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Access to funding remains one of the biggest challenges facing women entrepreneurs in Canada. While talent, innovation, and ambition are not in short supply, knowing where to find funding and how to apply strategically can make the difference between survival and sustainable growth. Many founders miss out not because their businesses lack potential, but because they’re unsure how to position their story, financials, and strategy in a way funders understand.

To support women navigating this process, Women of Rubies is hosting a Funding Masterclass focused on helping women entrepreneurs prepare for grants and other financial opportunities. The session will be facilitated by Sola Oluwole, an experienced entrepreneur and development finance specialist who has supported women founders in navigating funding readiness and access to capital.

As we step into 2026, several grants and funding opportunities for women-owned businesses are currently open or accepting rolling applications. Below is a curated list of funding options women entrepreneurs should explore, whether you’re just getting started or ready to scale.

Her Agenda Breakthrough Grant 

The Her Agenda Breakthrough Grant is a $5,000 grant designed to support women entrepreneurs who are actively building and scaling their businesses.

  • Grant amount: $5,000

  • Who can apply: Women entrepreneurs with an existing business

  • Requirements: Applicants must be subscribed to the Her Agenda newsletter

This grant is ideal for founders who are beyond the idea stage and need funding to unlock their next phase of growth,  whether for marketing, operations, or product development.

Amber Grant for Women (Rolling Monthly Grant)

The Amber Grant is one of the most accessible funding opportunities for women-owned businesses in Canada and the U.S.

  • Grant amount: $10,000 awarded every month

  • Additional opportunity: Monthly winners are eligible for a $50,000 annual grant

  • Who can apply: Women-owned businesses (minimum 50% ownership)

  • Deadline: Rolling — apply before the end of each month

Because this grant runs monthly, it’s a strong option for women entrepreneurs who may not be selected the first time but want to apply consistently throughout the year.

Visa “She’s Next” Grant Program 

Visa’s She’s Next Grant Program supports women entrepreneurs with funding and mentorship. In Canada, the program is delivered in partnership with York University’s YSpace.

  • Grant amount: $10,000 CAD

  • Additional support: 4-month mentorship and business acceleration program

Eligibility includes:

  • Women-owned businesses (at least 50%)

  • Operating in Canada

  • Minimum revenue threshold applies

This program is well-suited for founders who want both capital and strategic guidance to strengthen their business in 2026.

Zensurance Small Business Grant

The Zensurance Small Business Grant is a $25,000 funding opportunity for Canadian small businesses, including women-led and women-owned ventures that are actively operating and registered in Canada (though applicants from Quebec, Yukon, Nunavut, and the Northwest Territories are generally excluded from eligibility). To participate, businesses must complete an online application, provide a brief explanation of how they would use the funds, and follow specific participation steps outlined by Zensurance. A shortlist of finalists is selected, and the grant winner will receive $25,000 in funding, with additional smaller grants awarded to runner-ups.

  • Grant amount: $25,000

  • Who can apply: Canadian small business owners (operating, registered, and with annual revenue within eligibility criteria)

  • What’s required: Complete application, compelling business story, and participation steps (such as following Zensurance’s social channels)

  • Status: Application currently open for the most recent cycle (with winner to be announced January 27, 2026)

This grant can be a significant boost for small business operations, marketing, equipment investments, or scaling initiatives, and is a great opportunity to share with your audience in addition to the women-focused funding options above.

Government of Canada Funding for Women Entrepreneurs

Through the Women Entrepreneurship Strategy (WES), the Government of Canada continues to invest in women-led businesses across the country. While not all opportunities are direct grants, funding streams include:

  • Non-repayable grants

  • Micro-loans and growth loans

  • Capacity-building and ecosystem programs

  • Sector-specific and regional funding opportunities

Application periods vary depending on the delivery organization, so founders are encouraged to check federal and regional partners regularly for new intakes.

These programs are particularly valuable for women entrepreneurs seeking long-term growth support, financial readiness, and credibility.

Preparing to Win Funding in 2026

Accessing funding is not only about finding the right opportunity,  it’s about preparation. Understanding what funders look for, how to communicate your impact, and how to present your financial readiness can significantly improve your chances of success.

That’s why our Funding Masterclass is designed to help women entrepreneurs move from uncertainty to clarity, and from preparation to opportunity.

funding masterclass

The new year is here, a time to grow, scale, and position your business for opportunities that truly matter. One of the biggest challenges women entrepreneurs face is access to capital,  whether it’s grants, loans, or investment. Knowing how to present your business, your story, and your strategy can make the difference between preparation and opportunity.

That’s why we’re thrilled to host a special masterclass with Sola Oluwole, an experienced entrepreneur, financial strategist, and women’s advocate, who will guide participants on how to position their businesses for funding and financial opportunities.

