As the Beyhive carry out a coordinated attack on yet another undeserving victim, we examine stan culture and why it is possibly, one of the most toxic things in existence.

Why stan culture is harmful, toxic and ultimately, needs to die [Credit: Genius]

Stan culture originated from Eminem‘s hit song ‘Stan’ which told the tale of a fan, obsessed with the Slim Shady himself. It was an incredible work of art that defined a moment in hip-hop as a whole but the word ‘stan’ became synonymous with a crazed or obsessed fan who would go to great lengths to obsess over a celebrity. 

Whilst ‘Stan’ wrote letters to Eminem, the birth of social media means that fans have instant access to their idols and the ability to hide behind a keyboard has created a legion of faceless individuals who are able to anonymously spew hate in the name of their ‘fave’.

The latest incident involves Beyonce‘s legion of fans, the Beyhive, who are known for being merciless towards anyone who they perceive to messing with their Queen B. The latest victim is Nicole Curran, wife of Golden State Warriors owner who was spotted leaning over Beyonce to speak toJay-Z at a basketball game. It didn’t matter that Beyonce and Jay- Z were gusts of the couple, the Beyhive buzzed into action, prompting Beyonce’s publicist to put out a statement.

Beyonce’s publicist Yvette Noel-Schurecalled out the singer’s dedicated army of fans for ‘spewing hate’ towards Nicole Curran.

The wife of Golden State Warriors’ owner, 50, has revealed she’s had to shut down her social media accounts after receiving death threats following a viral clip of Beyonce appearing to get annoyed at her because she was chatting to her husband Jay-Z.

And now the singer’s longtime publicist Yvette has condemned the actions of the The Beyhive, informing them that she understood their ‘love for Beyonce runs deep’ but ‘love has to be given to every human.’

In an impassioned caption on Instagram, Nicole wrote, “I am looking back today at the start of The OTRII tour, one year ago. It was a place of joy, unimaginable entertainment from two of the best performers in the world, and a place of love. Every single day on that tour I saw love. Which is why I also want to speak here to the beautiful BeyHiVE. I know your love runs deep but that love has to be given to every human. It will bring no joy to the person you love so much if you spew hate in her name. We love you.”

This comes after Nicole admitted she has been cyber bullied following the viral clip and explained to DailyMail.com that she was merely getting Jay’s drink order.  Nicole said the A-list couple were invited as guests of her and her husband Joe Lacob to watch Game 3 of the NBA Finals on Wednesday night. 

Curran revealed: “I have been cyber bullied and think it is very unfair. They were our guests last night. As a hostess, I offered her a drink and then him one as we don’t have floor service at our games. I had to lean in to hear what he wanted. That is it. No story. Just bullying.”

This latest incident, one of many, is indicative of how toxic stan culture has become and why it does more damage than it does in the long run. Impressionable young fans are being drawn into these obsessive one-way relationships with celebrities and acting out on their behalf, often without prompting.

Before the advent of the digital age fans of celebrities, musicians, even sports stars did not have the means to access their idols, however, social media has created a space for instant gratification and the dangerous access to information with little context. In this vein, when celebrities give out information or just post something, fans get up in arms about it in no time at all over the Internet, allowing for stan culture and obsessive behaviour to expand faster than ever before.

Social media also means people are allowed to freely share their opinions about everything and put themselves in a position to be instantly challenged by those who don’t share similar views. Furthermore, the stans were mostly outliers in the past, 6as the very extreme of the fan spectrum but now, they have become, if anything, the norm and come to the forefront partially due to the growth of social media where they can easily find and empower each other through fan communities.

So, why is stan culture so bad? Well, it is culture is also notorious for extreme actions, such as sending harassing and inflammatory message and threatening others. Stans are often vicious when provoked and display worrying anti-social behaviour.

What many psychological professionals would describe this as is a parasocial relationship. This is not an imaginary disorder or an imaginary diagnosis, but it’s the official definition of a relationship many people have with famous figures. Parasocial relationships are one-sided dynamics in which energy, interest and time are extended towards the object of obsession whilst they (commonly a celebrity) remain ignorant of the existence of the other.

Most parasocial relationships are completely harmless, the equivalent of caring just a bit too much about the status of your favourite celebrity couple. However, there are cases of extreme parasocial relationships cross the line into stalking or other threatening behaviour, symbolic of stan culture in its entirety,

Its important that Beyonce put out a public statement condemning the actions of her rogue fans however, if we are going to quell stan culture altogether, all celebrities need to take the same stance.

