The Coca-Cola company recently promoted Phoebe Dami-Asolo to the position of Director of Operations, India Franchise.
Dami-Asolo leaves her previous role as Senior commercial Manager at the Coca-cola company, where she has worked since December 2019.
Dami-Asolo has described her promotion as “an incredible opportunity” and “a humbling one which she hopes will inspire young African Talents to stop at nothing to achieve their dreams especially females”.
“I’m thrilled to assume my role as the Director of Operations at Coca-Cola India especially at a time when African women and women in general, have so much to contribute to global economic development.”
“I’m most grateful to the Coca-Cola company for this opportunity and will continue to contribute my best to drive profitable growth for the company.”
Phoebe Dami-Asolo’s impressive, decade-long career spans managing the brands of multiple International companies across a wide range of categories including; beverages, consumer packaged goods, personal and home care products. Prior to her role with Coca-cola, she worked at Reckitt West Africa, managing all brands within Nigeria, Ghana, Ivory Coast and Cameroon. Prior to Reckitt, she was Brand Manager for International premium strong bow; Apple Ciders, Nigeria Breweries Plc, after successfully managing the Non-Alcoholic Category; Amstel Malta, Fayrouz and Maltina at Nigeria Breweries Plc.
As a trained marketing and commercial professional, Dami-Asolo holds a BSc in Accounting and Finance from Manchester University in the UK, an MSc in Innovation, Entrepreneurship and Management from the Imperial College Business School, London, a strategic marketing certification from Harvard University as well as a certification in Brand Management and Brand Leadership in a fierce economy from the Lagos Business School, Pan-Atlantic University.
Neya Kalu is the Chairman and Publisher of The Sun Nigeria, founded and published in Nigeria. A reputable news outlet in Nigeria and around the world. She is also the founder and CEO of Basecoat Nigeria, a nail salon chain changing the face of the Nail Industry in Nigeria.
Barrister Neya Uzor-Kalu has a degree in Law and an MSc. in Finance from the University of Buckingham, United Kingdom. She has 12 years experience crafting and implementing business initiatives across industries. The amazing businesswoman had previously worked in the banking sector, for five years, in the role of Human Resource Manager before her appointment as Chairman/Publisher of the Sun Nigeria.
Neya leads the Board on strategic matters, establishes high governance, and oversees the company’s business. She is also the Vice-Chairman of Sun Heavens Hotels and Resorts. With a strong interest in social issues and a desire to empower women, Neya works with the OUK Foundation to contribute to the achievement of the SDGs one through six. She shares her inspiring journey with Esther Ijewere in this interview.
Childhood Influence
I believe my childhood influenced what I do now, which is to lead several businesses, the most recent being my appointment as publisher and chairman of The Sun Nigeria. My upbringing was fairly isolated, and I had plenty of time to daydream about a lot of things including becoming an entrepreneur, just like my father.
Inspiration Behind Basecoat
I left my job in banking after the birth of my son in search of something that would allow me to spend more time with him, and I’ve always been very passionate about nails. I believe I was the only person in high school/college with acrylics and nail designs, so opening my own salon, Basecoat, was a no-brainer for me. Basecoat has been around for a few years now, and I’m pleased with how far we’ve come.
The Journey So Far
It’s been nothing short of incredible. I never intend to brag, but I believe Basecoat is providing a completely unique experience in the Nigerian nail industry. Building and nurturing our vision at Basecoat has not been without challenges, but this has not stopped us from providing excellent service to our customers. A standard that we intend to maintain regardless of the current economic climate.
How I became chairman and publisher of The Sun Nigeria
Through perseverance and hard work. I’ve spent so many years in the background, observing, learning, and collaborating with the team. I suppose the time had come for me to take over as chairman and publisher.
Lessons I Have Learned As The Publisher Of A Newspaper Outlet
It’s only been a few months since I took over as chairman and publisher, but the lessons I’ve learned so far are that hard work pays off no matter where you are in life and that your team is just as important, if not more important, than you.
My Thoughts On Fake News And The Importance Of Fact Checking
We’ve seen the damage that fake news can cause in any society. As a result, it’s critical that people get their information from reliable sources, such as news outlets or reputable bloggers. Consumers should also be cautious about where they turn for reliable news. With social media at everyone’s fingertips, it’s easy for fake news to spread, and while we, the publishers, ensure that due diligence is done and that any information published on our platform(s) is credible, the general public also has a role to play, which means that any news source they get information from online must be credible.
My Work With OUK Foundation, And Passion For SDG Goal Six
While working with the OUK foundation, I like to think of myself as a secret santa because I am very passionate about the work we do – providing health benefits, education, access to clean water and food, job opportunities, and so on. We are currently working on providing viable resources for children in some schools across the country.
One Thing I Wish To Change In The Media Sector
The perception that all journalists want to smear everyone’s reputation. A good journalist’s job is to report the news as accurately and transparently as possible.
How Career Women Can Create Work-Life Balance
I think it’s important to prioritize what is truly important to you and want to do so it will be easy to navigate and balance out the work-life combination.
3 Women Who Inspire Me And Why
Bella Disu – Her age hasn’t stopped her from attaining her goals.
The Late Dora Akunyili – For her strength and tenacity (May her soul
continue to Rest in Peace).
Amina Mohammed – For the global impact she’s making through her
position as the Deputy Secretary-General of the United Nations and Chair of the United Nations Sustainable Development Group.
Importance Of Women Supporting Women
Supporting women is something that I take very seriously and it looks to me like women being the sisters’ keeper. The word “empowerment” is frequently misused. I believe that encouraging women to be better in order to do better for themselves is more motivating because there are some brilliant women out there who just need a little push.
Being The Daughter Of A Notable Politician And Founder Of Sun Nigeria, And The Lessons He Taught Me
To be honest, I believe it is simply being yourself. One of the most useful lessons my father has taught me, and it has truly helped me navigate my career path because hearing a lot of “NOs” along the way, especially as a female, can derail you and force you to be someone you are not, but you must learn to stay the course and be yourself. Because there is no other you, there is no more authentic you than you. And people just have to accept that.