About the Facilitator

Sola Oluwole_Access to funding

Sola Oluwole is a seasoned development finance specialist, business consultant, and advocate for inclusive entrepreneurship with over 15 years of experience supporting diverse founders across Canada and globally.

She previously served as Regional Manager for Inclusive Entrepreneurship at the Business Development Bank of Canada (BDC), where she worked closely with women and minority entrepreneurs to improve access to financing, strategic guidance, and growth opportunities.

Sola is the Co-Founder and Business Consulting Director at 3G Action, an organization dedicated to helping underserved founders, particularly women, Black, and Indigenous entrepreneurs access funding, mentorship, and capacity-building resources. Through her work, she continues to champion equitable access to capital and sustainable business growth

funding masterclass

What You’ll Learn

In this 1-hour masterclass, participants will gain practical, actionable strategies to:

  • Position their business for funding opportunities

  • Understand what funders look for beyond the idea

  • Avoid common mistakes women make when seeking capital

  • Take actionable steps to improve financial readiness

Exclusive Perks for Participants

Beyond the session itself, each participant will receive:

  • Three 30-minute one-on-one sessions with Sola Oluwole (valued at $350)

  • Business promotion opportunity, feature your brand on Women of Rubies platforms

  • Social media spotlight to amplify your business story
    Price: $200
    Limited to 20 participants, secure your spot now!

When & How

Date: January 21, 2026
Time: 2:30 PM – 3:30 PM
Virtual Session – registration via bit.ly/Fundingforwomen

Whether you’re just starting out or looking to scale your business, this masterclass is designed to give you clarity, confidence, and actionable strategies to secure the funding your business deserves.

Spots are limited,  registration is open now. Don’t miss this opportunity to take your business to the next level.

Women of Rubies is proud to celebrate Brenda Okorogba, a distinguished member of our community, on her recent appointment as a Member of the Order of Canada, one of the country’s highest civilian honours.

The Order of Canada is the cornerstone of the Canadian Honours System. Presented by the governor general, it recognizes outstanding achievement, dedication to the community and service to the nation. The Order of Canada (French: Ordre du Canada) is one of the highest civilian honors in Canada, established on July 1, 1967, during the centennial of Canadian Confederation. Brenda’s work across education, workforce development, youth leadership, women’s economic empowerment, and social impact exemplifies these values.

A Career Rooted in Empowerment and Access

Brenda Okorogba is the Founder of Momentswithbren Consulting and Learnwithbren Village. She is a multi-award-winning Learning Experience Designer, Social Impact Leader, and Resource Mobilization Strategist whose work spans education and workforce equity, international development, youth leadership, and cross-border community engagement.

Over the course of her career, Brenda has facilitated access to over $5 billion in funding across education, workforce development, international development, and social impact initiatives, unlocking capital for students, researchers, nonprofits, startups, institutions, and MSMEs. Her work bridges grassroots realities and global frameworks, translating evidence, lived experience, and community wisdom into action. She is widely recognized for her commitment to systems change, adaptive leadership, collaborative partnerships, and building pathways to shared prosperity across borders.

Learnwithbren Village: Learning With Purpose

Brenda’s work is rooted in building learning ecosystems that respond to real-world challenges while centering equity, dignity, and opportunity. Spanning education, workforce development, and social innovation, her initiatives support gender equity, poverty reduction and social impact by expanding access to education, strengthening employability pathways, and enabling sustainable livelihoods. Through collaboration with communities, nonprofits, institutions, funders, and policymakers, she co-creates solutions that are culturally responsive, trauma-informed, and outcomes-focused.

At the heart of Learnwithbren Village is a commitment to learning with purpose, connecting people to the right information, resources, and networks at the right time, and translating learning into tangible impact for individuals, organizations, and systems.

Global Impact, Local Roots

In partnership with Crossroads International, Brenda contributed to advancing the Government of Canada’s Feminist International Assistance Policy (FIAP) in Ghana, Eswatini, and Ethiopia. She led the design and development of gender-transformative programs and funding proposals addressing women’s economic empowerment, disability-inclusive education for children, sexual and reproductive health and rights (SRHR), early childhood daycare facilities, and microfinance for smallholder women farmers. These efforts secured funding from Global Affairs Canada, BMZ (Germany), UN Women, AmplifyChange, IFAD, and the Australian Government, translating policy commitments into tangible outcomes for women, children, and marginalized communities.

Commitment Beyond the Workplace

Brenda serves on the boards of several Canadian non-profit and international development organizations, contributing across Human Resources, Fundraising, Governance, and Financial Audit & Risk (FAR) Committees. Her board service strengthens governance, financial oversight, policy strategy, and long-term organizational sustainability.

