbacks are not the end but opportunities for growth, and that through faith, individuals can discover their strengths and fulfill their purpose.

Faith also plays a critical role in maintaining ethical integrity and setting an example for those she leads, inspiring them to live purposeful lives rooted in their faith.

Overcoming Challenges Through Faith and Perseverance

Linda’s journey has not been without challenges. One of her most personal battles was her struggle with infertility, a period that tested her emotionally and spiritually. Through unwavering faith, constant prayer, and community support, Linda was blessed with twins after years of waiting.

In her professional life, leading youth ministries across Nigeria and Canada presented its own set of challenges, including navigating cultural differences and managing international collaborations. But through adaptability, faith, and perseverance, Linda overcame these obstacles, emerging stronger and more effective as a leader.

Faith, in both personal and professional trials, provided Linda with the resilience needed to press forward and fulfill her divine calling.

Embodying the Qualities of a “Woman of Rubies”

As a true woman of rubies, Linda is defined by resilience, integrity, and compassion. She remains steadfast in her commitment to ethical leadership and empowering others through her ministry. Her wisdom, drawn from her education, experiences, and continuous learning, guides every decision she makes.

Above all, Linda is dedicated to empowering others, particularly women and youth, to realize their potential and make a lasting impact on their communities.

A Message to Women in Their Waiting Seasons

To women in their waiting seasons, Linda offers this heartfelt message: Your waiting is not in vain. Whether waiting for a child, a job, a spouse, or a breakthrough, trust in God’s perfect timing. Use this time to strengthen your faith, build resilience, and grow spiritually. Waiting is not a period of stagnation—it is a time of preparation for the fulfillment of God’s promises. Your breakthrough is coming; stay patient, stay hopeful, and trust that God is working in your favor.

In Interviews&profile September 17, 2024 By Esther Ijewere

Stacy Irving: From Fashion School to Founder of Shandina Organic Hair Care

When Stacy Irving boarded the plane from Jamaica to Canada at just 10 years old, she was filled with excitement and anticipation. Little did she know, this move would set her on a path that would lead to entrepreneurship and the creation of Shandina Organic Hair Care, a business built on her personal experiences, her love for natural beauty, and her commitment to helping others reclaim their hair health.

A Jamaican Foundation

Growing up in Jamaica, Stacy learned the importance of resilience, resourcefulness, and creativity. “In Jamaica, we had to make the most of what we had,” she reflects. “We didn’t always have everything we wanted, but we learned to be innovative and find solutions.” These values became foundational in her life, especially after moving to Canada, where new opportunities and challenges awaited her.

Canada offered a different landscape—culturally, economically, and socially. “Canada exposed me to new ways of doing business and helped me understand the power of diversity, not just in people, but in ideas.” Combining her Jamaican roots with Canadian perspectives shaped Stacy into a flexible, innovative entrepreneur determined to make an impact.

From Fashion to Hair Care

Stacy’s love for creativity led her to fashion school, where she learned to channel her artistic energy. However, it was in this environment that she first experienced issues with hair health. The stress of deadlines, the constant hustle, and the rigors of daily life began to take a toll on her hair. “I struggled with thinning hair and receding edges,” Stacy shares. “It wasn’t just me—many of the women around me were facing the same challenges.”

This shared struggle became the spark that ignited Stacy’s passion for hair care. She began researching natural solutions to address these issues, diving into the world of herbs, oils, and remedies passed down through generations. Her goal was simple: to heal her own hair and empower other women dealing with the same frustrations.

The Birth of Shandina Organic Hair Care

Fueled by personal experience and a desire to offer real solutions, Stacy officially launched Shandina Organic Hair Care 10 years ago. The brand was born out of a need for natural, organic products that catered to diverse hair types and addressed issues like hair thinning, hair loss, and damage. “I saw a gap in the market,” Stacy recalls. “There were plenty of products out there, but not many that used high-quality, natural ingredients specifically designed to nourish and heal.”

