Tag

Entrepreneurship

Browsing

Veronica Olukotun is an award-winning fashion designer, educator, and entrepreneur whose journey beautifully intertwines artistry, education, and innovation. Recently honored as the 2024 recipient of the AC Awards Fashion Designer Award in Edmonton, Veronica has solidified her place as a trailblazer in the fashion industry. Her designs, recognized for their elegance and ingenuity, inspire creativity and empowerment in communities far and wide.

A Legacy Rooted in Creativity and Determination

Veronica’s passion for creativity was ignited early by her parents, who instilled in her the values of education, resilience, and vision. Her father, a dynamic entrepreneur and devoted educator, was her greatest cheerleader, constantly championing her talents to all who cared to listen. He often shared her beautiful creations with his colleagues, securing her first customers through his workplace connections.

Her mother, a teacher and businesswoman, exemplified grace and strength, managing her shop and teaching career with seamless dedication. Together, her parents taught her that creativity paired with education holds the power to transform lives.

Veronica named her brand Cosiste Fashion in their honor—a tribute to ‘Cosy’ for her father and ‘Siste’ for her mother. Their influence has been the cornerstone of her life’s work and the inspiration for her latest endeavor: Cosiste Fashion Academy, which will launch on January 20, 2025.

Academic Excellence and Artistic Mastery

Veronica’s academic and creative journey is a testament to her insatiable thirst for knowledge. She holds dual Bachelor’s degrees from Obafemi Awolowo University and the Northern Alberta Institute of Technology (NAIT), as well as a Master’s in Information Technology from the University of Lagos.

Her quest for mastery in fashion led her to several renowned fashion schools and specialized training at the Lagos Jewelry School, where she refined her expertise in jewelry design and craftsmanship. These experiences enabled her to merge her technical background as an IT professional with her creative aspirations, giving birth to a distinctive style that integrates technology, fashion, and passion.

A Life Dedicated to Teaching and Empowering

Beyond her career achievements, Veronica is a mother to three amazing boys—fondly called The EDJ Crew (Emmanuel, David, and Joshua). As a devoted mother, she finds immense joy in nurturing creativity and potential, not only in her children but also in the young minds she mentors.

Her love for children extends into her community, where she teaches at her church, inspiring young learners with values of compassion, creativity, and confidence. This dedication to education has been the driving force behind her commitment to empowering others, culminating in the creation of Cosiste Fashion Academy.

An Award-Winning Visionary and Published Author

Veronica’s talents extend far beyond designing. As a thought leader in the industry, she is set to launch her highly anticipated book, Tee-Craft Blueprint, alongside the opening of her academy. This comprehensive guide to T-shirt design reflects her dedication to sharing her expertise and empowering aspiring designers with the tools and inspiration to succeed.

Her designs and contributions to the fashion world have earned her widespread recognition, including her recent AC Awards honor and her work as a designer for major events such as Africarnival. She has also made impactful contributions to her community, including the donation of bespoke African-print jackets to Hope Mission, reflecting her deep commitment to giving back.

Shaping the Future of Fashion

As the CEO and Creative Director of Cosiste Fashion, Veronica continues to break boundaries by merging creativity, technology, and education. Her academy is more than a school—it is a legacy of empowerment, inspired by her parents and driven by her passion for transforming lives through design.

Through her work, Veronica celebrates the beauty of artistry, the transformative power of education, and the joy of nurturing potential. She invites you to join her on this incredible journey as she inspires the next generation of creators, dreamers, and innovators.

Welcome to the world of Veronica Olukotun—a place where dreams are stitched into reality, and creativity knows no bounds.

Building a sustainable business is a journey that requires careful planning, persistence, and the ability to adapt to changing market conditions. For women entrepreneurs, the road to success may come with unique challenges, but the rewards of creating a thriving business that lasts for years are well worth the effort. Here’s a step-by-step guide on how to build a sustainable business and ensure long-term success.

1. Start with a Clear Vision and Purpose

A strong business foundation begins with a clear vision and purpose. As a woman entrepreneur, it’s essential to define what your business stands for and how it contributes to the world. Ask yourself:

  • What problem does your product or service solve?
  • How does your business align with your personal values and goals?
  • Who is your target market, and how can you serve them better than anyone else?

A well-defined vision will guide your decisions, help you stay focused, and motivate you through tough times.