Being A Woman Of Rubies
The fact that I am one of one makes me more valuable than rubies or any other gemstone on the planet.
To Young Women Who Are At A Crossroad And Trying To Find Their Purpose
The will to dream becomes the purpose for the vision. It is really a choice that we have to make. As I’ve always said, if you love something – nurture it and fight
Major Zharare becomes the first Zimbabwean to receive the prestigious United Nations Military Gender Advocate of the Year Award for her outstanding efforts to integrate gender perspectives into peacekeeping activities.
In 2006, she joined the Zimbabwe Defense Forces as a 2nd Lieutenant, determined to boost the participation of women in the predominantly male-dominated military sector. The same aim inspired her to seize the opportunity to join UN Peacekeeping in 2020. In November 2020, Major Zharare was deployed to the Bentiu field office for the United Nations Mission in South Sudan (UNMISS) as a Military Observer and Chief Military Information Officer.
Seeing firsthand how women are often excluded from decision-making, she immediately launched a plan to help empower them. Major Zharare promoted mixed-gender patrols to build trust, improve protection efforts, and boost community engagement.
She successfully brought together women and men from local communities to farm and build dikes together to alleviate food shortages and prevent further displacement.
She contributed to the increased production of gender-disaggregated data and advocated for gender parity within the mission. She made it a priority to ensure that local civilian and military authorities, as well as community representatives, involved both men and women in meetings with the UN.
Omobabinrin Adeola Osideko, a branding expert, social media influencer, and coach has taken to her Instagram page to express her displeasure on how people bully celebrities, public figures, and influencers for the kind of life they chose to live, saying they are misleading their followers.
She said “influencing is a huge responsibility because you become a role model to many of the people you influence (willingly or unwillingly). You because the lens through which many see the world, the yardstick which they use to measure right from wrong. This is something aspiring influencers should have in mind as they seek and work towards the highly coveted influencer title.
I understand and agree that public figures, influencers, and celebrities need to watch how they live their life as long as they are there in the public and have a lot of people looking up to them, but the plain truth is that we do NOT have control over how they live their lives. We only have control over how we allow them to influence us, who we choose to follow, and who we choose to make role models. We have control over a lot of other things but not HOW THEY SHOULD live their lives.
She said, “in my opinion, I think it is better we concentrate on what we have control over and leave what we do not have control over.”
Another thing she stated is that we should not expect perfection from these people because they are not angels or mini gods, nor are they semi-gods. They are like every other human out there with blood flowing in their veins.
Let them breathe, they did not choose to be your role model, you choose them. Enough of this witch-hunting going on the internet, people now subtly bully others by hiding under the guise of ‘and you call yourself a role model’. Pick what resonates with you about them and trash the rest, stop the bully “she said.
Adeola further explains that everyone should have a standard of life for themselves. “Nobody should be your standard except God, because even sometimes, our parents do not meet up with the standard of life we want, not to talk of strangers we meet on the internet”, she said.
She encouraged people to have a standard for themselves through spirituality and personal development and stop making social media influencers their standard because no human is infallible.
“Get your life together and stop looking for people to blame for your bad decisions. If good values have been instilled in you from home, then you will not be easily swept away by the glitz, glamour, fake life, or immorality of the so-called role models. There is no need to witch-hunt anyone, you choose them, they didn’t choose you, some are not even aware that you exist”, she continued.
Adeola also advised parents to train their children well.
“Instill good morals in them so that they are not easily swept off by the things on the internet,” she said.
She also mentioned people should not idolize them, “don’t make these people a mini-god, they should not be objects of worship. It’s okay to love them, appreciate them, cherish them, give them gifts (if you can), and support them, but don’t idolize them and stop digging up their past to use against them. This is simply manipulation and blackmail which is done by people with low self-esteem looking for cheap attention.”
We all have a past; we all have things we have done that we are not proud of, what makes you think these people are an exception? Don’t witch-hunt people for things they did in the past when they didn’t know better. Learn to make room for their inadequacies and don’t expect too much from them”, she said.
Adeola further debunked some myths that people have about influencers and celebrities.
“Do not think that these people are rich, and they MUST give you money. Forget the glitz and glamour, a lot are not as rich as you think and even if they are rich, nobody OWES you anything. Moreover, stop expecting them to give you free access. They owe no one free access to their inner chamber. If they have decided to keep their circle small so, be it. It’s not pride, it’s simply being wise and setting boundaries since they’re in the spotlight.
Finally, whoever you are following, you are following them at your own risk. Choose your ROLE MODELS wisely”, she continued.
At the end of the day, they will only live their lives the way it pleases them, even if we talk about it from now till tomorrow. The onus lies on us all to choose who we follow and how we allow them to influence us”, she concluded.
Oluyemisi A. Adedokun-Oladejo is a classroom and virtual teacher of English Language and Literature-in-English. She is also a writer with five book titles, including a comprehensive grammar textbook, to her name. She was the winner of the 2020 African Writers’ Award for Creative Nonfiction, a co-winner of the 2021 Ogun State Academic Laurel and the first African to win the TOEFL English Practitioner’s Prize (2022). A Master’s Degree holder in English who also has ambassadorial affiliations with some education initiatives, Oluyemisi not only enjoys teaching, but is also committed to helping other teachers discover and leverage the opportunities available for educators to make impact beyond the classroom, attain global relevance and have financial freedom. She shares her inspiring story with ESTHER IJEWERE in this interview.
Childhood Influence
My dad and mum were teachers, but my dad resigned shortly after I was born. Teachers’ salary was so poor at the time and teachers occupied the lowest rung on the social ladder. My mum would often tell the tale of her landlady who boasted that as a petty trader, she made in a day what my mum earned in a month.
But I have loved teaching for as long as I can remember. I recall that each time I called myself a teacher, my dad would always register his disapproval of my defective career ambition with a trilateral snap of his fingers. ‘No child of mine will become a teacher,’ he would say. But I continued to deface the walls of our house that I used as the chalkboard each time I gathered other children, teaching them what I knew.
I was enthralled by the possibility of helping others become better by sharing what I knew with them; I was below age 10 at the time. My passion for teaching didn’t wane even as I continued to grow.