More recently, she was appointed as the only Nigerian-Canadian among five youth leaders to the inaugural WUSC Global Youth Advisory Council, where she provides strategic guidance to shape WUSC’s 2030 five-year framework. Her work supports education pathways and economic opportunity sectors for women and displaced youth, integrating youth perspectives across programs, policies, and partner operations in 31 countries across Africa, Asia, the Caribbean, and the Middle East.

She also serves as a Women in Communications and Technology (WCT) Champion, advancing national gender equity in tech by providing strategic guidance, evidence-informed recommendations, and actionable insights. Her contributions support initiatives that accelerate women’s leadership, career progression, and visibility across ICT and tech-enabled sectors, driving measurable progress toward closing the gender gap in Canada’s innovation economy.

Brenda Okorogba on Her Recognition

“I am still in disbelief as I share this incredible news: I have been appointed a Member of the Order of Canada by Her Excellency the Right Honourable Mary Simon, Governor General and Commander-in-Chief of Canada,” Brenda shared.

“I arrived in Canada from Nigeria as a teenager to study at the University of Manitoba. From my first semester at the Fort Garry Campus, UofM nurtured my leadership, and I was honoured to receive the Emerging Leader Award. That support laid the foundation for my immigrant journey in Manitoba, one that has since taken me across communities, countries, and causes.”

“The Order of Canada recognizes outstanding achievement, dedication to community, and service to the nation, guided by the motto Desiderantes Meliorem Patriam (‘They desire a better country’). God bless Nigeria for giving me my identity, roots, and values. God bless Canada for refining that foundation through education and an environment that taught me responsibility, service, and the meaning of contributing to the common good.”

“I accept this honour with gratitude, reflection, and a renewed commitment to serve with integrity, compassion, and purpose.”

A Well-Deserved Honour

Brenda Okorogba’s appointment to the Order of Canada is a testament to a career defined by service, empowerment, and leadership. Women of Rubies is proud to celebrate a member of our community whose work continues to transform lives, strengthen systems, and expand opportunity across borders.

 

Our personal lives, finances, and work all live online, digital safety has become essential, especially for women.

Cybercriminals are targeting women more frequently with:

  • identity theft

  • romance scams

  • investment scams

  • phishing emails

  • hacked social media accounts

The good news is that a  few simple habits can protect your digital life.

1. Use Strong, Unique Passwords

Avoid using the same password everywhere.
Try a password manager to keep things easy and secure.

2. Turn On Two-Factor Authentication (2FA)

This extra security step can block most hacking attempts.

3. Be Careful With Public Wi-Fi

Avoid accessing banking apps or typing passwords while on public networks.

4. Verify Before You Click

Scammers now use branded emails, fake websites, and social engineering.
Always double-check links and email senders.

5. Protect Your Social Media Privacy

Limit what you share publicly,especially:

  • full birthday

  • home location

  • travel plans

  • children’s details

6. Know the Latest Online Scams Targeting Women

In 2025, the top scams include:

  • “We noticed suspicious activity” bank messages

  • Fake investment platforms

  • Crypto coaching scams

  • Fake job offer emails

  • Instagram recovery scams

7. Keep Your Devices Updated

Old software = easy entry for hackers.

Digital safety is self-care.
Protecting your identity, finances, and information is essential in 2025, and every woman deserves to feel safer online—with the right tools and habits.

Women breaking barriers in media and sports continue to inspire the next generation, and Jessica Campbell is one of those dynamic leaders shaping the future. We’re thrilled to celebrate her latest milestone: her appointment as the new Luxury Sports Editor at LA Living Magazine, a platform where athletic excellence meets high-end lifestyle and culture.

Jessica is not just stepping into a role, she’s bringing a legacy of strategy, creativity, and visionary leadership that has transformed brands, empowered talent, and elevated storytelling across North America.

A Creative Force in Sports, Branding, and Entertainment

Based in Los Angeles, Jessica Campbell is an award-winning entrepreneur, educator, and creative director whose work spans sports, entertainment, and global branding.

As the CEO of PO3 Agency, she has led cultural-shifting campaigns that have appeared on major platforms such as:

  • ESPN

  • UBS Financial

  • Global music and entertainment brands

  • Elite athletes and high-profile creators

Her campaigns have generated billions of impressions, affirming her place as a powerful voice in modern storytelling and digital influence.

From Southern California Roots to Global Impact

Jessica’s journey began in Southern California, where her love for sports and visual storytelling was sparked by a simple moment—seeing her first sports graphic on ESPN.

This early curiosity evolved into a lifelong passion for brand identity and purposeful communication.

Her academic path took shape at Pepperdine University, where she transitioned from Business to Integrated Marketing & Communications, aligning her strategic mind with her creative brilliance.