Her background in fashion, coupled with her passion for natural beauty, influenced her approach to hair care. Each product in the Shandina Organic line is meticulously crafted to promote healthy, vibrant hair using ingredients that are as gentle as they are effective.

One of the standout ingredients in her products is Cupuaçu butter, a rich, natural emollient known for its powerful moisturizing and healing properties. “Cupuaçu butter has been a game-changer,” Stacy explains. “It restores the natural moisture barrier in hair, enhances elasticity, and repairs damage. It’s perfect for a wide range of hair types and helps address everything from dryness to breakage.”

Building a Community of Confidence

Stacy’s personal experience with hair loss has allowed her to build strong connections with her customers. “I’ve walked the same path they have,” she says. “I know how frustrating and self-conscious it can make you feel. That’s why I’m so passionate about creating products that truly work and providing the support people need to feel confident in their hair again.”

For Stacy, Shandina Organic is more than just a hair care brand—it’s a community. Through her products, she hopes to inspire self-care, self-love, and confidence in others. “I want my brand to help people embrace their natural beauty and take control of their hair health. It’s not just about looking good; it’s about feeling good from the inside out.”

Looking to the Future

As she continues to grow Shandina Organic, Stacy remains committed to making a lasting impact. “My goal is to create a space where people feel supported on their hair journey,” she says. “I want my products to make a real difference in people’s lives, helping them restore and maintain healthy, beautiful hair.”

Stacy’s story is one of resilience, creativity, and passion—a journey that started in Jamaica and found new life in Canada. Through Shandina Organic Hair Care, she’s empowering people to love their hair and themselves, one natural ingredient at a time.

In Editor's Choice September 5, 2024 By Esther Ijewere

Women of Rubies Sip and Network 2.0: A Vibrant Evening of Inspiration, Networking, Empowerment

The second edition of the Women of Rubies Sip and Network event took place on Sunday, August 25th, 2024, at The Foy House, 92 Isabella Street. This highly anticipated event brought together women from various industries for an evening of empowerment, networking, and insightful discussions.

The Sip and Network 2.0 was hosted by Ariyike Akinbobola, a renowned Media Personality and highly sought-after event compere. Ariyike set the tone for the evening by warmly welcoming the guests and providing an overview of the Sip and Network initiative. Her engaging presence made attendees feel comfortable and ready to connect.

Esther Ijewere, the founder of Women of Rubies and the event convener, followed with a powerful welcome address. In her speech, Esther encouraged the attendees to focus on chasing relevance rather than popularity and emphasized the importance of women supporting each other genuinely. Her words resonated with the audience, setting a strong foundation for the evening’s discussions.

The event featured five inspiring speakers who shared their expertise across various topics:

Erica Effah, a content marketer, kicked off the session with her talk on “From Failure to Founder: Building a Personal Brand Through Authentic Storytelling.” Erica provided key insights into crafting a personal narrative and using storytelling techniques to build an authentic brand.

**Erica Tiwaa, CEO, Erica Tiwaa Agency**

Modupe Ehinlaiye, a legal professional and talk show host, spoke on “Leveraging Media to Celebrate Diaspora Achievements.” Modupe highlighted how media can be a powerful tool to celebrate the successes of diaspora communities and shared details about her upcoming BOND Awards, a platform dedicated to honoring Nigerians in the diaspora.

**Modupe Ehinlaiye, Convener, BOND Awards**

Amaechi Omijeh, a small business blogger, explored the topic “Promoting Small Businesses through Lifestyle Blogging.” Amaechi discussed the benefits of lifestyle blogging as an effective strategy for promoting small businesses, offering valuable tips to aspiring entrepreneurs.

Sip and Network — **Amaechi Omijeh (MRSOTHEBRAND)**

Pamela Anoliefo, a career coach, presented on “Leveraging Social Media for Personal and Professional Growth.” Pamela provided strategies for using social media to enhance personal branding and career development, highlighting the importance of a strong online presence.