Ultimately, stan culture promotes unhealthy attachment and anti-social behaviour and needs to be stopped, the culture needs to die.

Credit: pulse.ng

Imagine you and your husband invite your friends, a couple, over to a televised event. You take their orders. You offer the wife a rose, and explain to the husband why you did so. Then you arrive home to find you’re being harassed all over the internet. Your name is everywhere. These people are on all your social media accounts, telling you to kill yourself. Because of what?

That’s the real life story of Nicole Curran, the wife of Golden State Warriors owner Joe Lacob.

You don’t need to be a part of the Beyhive to be aware of the news – just scroll through your Twitter and you’ll see the video of Nicole speaking to JAY-Zfloating around.

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Jay-Z and Beyoncé are courtside for Game 3 73.6K3:04 AM – Jun 6, 201915.8K people are talking about thisTwitter Ads info and privacy

The Beyhive said Beyoncé‘s body language, in that video, made it clear that she didn’t like the woman talking to Jay-Z, and that she nudged her away.

Soon they were in Nicole’s comments section, asking her to go kill herself, and on Twitter saying she was rude for leaning over Beyoncé (to get Jay-Z’s drink orders).

ESPN@espn · Jun 6, 2019


Jay-Z and Beyoncé are courtside for Game 3

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Aries Mar@lyricalmar

How dare her talk across Beyoncé pic.twitter.com/raVdi3OfyR8,9143:13 AM – Jun 6, 2019Twitter Ads info and privacy

View image on Twitter

879 people are talking about this

Wait, She Said What?@BeyonceGambinoReplying to @MatthewACherry


That clueless person is Nicole Curran, she is the fiancé of the GSW’s owner. The #BeyHive does not care who she is or from where she came. WarriorNicole IG has violated the Queen B and her IG is scorching hot for it. Over 2100 comments since the video posted. 895:20 AM – Jun 6, 2019Twitter Ads info and privacy45 people are talking about this

A M Grundy@grundytv

For people who think this #NicoleCurran thing is overblown. Sorry, not sorry. That kind of thing happens all the time to Black Women in particular. Its deliberate & disrespectful. Even ONE polite word or glance #Beyoncé‘s way…none of this would be happening. GIRL. HER. HUSBAND.2110:32 PM – Jun 6, 2019Twitter Ads info and privacy24 people are talking about this


While we’re bashing Mark Stevens, don’t forget about Nicole Curran getting all up in Beyonce’s space. Read the situation and be respectful. These billionaire white people need to calm down and act like they’ve been on camera before. #NBAFinals #NBATwitter7:16 PM – Jun 6, 2019Twitter Ads info and privacySee bennedeto’s other Tweets

Cyn Santana@Cyn_Santana

How you hover over Beyoncé like that is she crazy???2,1854:16 AM – Jun 6, 2019Twitter Ads info and privacy544 people are talking about this



who is this chick who thought she could casually talk across beyoncé to jay-z like it’s no big deal?

that look beyoncé is giving her is a secret hive signal. whoever she is, she is about to get ’s in her mentions forever.ESPN@espnJay-Z and Beyoncé are courtside for Game 3 1644:29 AM – Jun 6, 2019Twitter Ads info and privacy18 people are talking about this

Saneziwe Moses@Miss_MosesV


But we legit don’t care whether Nicole Curran own the team or not you don’t disrespect Beyoncé like thatcam.@giselleskordeiY’ALL COME LOOK AT THIS11:32 AM – Jun 6, 2019Twitter Ads info and privacySee Saneziwe Moses’s other Tweets

Nicole tried to do some damage control, sharing a photo of herself and Beyoncé being friendly on her Instagram, but that only got her more attacks, forcing her to disable her comments, then her account.

She left a comment on TheShadeRoom’s post on the issue, writing:

Listen Beehive [sic]. I respect Queen B. I love her! I talked to her husband twice tonight. First, to take a drink order for them both when they arrived as they were our guests. Second, to explain why I gave his wife a rose from a fan. All of this has been taken out of context. I’m a happily married woman. Telling me to kill myself?????? Somehow I don’t think she would support this.