2. Conduct Thorough Market Research

Before diving into business operations, it’s important to understand your market. Research is key to identifying trends, opportunities, and potential gaps in the market that your business can fill. This is especially important for women entrepreneurs who may face competition in male-dominated industries.

Ask yourself:

  • Who are your competitors, and what are they doing well?
  • What are the unique needs of your target audience?
  • What can you offer that will set you apart from the competition?

Market research will provide valuable insights and help you refine your business model.

3. Create a Solid Business Plan

A business plan acts as a roadmap for your venture. It outlines your goals, strategies, financial projections, and growth plans. A solid business plan is essential for attracting investors, securing loans, and staying on track as you grow. Your business plan should include:

  • Executive summary: A brief overview of your business.
  • Business description: What your business does and its market position.
  • Market analysis: An overview of industry trends, competitors, and target market.
  • Marketing and sales strategies: How you plan to attract and retain customers.
  • Financial projections: Expected income, expenses, and profitability.

Your business plan will evolve as your business grows, but it’s an essential starting point.

4. Focus on Building Strong Relationships

Networking and building relationships with other business owners, customers, and mentors is crucial. As a woman entrepreneur, forming a support network of like-minded individuals can provide invaluable advice, opportunities, and moral support. Here’s how to build meaningful relationships:

  • Attend networking events, both online and offline, to connect with other entrepreneurs.
  • Join industry-specific groups and communities to share ideas and resources.
  • Find a mentor who can guide you through challenges and offer insights based on experience.

Strong relationships will not only help your business thrive but also create a sense of community that fosters growth and collaboration.

5. Manage Your Finances Wisely

Financial management is at the core of building a sustainable business. Many women entrepreneurs struggle with securing funding or managing their finances effectively, but with the right tools and strategies, you can ensure long-term profitability. Consider the following tips:

  • Create a budget and track your expenses to ensure you’re staying within your financial limits.
  • Build an emergency fund to cover unexpected costs.
  • Seek out funding options such as grants, loans, and investors, but ensure you understand the terms and risks.
  • Regularly review your financial statements to monitor cash flow and profitability.

Responsible financial management will keep your business afloat and ensure its sustainability in the long run.

6. Adapt to Market Changes and Embrace Innovation

The business world is constantly evolving, and it’s crucial to stay ahead of the curve. As a female entrepreneur, you need to be flexible and open to change, whether that means adapting your products, services, or business model. Stay informed about industry trends, new technologies, and customer preferences to keep your business relevant.

Here are a few ways to embrace innovation:

  • Invest in technology to streamline operations and improve efficiency.
  • Continuously seek customer feedback to improve your offerings.
  • Be open to pivoting your business model if needed to stay competitive.

By staying adaptable and forward-thinking, you’ll ensure that your business remains viable and ready to tackle future challenges.

7. Prioritize Work-Life Balance

Sustaining a successful business is not just about financial growth—it’s also about personal well-being. Women entrepreneurs often face the challenge of balancing their business responsibilities with personal life, which can lead to burnout if not managed carefully.

To maintain a healthy work-life balance:

  • Set clear boundaries between work and personal time.
  • Delegate tasks when possible to avoid overwhelming yourself.
  • Take time for self-care, whether it’s through exercise, hobbies, or spending quality time with loved ones.

Taking care of yourself will ensure that you remain energized, focused, and able to lead your business with clarity.

Conclusion

Building a sustainable business as a woman entrepreneur requires dedication, resilience, and a strategic approach. By starting with a clear vision, conducting market research, creating a solid business plan, and managing finances wisely, you can set a strong foundation for long-term success. Remember to network, stay adaptable, and prioritize your well-being to ensure your business continues to thrive for years to come.

At Women of Rubies, we are committed to empowering women entrepreneurs by providing the tools, resources, and support needed to build sustainable businesses that make a lasting impact. Keep striving, and together, we can create a future of limitless possibilities.

The stage is set for the highly anticipated fifth-anniversary celebration of the Entrepreneur Awards 2024, honoring the visionaries and trailblazers shaping the future of business. The prestigious event will take place on December 21st at Viceroy Banquet Hall in Vaughan, Ontario.

Since its inception in 2020, the Entrepreneur Awards have celebrated outstanding achievements in entrepreneurship across diverse industries. The first edition was held virtually during the COVID-19 lockdown, with the second edition marking the first in-person ceremony in 2021 in Mississauga, Ontario.