Tanya Kelen of Kelen Content wrapped up the speaker sessions with her talk on “Content Production & Marketing for Personal Brand Growth.” Tanya shared insights into creating and marketing content to build a strong, impactful personal brand.

In addition to the speaker sessions, the Sip and Network 2.0 featured interactive icebreakers, trivia activities, and ample networking opportunities, allowing attendees to connect and engage with one another in a relaxed and supportive environment.

The event concluded with a summary of key takeaways and a heartfelt acknowledgment of the speakers and sponsors. The Women of Rubies team thanks Grandieu Events (event planner), Greelz Inc., Sugartown Desserts, Dadumie Mocktails, and Elzie Kitchen for their generous support, which made the event a success.

Esther Ijewere expressed her joy at the success of the second edition, stating, “This event was a testament to the power of women coming together to learn, grow, and uplift each other. The energy in the room was incredible, and I am proud of what we have achieved together. We are already planning the third edition of the Sip and Network event, which promises to be even more impactful and empowering.”

Esther Ijewere, Founder, Women of Rubies

See more photos below;

**Esther Ijewere, Founder, Women of Rubies and Maryam Muritala, CEO, of Canada Vendors**

**Jo-Ann Young Udoh, CEO, Rubicorn Event Management**

**Ijeoma Ugochukwu, Founder, Brace Up and Rise Foundation and Adeola Abiodun, National Executive Director, Experior**

In Editor's Choice August 27, 2024 By Women of Rubies

Back-to-School Money Saving Tips: How to Get the Most Out of Your Budget

As the new school year approaches, families everywhere are preparing to tackle the annual back-to-school shopping list. Between supplies, clothing, and other essentials, the costs can quickly add up. However, with some smart planning and strategic shopping, you can save money while still getting everything your child needs. Here are some effective money-saving tips to help you stretch your back-to-school budget.

1. Start with a List and Stick to It

Before you head to the stores, make a detailed list of everything your child needs for the school year. This includes school supplies, clothing, shoes, and any other essentials. By having a clear list, you’ll avoid impulse buying and ensure you’re only spending on necessary items. Involve your child in the process to set expectations and avoid unnecessary purchases.

2. Shop at Home First

You might be surprised at how many school supplies you already have at home. Check your drawers, closets, and storage bins for items like pens, pencils, notebooks, and backpacks. Reusing supplies from the previous year can save a significant amount of money. Even slightly used items can be as good as new after a little cleaning or customization.

3. Take Advantage of Sales and Coupons

Back-to-school season is a prime time for sales. Many retailers offer discounts, promotions, and special deals on school supplies, clothing, and electronics. Keep an eye out for these sales and plan your shopping trips accordingly. Additionally, search for coupons online or in local newspapers to maximize your savings. Combining sales with coupons can lead to substantial discounts.

4. Buy in Bulk

Items like pencils, paper, and notebooks are often cheaper when purchased in bulk. Consider teaming up with other parents to buy school supplies in bulk and split the cost. This approach not only saves money but also ensures you have enough supplies to last throughout the school year.

5. Consider Second-Hand Options

Thrift stores, consignment shops, and online marketplaces can be great places to find gently used clothing, backpacks, and even electronics at a fraction of the cost. Many items are in excellent condition and can be just as good as new. Buying second-hand is not only budget-friendly but also environmentally conscious.

6. Opt for Generic Brands

When it comes to school supplies, name brands aren’t always necessary. Generic or store-brand products often offer the same quality at a lower price. For items like notebooks, pencils, and binders, consider choosing the more affordable options without sacrificing functionality.

7. Shop Tax-Free

Many states offer tax-free shopping days during the back-to-school season, allowing you to purchase school supplies, clothing, and even electronics without paying sales tax. Check your local laws to see if your state offers a tax-free holiday, and plan your shopping around those dates to save even more.