Senior Writer at ESPN Ramona Shelburnereached out to her and shared what she learned on her Twitter:

Just spoke to Nicole Curran, the wife of Warriors owner Joe Lacob, about the “incident “ with Beyoncé last night. She was in tears. Said she had been getting death threats on social media all night this morning she disabled her IG account just to make it stop.

Ramona Shelburne@ramonashelburne

Just spoke to Nicole Curran, the wife of Warriors owner Joe Lacob, about the “incident “ with Beyoncé last night. She was in tears. Said she had been getting death threats on social media all night this morning she disabled her IG account just to make it stop.11.7K7:07 PM – Jun 6, 2019 · Oakland, CATwitter Ads info and privacy7,308 people are talking about this

Beyoncé’s publicist, too, shared her views on the issue, writing that the Beyhive spewing hate will bring no joy to their queen.I am looking back today at the start of The OTRII tour, one year ago. It was a place of joy, unimaginable entertainment from two of the best performers in the world, and a place of love. Every single day on that tour I saw love. Which is why I also want to speak here to the beautiful BeyHiVE. I know your love runs deep but that love has to be given to every human. It will bring no joy to the person you love so much if you spew hate in her name. We love you. 🐝 🐝 🐝

We get that you can love someone so much that you don’t want them disrespected. But taking that love and morphing it into the worst kind of hate, hate that pushes someone to tears and asking that they kill themselves? That’s just … insane.

Although Beyoncé herself hasn’t released a statement, there’s no doubt that, as someone who’s shown over and over that she’s only full of love, she doesn’t approve of any of this.

Photo Credit: Ezra Shaw/Getty Images

Culled from Bella Naija


17-year-old Mikayla Lowry’s family was having financial difficulties, and the chance of her going to the university was quite slim.

However, all that changed after she attended Beyonce and Jay Z’s On the Run II concert. The young girl was to be the recipient of a scholarship worth over N36million courtesy of the power couple.

The good news was announced by rapper, DJ Khaled, and Mikayla and her friends got to know she was the receiver of the award after the rapper took to describing her.

Khaled described the winner of the scholarship as a future marine biologist and keystone vice president among other things.

The young girl could not contain her excitement and on camera, she said:

“I’m shaking! Thank you so much.’”

Beyonce and Jay Z hope to award up to N362.5 million worth of scholarships in 11 cities through the Shawn Carter Foundation and the BeyGOOD Initiative.




Credit: Naij.com

Jay Z and Beyonce’s combined income have crossed the billion dollar mark, according to Forbes.

According to Forbes:

Beyoncé and husband Jay Z are set to welcome twins this summer, joining their daughter Blue Ivy, 5. Buying new baby equipment shouldn’t be much of a problem: Beyoncé and Jay Z are now officially a billion-dollar couple.

Per Forbes’ list of America’s Wealthiest Self-Made Women–released today–Beyoncé, 35, has amassed a personal fortune of $350 million. The total for Jay Z, 47, has soared to $810 million per last week’s ranking of hip-hop’s richest acts (he trails No. 1 Diddy by just $10 million).

That brings the couple to a combined net worth of $1.16 billion and counting.

Couple’s goals.

American music superstar, Beyonce has been the most influential celebrity as her Instagram posts have been estimated to worth One Million Dollars each by photo-sharing website, D’Marie Analytics.

Using an algorithm that measures 56 metrics across Facebook, Twitter amd Instagram, Time.com determined the music star’s value. Those metrics include the followers count as well as reach, engagement, click through and action conversations.

Chief Executive of D’Marie, Frank Spadafora said Beyonce’s “limited” use of social media had boosted her earning power:

Her limited release of exclusive curated content causes such frenzy from her audience

A ready example of Beyonce’s popularity is when she announced earlier this year on Instagram that she is expecting twins. That post attracted 6,335,571 likes within eight hours, subsequently breaking the record for the most-like picture on the website.

The picture which held the previous record was Selena Gomez‘ post where she was sipping from a Coca-Cola bottle which gathered 6.6 million likes.

Photo Credit: Instagram – @beyonce

Source: Bellanaija

There are only so many ways Beyoncé can outdo herself when it comes to breaking the internet, and yet she continues to wow the Beyhive, her throng of ardent fans, and the rest of us mere mortals. For who can forget the surprise video album drop of 2013, or the more recent Lemonade she released on Tidal in April 2016?When it comes to pregnancies, she is even more creative in the ways she unveils her baby bump. Who can ever forget Mrs Carter ending her 2011 MTV Video Music Awards performance of “Love on Top” which ended with her unveiling her bump. The announcement was listed in Guinness World Records for “most tweets per second recorded for a single event” on Twitter, receiving 8,868 tweets per second and “Beyonce pregnant” was the most Googled term the week of August 29, 2011.

