Visibility is no longer optional for women building impactful brands, businesses, and initiatives; it is essential.
Yet, despite their preparation, many women remain unseen, unheard, and underrepresented in mainstream media and decision-making spaces. This is the gap the Women of Rubies Media Pitch Challenge was created to address.
Taking place during Black History Month, this initiative is a Black woman–led media empowerment platform designed to amplify the voices, stories, and work of women founders, creatives, NGO leaders, and changemakers.
What Is the Women of Rubies Media Pitch Challenge?
The Media Pitch Challenge is a curated visibility opportunity where women are invited to pitch their story, brand, or initiative for media exposure and strategic amplification.
Unlike traditional pitch competitions focused solely on funding, this challenge centers visibility as currency, because being seen creates access to funding, partnerships, credibility, and long-term growth.
Why This Matters, Especially During Black History Month
Black History Month is not only about reflection, it is about recognition, representation, and elevation.
This initiative:
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Celebrates Black women’s leadership, innovation, and entrepreneurship
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Highlights underrepresented voices doing meaningful work
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Aligns with broader goals of economic empowerment and inclusion
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Creates tangible visibility opportunities, not just conversations
The Media Pitch Challenge positions Black History Month as a moment of action and amplification, not symbolism alone.
How the Media Pitch Challenge Works
The process is intentionally structured to be accessible, fair, and impactful.
Step 1: Registration
Participants register to secure their spot in the challenge.
Step 2: Video Pitch Submission
Each participant submits a 2-minute video pitch sharing:
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Who they are
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What they do
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Why their story or work deserves visibility
Step 3: Review & Shortlisting
All video pitches are reviewed in advance by a panel of media and industry experts.
Step 4: Live Pitch Event
A select group of shortlisted participants pitches live during the virtual event on February 28, 2026 and receives feedback.
Step 5: Winner Selection
One standout pitch is selected to receive a premium media visibility package.
What the Winner Receives
The selected winner will receive a Premium Media Visibility Package, including:
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Feature spotlight on Women of Rubies and other top media platforms like Guardian, Associated Press, Canada News Journal, Business Insider, podcasts, and strategic visibility amplification across partner platforms.
This package is designed to elevate visibility, credibility, and reach, long after the event ends.
Who Should Apply? This challenge is for:
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Women founders and entrepreneurs
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Creatives and storytellers
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NGO leaders and social impact builders
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Women-led brands and initiatives
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Changemakers ready to be seen
If visibility, credibility, and access are part of your 2026 goals, this opportunity is for you.
Our Esteemed Panel of Judges
Wendy Nwajiufor, popularly known as Chylove, is a tech leader, successful YouTuber, and founder of WinTECH, an initiative dedicated to closing the gender gap in technology through mentorship, scholarships, and career development. With a background in Computer Science and Human Capital Management, she uses digital media, storytelling, and strategic partnerships to empower women globally and drive inclusive innovation.
Oluwanifemi “Niffy” Fagbohun is a multi-award-winning entrepreneur, five-time bestselling author, and global beauty and wellness expert. As Founder and Director of Montreal Vendors, she empowers over 17,000 entrepreneurs through visibility, inclusion, and growth. Through Niffy Signature and Niffy Wellness Foundation, she champions safe beauty, wellness education, and women’s empowerment worldwide. Featured in CityNews Montreal, Ticker News Australia, and The Guardian.
Event Details at a Glance
Event: Women of Rubies Media Pitch Challenge
Date: Saturday, February 28, 2026
Format: Virtual
Theme: Black History Month, Visibility, Leadership & Impact
Registration: womenofrubies.com/mediapitch
The Women of Rubies Media Pitch Challenge is more than a pitch event.
It is a visibility accelerator. A platform for stories that matter.
And a step toward ensuring that women’s work is not just done, but also seen.