8. Use Cashback Apps and Rewards Programs

Leverage cashback apps and credit card rewards programs when shopping for school supplies. Many apps offer cashback for purchases made at specific retailers, and some credit cards provide additional rewards points or cashback for back-to-school purchases. These small savings can add up over time.

9. Plan for the Long-Term

While it might be tempting to buy everything at once, consider spreading out your purchases throughout the year. Some supplies may not be needed until later in the school year, and prices for certain items may drop after the initial back-to-school rush. Planning ahead allows you to take advantage of clearance sales and discounts.

10. Involve Your Child in Budgeting

Teach your child the value of money by involving them in the budgeting process. Give them a set amount of money for school supplies and clothing, and encourage them to make smart choices within that budget. This not only helps you save money but also teaches your child important financial literacy skills.

Conclusion

Back-to-school shopping doesn’t have to break the bank. By planning ahead, taking advantage of sales, and making smart purchasing decisions, you can keep costs down while still ensuring your child is well-prepared for the school year. Remember, the key to saving money is to be strategic and intentional with your spending. Happy shopping!

In Career Gems August 27, 2024 By Women of Rubies

Balancing Career and Family: Lessons from Canadian Women Leaders

Balancing a successful career with family life is a challenge that many women face, but with the right strategies, it’s possible to thrive in both areas. Canadian women leaders have set remarkable examples of how to achieve

this balance. From embracing flexible work arrangements to prioritizing self-care, these women demonstrate that it is possible to excel in both career and family life.

1. Embrace Flexible Work Arrangements

One of the key strategies for balancing career and family is embracing flexible work arrangements. For instance, Arlene Dickinson, a renowned Canadian businesswoman and star of Dragon’s Den, has spoken openly about the importance of flexibility in her career. She emphasizes how being able to set her own schedule allowed her to attend important family events while managing her business. Flexible work options, whether through remote work or adjustable hours, can provide the freedom to manage both professional and personal responsibilities effectively.

2. Prioritize and Delegate

Another critical aspect of balancing career and family is knowing when to prioritize and delegate. Indira Samarasekera, former President of the University of Alberta, has often shared how she learned the art of delegation. Understanding that she couldn’t do everything herself, she entrusted tasks to her team, freeing up time to focus on both her career and her family. Delegating responsibilities at work and home can help reduce stress and create more time for what truly matters.

3. Set Boundaries and Prioritize Self-Care

Setting boundaries and taking care of oneself is essential for maintaining a healthy work-life balance. Michaëlle Jean, former Governor General of Canada, has been a strong advocate for self-care and setting boundaries. In her demanding role, she ensured that she took time for herself and her family, understanding that personal well-being is crucial for long-term success. Women in leadership positions can learn from her example by carving out time for relaxation and setting clear boundaries between work and personal life.

4. Foster a Supportive Network

Building and maintaining a strong support network is invaluable. Julie Payette, former astronaut and Governor General of Canada, often speaks about the importance of having a reliable support system. Whether it’s family, friends, or professional networks, having people to rely on can make a significant difference in balancing career demands with family life. These networks can offer emotional support, practical help, and advice, making it easier to navigate the complexities of both worlds.

5. Be Unapologetically Ambitious

Finally, Canadian women leaders teach us that it’s okay to be ambitious while managing family responsibilities. Heather Reisman, CEO of Indigo Books and Music, has been an inspiring figure in showing that ambition and family life can coexist. She has built a successful business empire while also being a dedicated mother. Her story encourages women to pursue their career goals unapologetically while also cherishing their family roles.

Balancing a thriving career with a fulfilling family life is undoubtedly challenging, but these Canadian women leaders show us that it is possible. By embracing flexibility, prioritizing and delegating, setting boundaries, fostering a support network, and being unapologetically ambitious, women can achieve harmony between their professional and personal lives.