This week’s Instagram announcement must have certainly come after month of deliberation from Queen Bey on how else she can top the first pregnancy revelation. After all, how can you beat your own master stroke, delivered, of all places, live on stage? “I know,” I can almost hear Beyoncé’s eureka moment, “What’s better than one? Have two babies! Jay, we have got to put back two embryos!”

On Wednesday afternoon the news that Beyoncé is expecting twins was all over social media, and the Beyhive went bonkers, so much so that in less than eight hours after sharing the incredible news, Bey broke the record for the most liked Instagram snapshot of all time, while Beyhive Twitterati got in formation with half a million tweets in 45 minutes.As I scrolled down the #Beyoncé feed, aside from the genuinely hilarious gifs portraying all sorts of excited expressions, I noticed the number of people who were congratulating Beyoncé and tagging her – and I am not talking about model Chrissy Teigen who tweeted, “But really. Congrats to my best friend Beyonce I love you so much. Hive forever” – without the need to tag the singer.There is nothing wrong with feeling joyful at a time we all desperately need a tiny bit of joy in our lives, even more so now than ever with the dwindling Naira, the soaring USD, the man-baby with his tiny hands within reach of the nuclear button, Britain telling Europe to kiss her backside… Behaving like Beyoncé is your third cousin twice separated and you are already planning your outfit and picking Babygro for her baby shower?

“Some of you moving like Beyoncé’s kids will be your cousins. Calm down” tweet by @JamzLdn sums up my thoughts better than anything else. There is no denying that we are ruled by celebrity culture and with the ascent of social media since the mid-Noughties, there is a new breed of young people out there, who are under the illusion that they are closer to their favourite celebs than they could ever ask for. What we often forget is this fabricated intimacy. Celebrities and their PR machine are the master manipulators of the make-believe world populated by the Beyhive, The Navy (Rihanna’s gaggle of fans), Swifties (Taylor’s of course), Beliebers, Directioners and all the other fandoms whose names I do not care to list.

While some of us may be intoxicated, albeit briefly, with this sense of intimacy, make no mistake: the celeb is always in control. And there is no other star that embodies this power better than Beyoncé. She shares with you the parts of her world she chooses to see, with her silence defies those parts you may have accidentally been privy to, and moulds all that you may have seen or ever hope to see into the narrative she will promote, which in the end means more record sales, more ticket sales, more endorsement deals, higher net worth.

Controlled illusion of intimacy with increasing returns is the new power game social media has made possible. Yet, millions of people look through a screen and feel Bey is their girl and they will be having facials together, or paint the town red with Riri.

What is more when Nigerians are so exuberant in their celebration of non-Nigerian stars, there is another contentious issue as was raised my my good friend Lami Phillips on Instagram the day after Bey’s news. Sharing a photo of a very naked Beyoncé’s from the star’s maternity shoot, Lami asked on her Instagram, “I wonder what would happen if one of us Nigerian female personalities did this?”

Here are a few responses that struck me:

“Haaaa! Apostle will hear of it!!!”

“The celebrity will be torn to shreds with mean words and statements…”

“Hahahahaha they will say you are possessed – its the devils work”

“Naija especially, they’ll say it’s a taboo as a pregnant woman to even open your tummy let alone this. Pregnant women wearing tight clothes get judged gan sef.”

And last but not least:“They will say you guys copy too much and you have forgotten this is Africa. How dare you a married woman pose naked, they will question your husband, they will say you want attention if your career is not doing well. The comments will be degrading and horrible. A lot of Nigerians don’t show tolerance to their own.”

What we don’t tolerate in our own whom we’d call every word under the sun why do we celebrate in another with such boundless joy? All I keep thinking is, “Beyoncé don get belle; wetin be your own sef?”

Source: Guardian.ng

Queen Beyoncé is pregnant again – and this time, with twins.

The beautiful  star shared the great news on her  Instagram page  with a  photo of her holding her baby bump and she looks absolutely stunning.

W e are happy for you Queen, she sure defines what Privacy is all about,now we know what the Queen has been hiding all along. *winks*

Congrats Queen B!



Congrats to the Carters.