Why I Pitched My Tent In The Educational Sector
You know that saying credited to Achebe that when a man says ‘yes’, his Chi says ‘yes’. I am convinced that I am destined to teach, for how else can I explain getting into the university to study education without taking UTME, without making the admission list? How else can I explain getting a permanent teaching appointment with the government the next day after I completed my NYSC, without pressing any button?
After taking my SSCE in 2002, I enrolled for the Grade II Teachers’ Training Programme at the National Teachers Institute (DLS). I was completing the programme when my cousin came to our house one day and told me she was going to TASCE. I never knew there was a school with such a name. She told me of the B.Ed programme of then Tai Solarin College of Education (Now Tai Solarin University of Education), in affiliation with UI. I told her I would go too. We didn’t need to take UTME; we only filled out and submitted our application forms.
When the admission list was out, my cousin found her name, but I didn’t find mine. I went on and paid my acceptance fee regardless. Four years later, I graduated with a B.Ed in English. I was about to complete my NYSC in Kwara State when the Otunba Gbenga Daniel-led administration commenced teachers’ recruitment in 2009. My mum obtained and filled out the application form on my behalf; I made the list. I completed my service on November 19, 2009, and picked up my appointment letter at Ogun TESCOM on November 20, 2009.
Why I published Five Books
Writing is another pastime I have had since I was a child. As a young girl in secondary school, I wrote plays. I wrote some more when I was an undergraduate, except that those were mostly fiction and poems. When I got married in 2010, my husband encouraged me to publish one of my manuscripts. I didn’t feel ready at the time and I was quite naive about book publishing, but he gave me the necessary support and that birthed my debut novel, Omidan, with an eponymous title.
In the process of publishing, we made some mistakes, but we picked the lessons and moved on. I have published fiction and poems thereafter. At one point, I even wrote a children’s storybook at the request of a publisher.
Initially, it didn’t occur to me that I could write nonfiction, not to talk of a textbook, as my muses lingered between fiction and poetry for a long time. But teaching English in public secondary schools to children from low-income backgrounds gave me first-hand experience of inaccessibility of quality grammar textbooks to teachers and learners. Then, I decided to give it a shot.
I wanted a one-stop source for my grammar lessons. So, I set out to write Premium English Grammar, a 531-paged grammar guide. Today, it is available on Amazon and Selar, but more importantly, other teachers and learners of English whose classrooms are similar to mine are using it. That delights me immensely.
The Journey Since I Started Teaching Virtually
I started teaching English on Facebook in 2019. Every day, from Monday to Friday, I would post content around English grammar, vocabulary and pronunciation. I found that people were learning and gaining value from my posts, so, I kept at it. Some people would drop comments of gratitude; others would reach out via DM to appreciate me. But, overall, teaching English on Facebook opened me up to a lot of opportunities.
My name easily dropped in people’s minds whenever they had gigs or projects that required my expertise. Then, I became a certified IELTS expert. These days, I teach mostly on LinkedIn. LinkedIn is where I get premium clients and high-ticket freelancing gigs resulting from the English lessons and IELTS lessons I consistently share.
Being Recipient Of The 2020 African Writers’ Award For Creative Nonfiction, A Co-Winner Of The 2021 Ogun State Academic Laurel And The First African To Win The TOEFL English Practitioner’s Prize (2022)
My win of the 2020 African Writers’ Prize came as a shock; I didn’t write that piece with a writing contest in mind. It was simply an outburst of emotion about my journey with sickle cell disorder. I learnt about the AWA prize quite late, so I simply tied up that piece and submitted. But winning that prize made me believe more in my ability and I confidently entered other competitions, the result of which has been my win of the Ogun State Academic Laurel and the TOEFL English Practitioners’ Prize.
For someone like I, who endured a lot of stigmatisation as a child, it feels so good to be celebrated. When I declared my win of the TOEFL Prize early this year, many news outlets featured my story and I was indeed overwhelmed by the outpour of love from everyone. I am indeed grateful.
Challenges Of My Work
It’s my 13th year in the classroom teaching children from low income backgrounds across public secondary schools and I can say that teachers in private secondary schools have it easier. Overcrowded classrooms, an unconducive learning environment, inaccessibility of resources and foundational deficiencies in learners are some of the issues we encounter every day. Amidst all of these, we have to ensure productivity and effectiveness. Somehow, I give my best by constantly thinking outside the box and improvising.
Other Projects And Activities
I am currently facilitating a Computer Assisted Language Learning programme in the low-income community secondary school where I teach. I am an IELTS expert and I am a Nigerian representative of University Hub, an organisation that helps international students secure admission into universities in the US, UK and Canada. I am a Sign Language interpreter and a scriptwriter.
What I Enjoy Most About My Job
I am excited about the opportunity to polish raw talents till they glister. Teaching has afforded me the opportunity of grooming children who have become change agents in the world. I have produced students who have participated in global contests and won medals.
Teaching has made it possible for me to be a part of their success stories. I enjoy helping my students discover their potential and nurture the potential to manifest.
Three Women Who Inspire Me And Why
My mum is a retired primary school head teacher, but she is my number 1 inspiration. She is a woman who had every reason to give up but never did. Raising a child with sickle cell is a daunting task; my mum raised two.
I am also inspired by Chimamanda Ngozi Adiche. I was in 400 level in the university when I first read Purple Hibiscus. I have read other books and essays of hers and she inspires my writing style a lot. I love her daring nature and the boldness with which she approaches issues that people hardly talk about.
Then, I love Professor Ngozi Okonjo Iweala for breaking boundaries, showing us there is no height the female child cannot attain.
Nigerians And Appreciation For Teachers
No, teachers are not appreciated enough. That’s evident in the poor remuneration and the working conditions. An average teacher sees himself as an intern. Teaching is a job while they await a job. He is ashamed of telling his friends that he is a teacher.
What We Can Do Better As A Society To Support Teachers
Overhaul the education sector. Really, our education sector needs a complete overhauling. Review teachers’ salary to commensurate with the task; renovate our dilapidated school buildings, decongest our classrooms. Integrate ICT in our curriculum not only in principle, but also in practice.