Her internship with the John R. Wooden Award further grounded her in sports culture and event strategy, preparing her for the global impact she leads today.

Building PO3 Agency: Where Strategy Meets Culture

In 2021, Jessica launched PO3 Agency with just three clients.
Today, the agency has grown into a full-scale creative and digital marketing powerhouse, serving over 100 clients across:

  • Sports

  • Music

  • Fashion

  • Entertainment

Jessica’s leadership is rooted in purpose, storytelling, and authenticity. She believes that branding is more than aesthetics, it’s identity, connection, and culture.

Her approach challenges athletes and public figures to ask themselves:

“Who are you beyond your sport? What sets you apart? What story are you truly telling?”

Jessica Campbell PO3agency
Jessica Campbll, Award winning Brand Strategist and Founder, PO3 Agency

A Champion for the Next Generation of Creatives

Beyond her agency and editorial work, Jessica is deeply committed to mentorship and education.

She shares her expertise through:

  • University lectures

  • Creative workshops

  • Leadership panels

  • PO3 internship programs

Her philosophy, “Don’t fake it till you make it, own it from the start,” has become a guiding mantra for young professionals finding their voice in an increasingly competitive digital world.

Why Jessica Campbell’s New Editorial Role Matters

Jessica’s appointment as Luxury Sports Editor isn’t just an editorial shift, it represents the growing influence of women in sports media, creative leadership, and global branding.

Her voice brings depth, storytelling, and cultural intelligence to an industry rapidly evolving.

She represents:

  • Women redefining sports journalism

  • Creatives reshaping digital storytelling

  • Entrepreneurs pushing boundaries

  • Leaders who blend strategy with heart

Women of Rubies proudly celebrates her continued rise and the path she is paving for others.

A Trailblazer Creating Her Own Runway

Jessica Campbell’s journey is proof that success isn’t about waiting for permission, it’s about creating opportunities, building community, and leading with purpose.

As she steps into this exciting new chapter with LA Living Magazine, one thing is certain:

Jessica isn’t just reporting on sports culture, she’s shaping it.

Abiodun Alabi is a Project Manager and AI Strategist passionate about using technology to drive social impact, empower women, and humanize work. With over a decade of experience spanning Human Resources, community development, and digital transformation, she designs inclusive, practical solutions that make technology work for everyone.

As Executive Director of Motherhood NG Initiative, she leads community-centered innovations that advance women’s and children’s well-being. Her Google Calendar Immunisation Initiative creatively repurposes a simple digital tool to help mothers and birth attendants set child vaccination reminders  improving immunisation rates in underserved communities.

She is also the creator of Ms. Flow, an AI-powered WhatsApp bot providing menstrual education to teenage girls across Nigeria, bridging menstrual health gaps through accessible technology.

Beyond social innovation, Abiodun is the founder of Feat Business Consult, where she helps businesses and HR professionals adopt AI responsibly through initiatives like the HR Automation Bootcamp and AI for HER Webinar, equipping women with the digital confidence to thrive in the future of work. She also co-founded My Work Check 360, an HR tech platform for transparent employee–employer reviews.

A member of global networks including Google Women Techmakers, WomenTech Network, and Women in AI, Abiodun advocates for ethical AI adoption and digital inclusion. Her work is anchored in a simple belief, when technology meets empathy, innovation becomes truly transformative.

Inspiration Behind the Transition from Human Resources into AI Strategy and Social Innovation

About fifteen years ago, when I started my career as an HR/Admin Officer, I was sent for a one-week training with our IT consultant. My role included updating the company’s website and managing its Facebook page, quite new at the time. During that training, the IT consultant told me, “See technology as a tool to solve business problems  and make Google your best friend.” That statement changed how I viewed technology forever.

Later, as a Project and HR Manager in an IT company, I worked on digital products designed to solve real business challenges. Those experiences helped me see the deeper potential of technology — not just for efficiency, but for empowerment.

After over a decade in HR, I realized that while organizations were advancing with tech, many professionals, especially women, were being left behind. I wanted to change that. So, I began using AI not just to optimize workflows, but to create inclusion and opportunity.

Today, I combine my HR background with AI strategy to design simple, human-centered tools that make work more meaningful and technology more accessible for all.

When Technology Became a Tool for Impact and Inclusion

The turning point came during my work in maternal and child health outreach. I noticed that most challenges, from missed immunizations to poor menstrual education , weren’t due to lack of care, but lack of access. Technology, I realized, could bridge that access gap.

It wasn’t about sophistication; it was about simplicity and scale. That realization shaped my mission to use technology that meets people where they are, whether that’s through a simple WhatsApp bot or a Google tool  and turn it into a bridge for empowerment.

The Story Behind the Google Calendar Immunisation Initiative

The idea came during one of our community outreaches at a health center, when a new mother missed her child’s vaccine appointment simply because she forgot the date. I thought, if we use Google Calendar to manage meetings, why not use it to save lives?