In Interviews&profile September 17, 2024 By Women of Rubies

Dr. Princess Ezinne Agwu: Blending Law and Film to Drive Social Change

Dr. Princess Ezinne Agwu is a distinguished and highly experienced legal practitioner who has successfully transitioned into filmmaking. She has built a reputation as a formidable legal mind with 14 years of post-call experience spanning both the private and public sectors. Her academic credentials are equally impressive, holding a Ph.D. in Law with a specialization in International Law and Jurisprudence from the University of Nigeria, Nsukka.

Founder of Princess Ezinne Agwu and Associates

Princess Ezinne is the founder and proprietor of Princess Ezinne Agwu and Associates (PEA and Associates), a full-service law firm that has been serving clients for over 12 years. The firm is renowned for its deep expertise in International and Comparative Law, Property Law, Commercial and Corporate Law, and Public and Private Law. Under her leadership, the firm has gained a stellar reputation for resolving complex legal challenges, enhancing client satisfaction, and driving significant improvements within the legal landscape.

Legal Expertise at the National Population Commission

Until recently, Princess served as the Principal Legal Officer at the National Population Commission (NPC) in Abuja. In this pivotal role, she provided comprehensive legal advisory services on various NPC matters, including public procurements, litigation management, and the drafting, review, and negotiation of contractual documentation. Her work also involved advising on legal issues related to demography, population, and census, and crafting strategies to improve Nigeria’s population-related policies. Her efforts significantly strengthened relationships between the NPC, other government agencies, and the Nigerian populace

Advocacy and Legal Leadership

Before her role as Principal Legal Officer, Princess held positions as Senior Legal Officer and Legal Officer at the NPC. During these tenures, she advised the Commission and its Board on legal matters related to population and demography. Her advocacy skills were further honed as she developed effective messages and strategies for prosecuting and defending cases, establishing her as a key figure in legal advocacy within the commission.

An Accomplished Fashion Entrepreneur

In addition to her legal expertise, Princess Ezinne has made her mark in the fashion industry. She is the founder of Royalty Signatures by Ezinne, a high-fashion brand known for its innovative designs and commitment to excellence. Her entrepreneurial spirit is evident in the brand’s success and its impact on the fashion landscape.

Transition to Filmmaking

Driven by a strong passion for social change, Princess Ezinne has expanded her career into filmmaking while maintaining her legal practice. She is the CEO of Royalty Life Studios, a premium film production company based in Abuja, Nigeria. Her debut film, The Mandate, features a character named Dr. Ezinne Egbuna, whose journey reflects the complexities of real-world politics and governance. The film’s narrative, centered on the fight against corruption and the struggle to implement developmental policies, resonates with audiences both in Nigeria and internationally, offering a compelling commentary on the nature of power and integrity.

Through her film production work, she broadens her impact by educating the public about legal processes and procedures for addressing social, political, and business issues through compelling storytelling and visionary filmmaking.

Work with Princess Ezinne Agwu and Associates (PEA and Associates)

Through PEA and Associates, Princess Ezinne continues to push the boundaries of her legal and social advocacy work. A significant part of this effort is the launch of the pioneering courtroom show, Proceedings with Dr. PEA. This weekly program brings real-life cases to the screen in a dramatized format, aiming to demystify legal processes and spark meaningful dialogue. The show educates and entertains and serves as a platform for community empowerment, offering free legal services to the underprivileged and supporting victims of oppression by providing legal aid, rehabilitation, and opportunities for long-term independence.

Dedication to Youth Empowerment

Princess Ezinne’s dedication to youth empowerment is evident through her role as a co-founder of the TreasureWells Youth Empowerment Foundation. This non-profit organization is committed to offering comprehensive support to young people, reflecting her deep passion for education and advocacy.

A Multifaceted Leader

Dr. Princess Ezinne Agwu continues to use her diverse platforms to inspire, educate, and advocate for meaningful change. Her journey from a legal luminary to a filmmaker and fashion entrepreneur highlights her multifaceted leadership and unwavering commitment to making a positive impact in law, fashion, and film.

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