One Thing I Wish To Change In The Educational Sector
Elevate the social status of the teacher. Give him/her generous monetary reward for his service. Make him proud of his job. He will do more if he is proud of what he is doing.
Being A Woman Of Rubies
I am a woman of rubies, because I am making an impact in the education sector. I have helped many students discover and harnessed their talents. Presently, the 80 students participating in my project, CALL, have exclusive licences to English Learning Centre (ELC) afforded by Education Testing Service in the U.S. because of me. They have access to resources in the American classroom.
These are students from very poor backgrounds who had never come close to a computer previously. I often run into former students of mine who are now school owners and teachers or teachers in training. They would tell me how much I inspired them and made the teaching profession so endearing.
Dr. Adetoun Is an indispensable brand Resource using her multi-potentiality and excellent tools to build and strengthen individual and corporate brands. She is a multi-preneur, the MD of Prontotherapy, an offline/online based service provider where “on the spot” therapy is being rendered to individuals/corporate organizations via talk therapy sessions and suicide rates are minimized/completely erased. Advocacy for mental health. Prontotherapy deals with “The mind’’, ‘’Self-awareness”, “personal development and relationships.
She is also the founder of ‘‘EYINJU FOUNDATION’’, an NGO borne out of passion for mentoring/motivating/sensitizing younger ones who are being referred to as the ‘‘leaders of tomorrow’’ on the importance of being relevant/thriving in the society and generation as well as running a ‘FEED THE DESTITUTE’ bi-monthly program via the foundation. She also runs a successful travels and tourism business called TUSH TRAVELS AND TOURS.
The YALI network and American Psychology Association member has certifications in different courses. She shares her inspiring story with Esther Ijewere in this interview.
Childhood Influence
Not really. I am privileged to be the second of four children and we practically went through a lot from silver spoon to abject poverty before picking up back to average. Growing up for me was just there. I hawked a lot. It was from one problem to the other, one church to the other. Though prayer works! I was literally the “GOAT” in the house and was always in the black book for doing things….lol..aka certified trouble maker. But my troubles were for good.
Inspiration behind Prontotherapy and Eyinju Foundation?
Prontotherapy is a mental health firm with specialization on “THE MIND”, “SELF AWARENESS/PERSONAL DEVELOPMENT & “RELATIONSHIPS” and what inspired it was me wanting to help people in the little way I can stay sane regardless. A lot is happening in different homes, people are daily falling into abject poverty, depression, people are tired and contemplating suicide so I decided to contribute my own quota and leave the rest for God. With self awareness comes Self Discovery and when one discovers himself/herself, you would be able to leverage on your strengths whilst you work on your weaknesses. You will be able to put your gifts and abilities to good use instead of doing nothing and whining when you have a gold mine on the inside of you wasting away. God has deposited everything we need to be great in life on the inside of us, we just have to do our part by finding it and making good use of it to his glory. At Eyinju foundation, we sensitize young adults between the ages of 7-19years on Puberty, Talent discovery, Opposite Attraction, Self Love, Abuse of all kinds, Rape Prevention, Thriving in a negative environment, Emotional Intelligence. A lot of parents focus on book -book and book but refuse to understand that every child needs to have IQ ,EQ and SQ {Intelligent Quotient, Emotional Quotient and Social Quotient}. If it’s not at par or balanced then there is already a problem somewhere which will definitely affect the society sooner or later. Also the “FEED THE DESTITUTE” is just a bonus initiative we inculcated into THE EYINJU FOUNDATION.
Being a member of several organisations across the globe
I am really all about service to humanity, I started volunteering when I was 17 so serving humanity naturally became a part of me. It gives me a sense of Self Worth and it’s been an amazing ride all along even with challenges I encounter. I realize that we all can actually make a difference from any sphere of influence if only there’s a will. I don’t have to be the President of a club or organization before I can make a difference if truly I want to make a difference. I can always be a part of a sect that’s willing and then we get things done. It has impacted my life positively because I am someone who manages relationships well, I am very blunt to a fault. I know when to stop, and when to keep going. I have been able to define my “WHAT”, “WHY”, “WHEN”, “HOW” & “WITH WHOM” so I seldom have clashes with people or organizations.
The Journey so far
It’s not been easy, which is expected but it’s been enlightening and rewarding. When I do things for people who cannot reward me and THANK YOU is all they have, I feel like I have birthed a life…lol. God takes all the glory still because I am a sucker for Christ and I talk to him about everything and anything and he’s been the one helping me so far.
Ripple effect of training over 300,000 youths
Training that number of people in Nigeria, Ghana and Kenya is a privilege for me and I do not take it for granted. The feedback has been amazing and satisfying as it made me know that my team and I have not been working in futility. We have had people tap into their inner self to say “I am doing this because I can” and stick to it. With Eyinju, my inner caucus which consists of some destiny & purpose supporting friends, have been able to gather funds to sponsor about 36 SMEs, paid for WAEC for 63 Students and COMMON ENTRANCE EXAM of 12 Students. We have also been able to single-handedly pay for 18 people who need training on Sewing, Catering, Make-up respectively.
Challenges
Just like every other work in life, there will always be challenges. Instead of panicking, I simply take it to GOD in prayer and like the awesome GOD that he is, he always makes a way. MONEY is good and it’s a defense. When I newly started EYINJU FOUNDATION in 2017, I would practically take my salary from TUSH TRAVELS AND TOURS and use it to run projects in terms of Logistics, Accommodation, Feeding, Training Materials. I remember sometimes in 2019 when we needed money to pay for some projects we partnered with some organizations on, it was like two weeks to deadline and I began to panic so much that when I remember what’s to come, I have heart palpitations because they actually didn’t beg me to commit, I was the one who was moved by the spirit to. I kept praying and talking to people to solicit for funds. Everyone I spoke to promised to get back but help wasn’t forthcoming so I gave up when it was 48hrs to the deadline and as I was composing an email to send to them, I was shedding tears because at that moment, I felt like a failure…lol. I found myself in the situation of self loathing and went to bed only to wake up to something huge from a friend in the states and my joy could not be quantified, I was hyper all day and people noticed. lol
Another challenge I encounter in this line of work is rejection. Some people decline the help you want to render thinking we are diabolical and we will collect their destiny {the African belief syndrome} once they receive help from us. There was a time my team and I bought food and decided to share it with the community, some people rejected it and said they are not hungry…yinmu….you are not hungry in this slum? Issokay…lol. Some even think we are politicians when we go out for outreaches and we will have to explain ourselves over and over and over again till they understand we are for the people. Sometimes too we encounter language barriers but all in all, GOD has been faithful and we are grateful we are useful vessels.