We repurposed the tool to help mothers and birth attendants schedule and track immunizations for free, even on basic smartphones.

The most rewarding part has been seeing uneducated women proudly say, “I set my baby’s vaccine reminder on my phone,” and watching how empowering it feels for birth attendants to transfer knowledge to every pregnant woman they attend to. It’s proof that impact doesn’t always require complex innovation , just human insight and empathy.

Bridging the Menstrual Knowledge Gap Through Ms. Flow

Ms. Flow was born from countless conversations with teenage girls I met during various outreach programs of Teenage Well Project. Many lacked access to accurate menstrual information and a safe space to ask questions without shame. I realized that while menstrual education is essential, cultural taboos and limited digital access made it difficult for many girls to get the right information.

Instead of building a complex app, I wanted something simple, accessible, and familiar,  so I chose WhatsApp. Almost every family has it, even when they don’t have advanced technology.

AI made it scalable and personal. Using natural language processing, Ms. Flow engages girls in friendly, judgment-free conversations, offering guidance 24/7. It’s like giving every girl her own digital big sister — informed, kind, and always available.

Today, Ms. Flow is more than a chatbot; it’s a movement bridging the menstrual knowledge gap and empowering teenage girls to understand their bodies with confidence and dignity.

Balancing Technology with Empathy

For me, empathy is the foundation of innovation. Every solution starts with a human story, not a code. Before building anything, I ask, “What problem are we solving, and for whom?” Then technology becomes the tool, not the driver.

I also believe in building tech like onboarding a new employee, it must understand the culture, ethics, and purpose of the role it’s created for. That’s how we make AI not just smart, but responsible.

Helping Women Build Digital Confidence

I help women move from fear to familiarity when it comes to technology. At Motherhood NG Initiative and Feat Business Consult, we create safe learning spaces where women can explore digital tools without judgment or pressure.

Through initiatives like the HR Automation Bootcamp and AI for HER Webinar, we break down complex AI and digital concepts into simple, relatable steps that anyone can understand even those with no prior tech experience.

In March 2024, I also built a career chatbot to support entry-level job seekers and women transitioning into tech roles, helping them navigate the job market with confidence.

Once women experience how AI can simplify their work or business  automating tasks, saving time, and unlocking new opportunities their confidence grows naturally.

My message is simple: you don’t have to code to belong in tech; you just have to start. Confidence doesn’t come before action, it grows with every small digital win.

Misconceptions Women Have About AI

In my interaction with women in my community and friends, I observed that the biggest misconception is that AI is only for techies and coders, people who can build robots or write code. But the truth is, AI is for thinkers, creators, and problem-solvers  and women are naturally all three.

You don’t have to start big or be an expert. Begin with the tools you already use; let AI help you automate repetitive tasks, organize your calendar, draft content, or analyze customer feedback. These small wins quickly build confidence.

AI isn’t here to replace you; it’s here to enhance you. Once women see that AI can save them time and give them room to focus on creativity, strategy, or family, the fear fades. Confidence grows not from perfection but from participation — just start exploring, one tool at a time.

The Impact of “AI for HER” and the HR Automation Bootcamp

AI for HER started as more than a training. it was an empowerment movement launched to celebrate International Women’s Day 2025. Over 100 women registered, eager to learn how AI could simplify their work and open new doors. It’s been incredible watching participants rewrite their digital stories.

The HR Automation Bootcamp, on the other hand, is a hands-on, project-based learning experience. Participants don’t just learn concepts; they build real projects that solve HR challenges in their workplaces. It’s practical, relatable, and deeply empowering.

The transformation I see goes beyond skills, it’s about mindset. They stop saying, “I’m not tech-savvy,” and start saying, “I can do this.” That shift in confidence is where real impact begins. When women realize they can shape technology, not just use it, everything changes.

How African Businesses Can Integrate AI Responsibly

African businesses can start by treating every AI tool like a new employee onboard it intentionally. Help it understand the organization’s job roles, culture, and vision. AI should amplify, not replace, human value.

We also need to invest in AI literacy for people, alongside deploying tools. The best AI strategy will always be people-first, rooted in understanding local needs, languages, and cultural nuances.

At the end of the day, trust in AI isn’t built by code; it’s built by people. When employees understand and engage with these tools, AI becomes a partner in progress, not a threat to humanity.

The Future of Work and AI Adoption in Africa

What excites me most is the possibility that AI can unlock opportunities for millions of Africans, especially women, to work, earn, and learn without borders. It’s already redefining what productivity, flexibility, and access look like. From virtual assistants to AI tutors, we’re seeing technology level the playing field in ways we never imagined.