Other projects and activities
We are still sticking with our: A. WAEC & COMMON ENTRANCE FEES PAYMENT for 20. B. FEED THE DESTITUTE {Bi-monthly}
A new project we recently took on is “PAD UP A GIRL” and the reason why I want to do this is because I realize that in 2022, some students still don’t have money for PAD and make use of tissue or cloth during menstruation which is so dangerous to their health. Some don’t even have an idea of what menstrual hygiene means….SAD!
I believe GOD will show up as usual because it is capital intensive and a few people I spoke to are already interested.
Why I love my job
I enjoy everything about everything I do from planning to execution because when I am on my own reminiscing about everything, I laugh and cry at the same time and I am just grateful that this small girl is doing good things for people.
3 women who inspire me and why
A lot of women inspire me to be honest but the striking ones are:
{i} DR KEMI DASILVA -IBRU -The founder of WOMEN AT RISK INTERNATIONAL FOUNDATION. I was very much aware when WARIF started in 2016 and I instantly fell in love with all what they stand for. I have an history of rape hence the reason I could relate with what they do and how they do it and the impact it would make and is making in the society. I was happy that a woman could dedicate her life and service to other people in order to save them and that made me fall in love with her though I haven’t been privilege to meet her on on one but I have been to their facility in Yaba thrice and I have referred countless people to them for help.
{ii} RACQUEL KASHAM DANIEL: Racquel is an amazing personality is all I can say and what she’s doing for people and community is simply commendable. I met her on the day of her engagement and we have kept in touch since then.
{iii} EJIRO OSAKEDE : She was one of the people who trained me on Public speaking in Dec 2014 at Pro-Emcee Academy and I have followed her bumper to bumper…lol. Even when she did an outreach in Ghana and hosted us, she was so supportive, always pushing the narrative “YOU HAVE A VOICE, USE IT” . She is an advocate for hope, she spreads the message like butter on a bread..lol
Volunteering for several organisations and my passion for community service
I have been volunteering since I was 17yrs so it has become part of me. When I have free time, I make use of it to serve other people. Life is all about give and take. What you give, the universe multiplies it and brings it back to you in multiple folds so people need to be careful and watch what they give. Community service is what people need to commit to because if we don’t take care of what and who is around us, it will still come back to haunt us in ways we won’t envisage.
What can the Government do to support stakeholders in the GBV sector
If the government wants to be fully involved in this GBV of a thing , they should:
{A} Provide more Shelters and Care Centres for Survivors
{B} Increase the capacity of Police to deal with crimes of Gender Based Violence
{C} Challenge the normalization of violence against women and children
{D} Challenge gender stereotype and roles
{E} Challenge sexist jokes and remarks about women
{F} Support training and employment program for women
What we can do better as a society to educate women on the importance of leaving abusive marriages
A lot of women need a Mindset Paradigm. Many were raised for husband house, meaning they were raised for men and to please men so instead of acknowledging the fact that they are a person who needs to discover her womanhood and strengths and blossom as an entity, they would rather have a man be their Alpha and Omega forgetting it takes two to tangle and each person’s duty in the home can never be substituted. So when they experience DV, they find it hard to leave their abusers because most of them see their abusers as their benefactor, some also don’t leave due to “FEAR OF MISSING OUT”, “FEAR OF OPPOSITION” & “STIGMATIZATION”. When they go through Self Awareness and Personal Development training which is one of my expertise, they become more informed and can make their decision from there.
One thing you could change in the advocacy and development sector
Develop a grassroot strategy with focus on building relationships
Being a Woman of Rubies
I am a Woman of Rubies because all the times the gemstone occurred in the bible, it was associated with attributes of Wisdom and Beauty which I am damn sure I have…looooooooool. I can also boldly call myself a woman of rubies because I have a unique and specific purpose for which I was created which keeps unfolding in bits as I keep growing. It’s so amazing having to be a convener of hope and tranquility to people and I do not take that privilege for granted at all. Ruby is known to increase creativity, spirituality, confidence and wisdom and all these are what I stand for gidigba..lol
Sarah Adeola Odunsi is a Psychologist, a Professional Chef and an entrepreneur, who holds a Bachelor of Science Degree in Psychology from The Prestigious University of Ibadan, Oyo State. She got certified as a Chef and Culinary Instructor from The Culinary Place, Lagos.
Adeola, popularly called Chef D is the Head Chef of OnePot Catering Services, located in Ikeja, Lagos, her food business excellently handles both indoor and outdoor catering services, with over four years top-notch experience in the food business, she has mastered the art of using the best recipes to create signature meals, talk about creativity at its peak.
She has well-crafted food menus comprising of both local and continental dishes geared towards not just satisfying cravings but also meeting the nutritional needs of both young and old.
Her skillset has given her the opportunity to work with some top chefs in the Food Industry, and they include Chef Giggles, Chef Navhi, Chef Fregz, amongst others. She was featured on Wake-Up Nigeria (an early morning show) on TVC a couple of times.
Chef D is a great teacher, she has trained over 600 individuals trying to start up food businesses through her classes which holds both online and offline.
Her exemplary culinary skills and uniqueness in the food business earned her a nomination at the 2020 “25 Under 25” Award in the Foods and Drinks Category.
Adeola, strongly believes in charity and as such a bit of her proceeds is extended to charitable causes at different times. She is a proud member of Ace5, an organization that cares for the need of the less privileged in Oyo and Lagos State and she was a two-time Finance Team Lead with the organization.
When she is not in the kitchen cooking, Adeola enjoys shopping for new recipes and new kitchen utensils.
She shares her Ruby Girl Story with the team.