My only concern is the digital divide, and that many may be left behind if we don’t invest in digital literacy and responsible adoption. AI shouldn’t be something done to people; it should be something built with people in mind.

That’s why I’m passionate about building awareness, inclusion, and confidence, so Africans, especially women, don’t just consume AI but also help shape it.

What Makes Her a Woman of Rubies

Purpose is my compass, and resilience is my rhythm. I’ve demonstrated that impact doesn’t always come from having much but from doing much with what you have.

I shine by staying rooted in service, empowering women, using AI for good, and ensuring technology speaks the language of humanity.

Staying Rooted in Purpose in a Rapidly Evolving Field

I stay rooted by remembering why I started ,to make tech a bridge, not a barrier. Every innovation I build must answer one question: “Does it make life better for someone or solve a business problem?” That’s my anchor, even as technology evolves.

Purpose keeps me grounded; learning keeps me relevant.

Women Who Inspire Abiodun Alabi

Ibukun Awosika inspires me with her trailblazing leadership and the grace with which she carries global influence. She reminds me that faith and excellence can coexist beautifully.

Melinda Gates embodies what it means to lead with innovation and empathy, using technology and philanthropy to solve real-world problems and uplift women globally.

Funke Opeke stands out for her boldness in building the digital infrastructure that connects millions of Africans. Her courage proves that women can build and lead in spaces once considered impossible.

Each of these women reminds me that leadership is not about power, it’s about service, purpose, and impact.

Legacy for Future Generations of Women in Tech and Innovation

I want to be remembered as the woman who made technology less intimidating and more inclusive, especially for women who thought they couldn’t belong.

My legacy is to prove that you can be both tech-driven and human-hearted , that innovation can wear a smile, not just a code.

Her Message to Young Women Intimidated by Technology

Technology is not a monster; it’s a mirror. It reflects how boldly you choose to learn and lead.

Start small, stay curious, and remember, every great innovator once googled “how to start.” You belong in this digital age; own it with confidence and grace.

In a world where women are constantly redefining what leadership means, Urmi Hossain stands out as a woman who truly wears many hats. A finance professional, author, speaker, blogger, and podcast host, Urmi’s journey reflects the power of resilience, self-discovery, and purpose-driven growth.

Currently based in Canada, Urmi works in the financial services industry and holds two of the most respected designations in global finance , CFA (Chartered Financial Analyst) and CAIA (Chartered Alternative Investment Analyst). Her path in finance is not just about numbers, but about breaking barriers and empowering more women to pursue careers in the male-dominated world of finance.

A Voice for Identity and Belonging

Urmi’s debut book, Discovering Your Identity: A Rebirth from Interracial Struggle, offers a deeply personal look into her journey as a third-culture kid , avigating identity, culture, and belonging. Through her words, she invites readers to embrace their unique stories and see difference not as a barrier, but as a bridge to empathy and understanding.

Her storytelling continues through her acclaimed podcast, Stories Beyond Borders, where she explores themes of identity, migration, and what “home” really means. By amplifying diverse voices, Urmi fosters important conversations about inclusion and representation in an increasingly interconnected world.

Championing Women’s Empowerment and Leadership

Beyond her professional achievements, Urmi is passionate about women’s empowerment and personal growth. She serves as Co-Chair of Women in Leadership’s Montreal Chapter, where she advocates for mentorship, education, and equal opportunities for women in the workplace.

Her commitment to leadership is also evident in her role as an active Toastmasters member since 2019, where she has served as both VP of Education and Club President. Through public speaking, she continues to inspire others to find their voices, build confidence, and lead with authenticity.

A Lifelong Learner and Role Model

For Urmi, growth is a lifelong journey. Whether she’s boxing, running, or diving into a new book, she embodies the spirit of continuous learning and balance. Her life is a reminder that women can thrive in multiple spaces — combining intellect, empathy, and passion to create meaningful impact.

As Urmi prepares to share her expertise at the upcoming Media Visibility Bootcamp Cohort 5, her story continues to inspire women to show up boldly, speak their truth, and embrace their full potential.

Oluwanifemi “Niffy” Fagbohun is a multi-award-winning entrepreneur, five-time bestselling author, and internationally trained Chemical and Polymer Engineer. With two decades of cross-industry experience, she has built a remarkable career that blends innovation, beauty, and empowerment. Her journey reflects the power of passion and purpose in driving transformation for women around the world.

Building a Community of 17,000 Entrepreneurs

As the Founder and Director of Montreal Vendors, Niffy leads a thriving network of more than 17,000 entrepreneurs in Quebec. Through this platform, she champions visibility, economic access, and cultural inclusion for small businesses and creatives. Her leadership has positioned Montreal Vendors as one of Canada’s most dynamic ecosystems for diverse entrepreneurs.

Redefining Beauty Through Safe and Sustainable Practices

Niffy is also the visionary behind Niffy Signature, a vegan, cruelty-free beauty brand that prioritizes health, safety, and sustainability. Through her work, she has empowered over 15,000 women globally by providing education, training, and access to safe beauty products. Her dedication to ethical entrepreneurship extends to the Niffy Wellness Foundation, a nonprofit advancing beauty health, mentorship, and wellness education for women and girls in underserved communities.

Global Recognition and Impact

Niffy’s groundbreaking work has been featured in major media outlets such as CityNews Montreal, Ticker News Australia, and The Guardian Nigeria. Her contributions to entrepreneurship and women’s empowerment have earned her numerous awards, including the Canadian Choice Awards (2024 & 2025) for Health and Beauty, Top 100 Black Women of Excellence to Watch in Canada (2023), and the Global Entrepreneurs Award (2025).

Leadership, Mentorship, and Global Advocacy

Beyond her businesses, Niffy serves on leadership teams with Playmas Montreal, CDNBCA, Gemstar School of Excellence, and Black Engineers of Canada. As a proud member of the Forbes Women Network, she uses her platform to mentor women and advocate for inclusivity in leadership.

A dynamic international speaker, she has delivered presentations across Canada, Nigeria, the U.S., the U.K., and Australia, inspiring audiences with her message of confidence, purpose, and wellness.

Confidence and Purpose

Through her foundation, bestselling book Your Beauty Police, and global advocacy, Niffy continues to create safer, more inclusive spaces for women and girls. Her life’s work embodies the essence of empowerment — proving that beauty, business, and leadership can all coexist when rooted in purpose and integrity.

Sola Oluwole is a development finance specialist and advocate for inclusive entrepreneurship. With over 15 years of experience, she helps diverse founders, especially women, access finance, mentorship, and growth opportunities.

A Visionary for Inclusive Growth

Sola Oluwole is a seasoned development finance specialist, business consultant, and advocate for inclusive entrepreneurship. With a career spanning over 15 years, she has worked with countless entrepreneurs to grow their businesses by facilitating access to financing, strategic advice, and networks that foster sustainable success.

Driving Impact Through Inclusive Entrepreneurship

As a former Regional Manager for Inclusive Entrepreneurship at the Business Development Bank of Canada (BDC), Sola played a key role in connecting diverse entrepreneurs ,particularly women and minority founders with the resources, programs, and networks needed to thrive. Her work focused on breaking down barriers to business growth and promoting equity in entrepreneurship.

Championing Women Entrepreneurs Globally

Sola’s passion for empowering women entrepreneurs has guided much of her work. She co-leads 3G Action, an organization dedicated to helping underserved founders , including women, Black, and Indigenous entrepreneurs access funding, mentorship, and training. Her commitment to creating equitable ecosystems continues to shape conversations around inclusive business practices in Canada and beyond.

A Legacy of Service and Leadership

Outside of her professional achievements, Sola volunteers with local and international organizations committed to helping women and girls reach their full potential. In 2012, she founded a women’s capacity development organization that supports personal growth and leadership across several countries.

Education and Credentials

A certified Project Management Professional (PMP), Sola holds an MSc in International Development from the University of Manchester. Her blend of academic excellence and real-world impact positions her as a transformative leader dedicated to fostering inclusion, leadership, and empowerment in the business ecosystem.

The 5th edition of the Media Visibility Bootcamp, themed “From Visibility to Leadership: Turning Influence into Impact,” brings together a powerful lineup of women leaders, storytellers, and changemakers who are helping women elevate their voices and transform their visibility into lasting influence.

Hosted by Women of Rubies, the global empowerment platform founded by Esther Ijewere, this cohort continues the mission of equipping women with the tools to amplify their message, leverage media strategically, and build influence rooted in authenticity and impact.

Here’s a look at the inspiring voices shaping this year’s conversations:

Esther ijewere_Media Visibility Bootcamp 2025

Esther Ijewere |Media & Communications Strategist | Founder, Women of Rubies

A Canadian-based media and communications specialist, author, and advocate for women’s and children’s rights, Esther Ijewere is a columnist for The Guardian and CEO of Women of Rubies, an organization dedicated to empowering and celebrating women from diverse backgrounds. Through her advocacy and storytelling, she continues to help women across the world gain visibility and influence.

Andrea Carter | CEO, Andrea Carter Consulting | Forbes Council Member

A pioneering organizational scientist and DEIB strategist, Andrea Carter is the creator of the Belonging First Methodology™, the first validated tool for measuring organizational belonging. She has impacted over 100,000 employees globally, reshaping how leaders and companies approach inclusion and performance.