1. Tell us about your childhood, Sarah. What was growing up like for you?
Growing up was fun and exciting. I grew up in a big family with cousins, uncles and aunts around me. And my Grandma to pamper me.
2. Describe what a good delicacy means to you.
A good delicacy to me is appealing from just looking at it, flavorful and palate pleasing when eaten.
3. What fueled your interest in catering and when did you decide to pursue a career in it?
I always wanted people to eat good and nourishing food. I’ve always been that child you will find in the kitchen, even when l didn’t understand what people were cooking, l would just stay, watch and try to learn.
I grew up with that energy to always desire more knowledge about food and cooking. I wanted to go to a culinary school right after secondary school but my mum was like hell no. My parents said “you go to the university first and then we talk about culinary school afterwards.” In 2019, l officially started my culinary journey.
4. An ingredient you can’t do without?
Salt
5. What are the challenges young food entrepreneurs face and is there any specific one you encountered?
The food industry is big and it keeps growing, l think the biggest challenge is finding your niche in the food industry and growing your client base.
6. Mention 3 women who inspire you and why?
Rukayat Momoh (chef Giggles) – She’s my mentor, was my tutor in culinary school. She currently runs the fastest growing culinary school in Nigeria and keeps breaking barriers.
Ife Durosimi-Etti – She’s the founder of Herconomy, passionate about women and youth. She connects women to each other while bringing jobs, grants and fellowship opportunities our way.
Ife Agoro- She’s the brain behind ‘Diary of a Naija Girl’, what drew me to her was her story-telling skills which were always motivating. Her page to me is a place where women can be heard, seen, understood and valued.
7. Which services does One Pot Catering Services offer?
Our services range from event catering, breakfast catering, food bowls, lunch packs, food boxes, food trays and trainings.
8. You were recently nominated at the 2020 “25 under 25.” How did that feel?
It was surreal. Even though l didn’t win, the feeling of being nominated was amazing. It made me feel and know that l was doing something right.
9. When did you decide to become a chef?
I decided I was going to be a Chef after I finished my secondary education but l couldn’t attend a culinary academy until the completion of my undergraduate studies.
10. What is your signature dish? I won’t say l have a signature dish just yet but l alter some dishes by introducing African flavors.
11. What is your favourite rice dish and least favourite to prepare?
My favorite rice dish to prepare has to be Oriental rice (Asian cuisine). I really don’t have a least favorite at the moment. At a time (years ago) it used to be Jollof rice but after many practice and trainings l got a hang of it.
12. How do you describe your overall cooking philosophy?
Cooking is like painting or writing a song. Just as there are only so many notes or colors, there are only so many flavors—it’s how you combine them that sets you apart.”
-Wolfgang Puck
13. Name the three kitchen tools you can’t do without?
A gas burner, pan and knife.
14. Where do you see yourself in the next 5 years?
In 5years, l hope to have expanded my business beyond what it is at the moment, in terms of the services we offer and also reaching new clients.
I hope to be people’s number 1 choice when it comes to delivering not just delicious but also nutritional meals.
15. If you are given the opportunity to address a group of young girls setting out to make a career in culinary arts, what will be your advice to them?
Hurdles and challenges will definitely come but you have to stay focused because you will overcome in no time. Most especially do not fear failure and mistakes because you will fail a lot of times. Failing only means you are getting closer to success because failure is part of success. So when you fail, pull yourself together and try again.
Media practitioner and author, Tosin Ajibade-Oladeinde on Friday, June 24, 2022 successfully hosted the New Media Conference School Debate at Chalcedony School, Abijo G.R.A, Ibeju-Lekki. This year’s edition is themed ‘Does Social Media Enrich Education or take away from Education?’
The event featured award-winning Nigerian dancer and choreographer Kaffy Shafau, award-winning Tiktoker Rodney Umeh, and Communications Manager for Anglophone West Africa at Meta, Sola Obagbemi.
The students between year nine and eleven in their arguments emphasized on the importance of social media and how the excessive use of it can be curbed. Some of the points argued during the debate include; cyber bullying, adult content, fake news dissemination, plagiarism, social media control mechanism among others.
Speaking at the event, Kaffy advised the students to always make sure they take advantage of the social media platforms in a positive way. She added that “social media is a tool and you’re the driver, adding that the good the bad will always exist but who is behind the keyboard is what matters.”
Sola Obagbemi admonished the children to be good ambassadors irrespective of the social media they use. She said children should learn to make use of social to benefit them in the area education, and self improvement.
The organizer of the event, Oluwatosin Ajibade-Oladeinde in her remarks thanked the host school, the panelists and the students for making it a success. She further assures that she would continue to do her best to sensitize and educate children about the use of new media.
Prizes were awarded to groups of student who came first and second while each student at the venue got a copy of the book ‘Olori Supergal from Social Misfit to Social Media Hero’ written by Tosin Ajibade and Alajota by Kafayat ‘Kaffy’Shafau.
NMC is an annual networking event that focuses on digital marketers, vloggers, podcasters, influencers, content creators, bloggers, tech enthusiasts, and more in the field of media and communications.
Mariam Adeyemi and Omotoyosi’s passion and commitment to unlock potential is admirable. With their technology-training platform; TechaVilly, they are breaking stereotypes.
Both Co-founders of TechaVilly, a technology training platform aimed at empowering the black community through skills and knowledge transfer. Mariam founded the company alongside her college friend, Omotoyosi Ogunbanwo who is also a tech enthusiast and currently works at Amazon USA.
Since 2020, Techavilly has trained over10,000 black people from 2020 till date, helping them to fit into today’s dynamic job market. They rolled out the company’s very first training in 2020 in the middle of the pandemic. According to Mariam they chose that period to give back by sharing knowledge for free and giving people hope for a better life.
In 2021, , TechaVilly provided scholarships for girls to cover their exam fee, transcripts, visa, Sevis fee and flight ticket to the United States for their masters and PhD respectively.
Omotoyosi had this to say about the feat; “Our scholars are currently in the University of Colorado, Oklahoma and Jefferson university – all studying tech related degrees. Techavilly helped these scholars to achieve their study abroad dreams. We believe there are thousands of people who want to take this bold step to improve their lives and get an international degree but don’t know how or where to get started. We guide people in this category through the process, helping them with the information they need and holding them by the hand through the process to ensure a smooth sail all through.”