Sola Oluwole_Media Visibility Bootcamp 2025

Sola Oluwole | Development Specialist | Co-Founder & Director, 3G Action Consulting

With over 18 years of experience spanning four continents, Sola Oluwole co-leads 3G Action, a platform helping underserved founders, particularly women and Black entrepreneurs  access finance, training, and business growth resources.

Urmi Hossain

Urmi Hossain | Finance Professional & Author

A CFA and CAIA Charterholder, Urmi Hossain blends her expertise in finance with her passion for women’s empowerment. She is the author of Discovering Your Identity and hosts the Stories Beyond Borders podcast, amplifying diverse stories around culture, identity, and belonging.

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Chinwe Bode-Akinwande | Head of Sponsorships, Partnerships, Events and Collaboration, FirstBank. Founder, CBA Foundation

Chinwe Bode-Akinwande is a humanitarian, social impact leader, and corporate executive passionate about purpose-driven leadership. She serves as Head, Sponsorships & Partnerships at First Bank of Nigeria Limited, where she drives brand visibility and social impact initiatives. Chinwe is also the Founder of the Chinwe Bode-Akinwande (CBA) Foundation, a non-profit supporting widows and their children through empowerment, education, and advocacy. Her work blends compassion with corporate excellence, transforming lives and communities.

Tope Mark-Odigie

Tope Mark-Odigie (TMO) | Media Personality & Wealth Coach

As CEO of REB360 and co-host of Your View on TVC, Tope Mark-Odigie empowers women through financial literacy, real estate investment, and entrepreneurship. Her Game of Money conferences and bestselling book Transform continue to inspire individuals to build purposeful and abundant lives.

Adejisola Atiba_Media Visibility Bootcamp 2025

Adejisola Atiba (Lady ABHA) | Leadership Coach & Community Builder

With over 30 years of experience in banking and leadership, including nearly two decades with one of Canada’s Big 5 banks, Lady ABHA has transitioned from corporate success to community impact. As a TEDx speaker, author, and Founder of the Council of Nigerian Professionals, she continues to redefine purpose-driven leadership and inclusion.

Faith Oloruntoba_Media Visibility Bootcamp 2025

Faith Oloruntoba | Tech & AI Expert 

A Nigerian-Canadian entrepreneur bridging luxury travel and digital innovation, Faith Oloruntoba leads Ivory Luxe Journeys and a thriving women’s travel community. She empowers women to explore boldly while integrating technology into lifestyle and business experiences.

Omoshalewa Onayemi |Lawyer, Entrepreneur & Media Personality

A tri-jurisdictional lawyer and founder of Naijapreneur Canada, Omoshalewa Onayemi champions Nigerian businesses in Canada through entrepreneurship and storytelling. She also leads Klothier’s Zone by Shally, an Afrocentric fashion and lifestyle brand inspiring cultural pride.

Tobore Anne Emorhokpor

Tobore Anne Emorhokpor | Women’s Advocate & Career Coach

A dedicated advocate and founder of NWIU and The Nigerian Child Protection Trust, Tobore Anne supports over 18,000 women through empowerment and financial inclusion. Her initiatives, Mich Rich Meg and Money Makers Alliance, focus on digital and financial literacy.

Oluwanifemi Fagbohun_MVBC5

Oluwanifemi Fagbohun |Business Development Strategist | Founder, Montreal Vendors

Oluwanifemi “Niffy” Fagbohun is a multi-award-winning entrepreneur, five-time bestselling author, and global beauty and wellness expert. As Founder and Director of Montreal Vendors, she empowers over 17,000 entrepreneurs through visibility, inclusion, and growth. Through Niffy Signature and Niffy Wellness Foundation, she champions safe beauty, wellness education, and women’s empowerment worldwide. Featured in CityNews Montreal, Ticker News Australia, and The Guardian

Jessica Campbell

Jessica Campbell |Award-Winning Brand Strategist | Founder PO3 Agency

Jessica Campbell is an award-winning entrepreneur, educator, and creative director based in Los Angeles. As CEO of PO3 Agency, she leads innovative branding and marketing campaigns across the sports and entertainment industries, working with Grammy-winning artists, athletes, and global brands. She has produced high-impact campaigns for platforms like ESPN and UBS Financial, generating billions of impressions. A recognized voice in media and leadership, Jessica continues to redefine storytelling, brand influence, and digital engagement worldwide.

About the Media Visibility Bootcamp

Since its inception in 2023, the Media Visibility Bootcamp has trained and empowered over 600 women across the world to gain visibility, media confidence, and thought leadership. This 5th edition expands its focus to digital storytelling, AI-driven media strategy, and authentic leadership development, with sessions designed to provide practical tools and global connection.

Stay tuned for more details, speaker spotlights, and registration information via www.womenofrubies.com and @womenofrubies on social media.