Omotoyosi Ogunbanwo – Co-founder, Techavilly
Speaking further on their journey so far, Mariam said ; “It’s been amazing. I never thought people are this hungry for knowledge and are willing to pay hundreds of dollars to acquire new tech skills and knowledge. It’s been rewarding I must say. One thing that makes technology evergreen is INNOVATION. Nigeria needs to embrace technology and its benefits to the generations unborn. We would do our part to change people’s orientation about tech. Yes, it has its bad side, but there is always a good side to every story.
Mariam Adeyemi, Co-founder, Techavilly
Mariam, who has worked with reputable companies, moved to the United States of America in 2017 to improve her skills, and remain relevant in the job market. She got her master’s degree in Business Analytics from Texas A&M University and was privileged to work with organisations such as Samsung Electronics America and other mid-sized companies in the United States. Mariam is the first female EdTech (Educational Technology) founder to launch an educational communication app in Africa. She is committed to bridging parent-teacher communication while developing and transforming the child in the process.
According to her, the goal is to expand across African schools and integrate technology into the school curriculum. Discorz App, which is gradually expanding, and penetration is improving, is currently available for download on Google Play and App Store.
Omotoyosi Ogunbanwo is a Finance and Data Expert, DeFi enthusiast, passionate about emerging technologies in consumer finance. She currently works at Amazon – Physical Stores Tech and she is the co-founder of TechAvilly, where she leads some projects. Omotoyosi is a mentor to tens of young women, helping them get into tech and scale their career effectively. She is the Co-Founder of Local.y a blockchain payments platform redefining the future of DeFi and how SMB’s in sub-sahara access funds.
A popular author once said that your personal brand follows you wherever you go and sometimes even lingers behind when you leave a room. That’s exactly what Omobabinrin Adeola Osideko is advocating for in the society, training people to prioritise their personal brand and discover their potential.
Trained Accountant, chartered in Nigeria, the UK and Canada, Adeola works full time with the African Development Bank in Abidjan, Cote d’ Ivoire, as finance professional.
MINTA (Mummy In the Abroad) as she’s fondly called by her fans, she is a First-class graduate of Accounting and holds an MSc in Accounting from the prestigious University of London. Senior Director of Crystal Edge professional Services (a training and branding consulting company), she is a personal development coach, branding expert and social media influencer. An international and TEDx speaker, she has spoken in different countries (online and offline) and has published six books and 14 e-books. She has successfully coached over 10,000 people in personal development and branding. Over the last three years, Adeola has helped individuals and business owners build strong and reputable brands online and offline. She is also the founder of the Coached By Omobabirin, a Facebook community of over 20,000 members. The Abidjan, Cote d’Ivoire -based coach shares her inspiring story with ESTHER IJEWERE in this Interview.
Childhood Influence
My childhood wasn’t that rosy. I grew up with my two siblings and my mother who was widowed at age 27. Growing up was a bit tough; because she had to solely fend for herself and us from her meager salary as a teacher.
But there are so many things my childhood taught me that I am grateful for today. They are; independence, living within your means, good planning and never being entitled to other people’s things. All these I picked up from my mum who was so determined to educate us no matter what. I picked up these life skills unconsciously, but later, they became very useful to me as I navigate life as an adult.
I grew up as a very outspoken child, audacious and very confident. I am daring about life and would do all I can to get what I want; I believe in the saying that when there is a will, there’s a way. My childhood wasn’t without some cracks too, which affected me negatively as an adult, but self-awareness and personal development have been helpful in smoothing these areas.
In all, my childhood has shaped and prepared me to be the responsible, self-driven, and audacious adult I have grown up to be.
Inspiration Behind Coached By OMOBABIRIN
Coached By Omobabinrin is a Facebook group where people of like minds gather to share values about purpose, business, various entrepreneurship skills, digital skills and so many other personal development skills. The group was founded as a community where people can share ideas and grow together.
Personal development is a necessity for everyone and should be made available as much as possible; that is one of the reasons why the group was founded so that members can learn from one another by posting meaningful content.
Omobabinrin Adeola Osideko
Studying Accounting
Accounting for me was borne out of the passion and love I had for mathematics then. In my early secondary school, I wasn’t doing so well in my Mathematics though, which was a big concern for my mum; she later got a Mathematics teacher for me, which changed the whole narrative. I fell in love with calculation and that made me opt-in for Accounting. And yes, Accounting has been interesting for me; it’s been close to 14 years of practicing and no regret whatsoever.
The Journey So Far
It hasn’t been rosy, but we keep going. The fact that I am only available to manage it part-time makes it more challenging. Based on my choleric nature, I love to be in charge and do my stuff my way (because I feel nobody can do it like me), but I had to learn to delegate and communicate what I want to achieve to my team members, while I watch them do it. This has also helped me raise awesome people with whom I can confidently leave the job, because I trust their abilities. Delegation is one of the major area’s leaders must learn and I am glad I adjusted fast to this reality.
Impact Of Coaching Over 10,000 People On Personal Development
Sasha Azevedo said, ‘when you love people and have the desire to make a profound positive impact upon the world, you have accomplished the meaning to live.’ One of the things that bring so much joy to me is transferring knowledge and impacting lives; it comes so easily. I do it with so much excitement and a sense of fulfillment follows.
Personal Development is a journey that makes us better as humans and I am glad I can impact people to become a better version of themselves on a daily basis; either directly or indirectly.
Being The Publisher Of Six Books And 14 e-books
Almost every day, I get one or two pieces of feedback from people about my books and how helpful it has been to them. My favorite is my first book, Building Great Relationships, because it’s a book that preserves humanity and our social values and humans.
The six books I have published are Building great relationships, Building a personal brand that makes money, The chronicles of MINTA series 1, My dreams are valid, The business of coaching, and The chronicles of MINTA series 2. The other 16 unpublished books and some of the e-books; I use them for my training and coaching programmes.
Omobabinrin Adeola Osideko
Working In a Francophone Country As An Accountant, And Managing Other Commitments
My passion for what I do drives me ‘Passion is energy. Feel the power that comes from focusing on what excites you -Oprah Winfrey.’
When you are passionate about what you do, it will be easy to make room for it, no matter how tight your work schedule is. Yes, passion is the fuel that drives my energy and I have also learned to ask for help when I need it. ‘You are never strong enough that you don’t need help – Cesar Chavez.’ Asking for help is not a sign of weakness; it’s a sign that you value yourself, as well as other people.
Abidjan as a Francophone country has been a great place to live, although there is a little struggle with learning the French language. To be honest, it has not been easy living in a French country as an Anglophone person, but change is the only constant thing and I just had to adapt. I have a bit of struggle, but my children have been helping me. For children, it is quite easy to pick up the language fast than an adult, but generally, Cote d’Ivoire is a good country; they are hospitable and friendly. Even though there are some of their culture and norms that are strange to me as an Anglophone, we’ve got no choice than to adapt. That is part of what personal development is all about.
Challenges
There are so many of them, but I will mention a few. Gender bias is still prevalent; some male clients and audiences tend to be disrespectful sometimes and I can attribute that to me being a woman. This may not be true though, but that’s how I see it.
Another thing is having to do so much, managing time and balancing life, family, work, business, faith, and social life. But I have come to realise that at the end of the day, we cannot achieve a balance. Oftentimes, one aspect of our lives demands a lot more from us than the rest. What is important is to prioritise, ask for help and take good care of yourself. Rest, eat well and take a break when the need arises.
Another one is unhealthy competition in the coaching industry. This one is really deep, but then we have got to learn how to manage it. I believe it’s everywhere and as humans, we feel somehow insecure, especially when we have low self-esteem.
Other Projects And Activities
My major project, for now, is The Iconic Brand Award coming up in November 2022. This is the 4th edition, and it has always been within Nigeria, but this time around, we are planning to have it in Lagos Nigeria, and the London United Kingdom.
Entreprenur.com recently released an infographic all about why employees quit their jobs. 82 per cent of employees report they don’t receive enough recognition. The Iconic Brand Awards is an annual event organised by my business, Crystal Edge Professional Services, and it’s all about recognising brands (personal brands and business brands) doing well in their various fields. Asides from that, it’s a networking and dinner event where people can meet, greet, connect, wine and dine and have some really good ‘year-end’ time.
Three Women Who Inspire Me And Why
I admire all women out there doing exploits, but since I am to mention just three, I will go with these three. Dupe Olusola: I met her not quite long on Instagram and I am totally in love with her personality; I love her dress sense and her smartness as a woman. We literally share a few things in common and this made her relatable on all levels. I love how she balances work and her social life; I do not like boring people, so she is a spec of a bubbling career woman.
The second person is Ibukun Awosika: I love her love for God and the things of God. Being a person of deep faith myself, I love people who are dedicated to serving God even in the marketplace place. She is a good example of a proverbs 31 woman; I love her bluntness, entrepreneurship spirit and her commitment to youth and women empowerment.
The third person is my former boss, Morenike Ogunnowo; she is a woman I love and respect. We worked together some years back and since then, we have grown a bond of sisterhood. She is hardworking, kind and very industrious; she inspires me a lot to know a healthy work-life balance is achievable.
My Role As The Editor Of Crystal Magazine
My organisation published a magazine in 2020 called The Crystals. It’s a magazine that showcases various brands and their work; it also has some educational content and industry news. That was the first edition, and we plan to have another edition very soon.
Educating The Society On Personal Branding
Creating awareness online via content creation on social media platforms is one of the best ways to educate people on personal branding. Branding is no longer what it used to be when it is just for business. An individual is a brand and must nurture that brand to blossom.
Personal branding is now important at all levels, unfortunately, most business owners do not realise the importance of personal branding, because they think branding is all about their business only. However, the truth is that if you want to create a successful business, you must create a successful personal brand. Personal branding helps people know you, like you, and trust you. And people who know you will trust you more and do business with you.
Achievements Recorded As A personal Development Coach And Influencer
I started the journey in 2015, took a break in 2017, and came back with full force towards the end of 2018. Since then, it’s been an amazing journey, not without its ups and down though. Some of my achievements are that I have coached, trained, and groomed thousands of people who are also doing well in their respective niches. I am a role model to so many people and I have inspired them positively, which I see as a big achievement. Other achievements are that I have been able to build a lot of brands with my name in terms of businesses and events such as The Iconic Brand Award event, The Global Brand Summit, the Personal branding Affirmation Challenge, Crystal Edge professional services and I have spoken on so many platforms, both globally and locally. I have been able to organise a TEDx event and become a TEDx organizer. I have also received multiple awards from different quarters recognising my works, impact, and influence.
What I Wish To Change In The Branding Sector
It will be to ensure people who portray themselves as coaches and experts, get enough training and certifications. The coaching industry is not well regulated, and anyone can wake up one morning to say ‘I am now a coach.’ As much as we can say this is okay to allow people to become whatever they want to be, it may also mean we will be having some bad eggs with poor quality of services, which may affect the goodwill and reputation of the industry. A well-regulated industry will help to checkmate individual activities and protect the image of the profession. Your brand is your personality; polish it.
Being A Woman Of Rubies
My price is far above rubies. I am a woman of impact who is making a significant change in society. I am a positive influence on young people, professionals, and business owners and I have successfully helped a lot of people build profitable, sustainable, and reputable personal and business brands.
I am a woman who supports other women and is always looking out for how to add value and make significant changes in society. I am a woman who is not afraid to see other people soar; I am a woman of rubies.
In Five years…
I see myself as an industry leader who has built capacity, who has grown, and someone who’s work is now recognised globally. I want to see myself on international platforms more, sharing my message to inspire, educate and empower people. I want to be able to confidently say I have coached, trained, and mentored thousands of people all over the globe.
Advice For Young People Setting Out To Build An Influential Brand
Be focused, avoid distractions, know what you want and go for it, regardless of what people think about it. Be kind, confident, and bold, the world is yours. Growth is not a day work; growth is a gradual process. Don’t compare your journey with someone else’s; your fight is different. Believe in yourself and never give up on your dreams.