Organized by Maryam Muritala, the founder of Canada Vendors and the Pan-African Arts, Culture, and Trades Institute (PAACATI), the Entrepreneur Awards recognize individuals and organizations that have made significant contributions to areas such as innovation, sustainability, and community impact. This year’s event will bring together leaders, investors, and influencers from around the world to celebrate entrepreneurial excellence and inspire the next generation of changemakers.

Award Categories Include:

  • Entrepreneur of the Year
  • Youth Entrepreneur of the Year
  • Business Innovation Award
  • Business Impact Award
  • Realtor of the Year
  • Media Impact Award
  • Legal Impact Award

“Entrepreneurs are the backbone of innovation and economic growth. These awards celebrate their resilience and creativity,” said Maryam Muritala, Founder, Canada Vendors & PAACATI.

Maryam Muritala on the Milestone of the Award

The fifth anniversary of the Entrepreneur Awards is a significant milestone, and I am incredibly proud of how far we’ve come. Over the years, this platform has not only recognized exceptional entrepreneurs but has also created a space for connection, growth, and inspiration. The awards have empowered countless individuals, fostering innovation and driving positive change across industries. I am excited to see how this event continues to evolve and impact the entrepreneurial landscape, helping to shape the future of business for generations to come.”

Event Highlights:

  • Keynote speeches by industry leaders
  • Networking opportunities with global business leaders and public officials
  • Exclusive insights into emerging trends in entrepreneurship
  • Entertainment showcasing the diverse Canadian ethnic culture groups

About The Entrepreneur Awards: The Entrepreneur Awards is an annual celebration of entrepreneurial excellence, organized with the mission to honor and empower innovators. The event has become a hallmark of inspiration, networking, and recognition within the global business community.

For more information about registration, tickets, sponsorship opportunities, or attending the event, please contact Maryam Muritala at info@canadavendors.ca.

Are you thinking about transforming your side hustle into a full-fledged business? One of the first steps on this exciting journey is to establish a solid business budget. A well-planned budget can help you navigate the financial landscape of running a business, ensuring you stay afloat and grow.

What is a Business Budget?

A business budget is a detailed financial plan that outlines your business’s income, expenses, and profits. It serves as a roadmap to help you understand how much money is coming in and where it’s going. This insight is crucial for making informed decisions and keeping your business running smoothly.

There are various formats you can use to create a business budget. A simple Excel sheet can be a good starting point. For more advanced options, you might consider using budgeting software like Freshbooks, PocketGuard, or Xero.

Why You Need a Business Budget

As a small business owner, you might be tempted to mix your personal and business finances. However, maintaining a separate business budget is essential for several reasons:

  1. Clarity in Financial Management: A business budget helps you track expenses, revenues, and profits, reducing the risk of financial confusion or overspending.
  2. Tax Preparation: Keeping your business finances separate simplifies tax filing and ensures you don’t miss out on deductions.
  3. Financial Health Monitoring: Understanding your cash flow helps you anticipate and plan for slow periods, preventing unexpected financial shortfalls.

Steps to Create a Business Budget

Creating a business budget doesn’t have to be daunting. Here are six simple steps to guide you:

  1. Identify Your Income Sources

    Begin by listing all the ways your business earns money. This could include product sales, services offered, or other revenue streams. For example, if you’re a photographer, your income streams might include:

    • Weddings: $300
    • Engagement shoots: $200
    • Portrait shoots: $150

    Calculate your total monthly revenue to understand your average income and identify peak and low periods.

  2. Detail Your Expenses

    Next, list all your business expenses. Be thorough and include everything from rent and utilities to software subscriptions and marketing costs. Common expenses include:

    • Payroll (including your salary if you’re a solo entrepreneur)
    • Rent or office space costs
    • Utilities and internet
    • Advertising and marketing expenses
    • Taxes and business insurance
    • Office supplies and equipment
  3. Calculate Your Profit or Loss

    Subtract your total expenses from your total revenue to determine your profit or loss. This calculation will give you a clear picture of your financial health over a specific period, such as the last quarter or year.

  4. Adjust Your Budget as Needed

    If you’re not satisfied with your profit margin, consider adjusting your budget. Look for areas where you can cut costs, such as reducing unnecessary services or finding more affordable suppliers. Additionally, explore ways to increase revenue, like introducing new products or services or adjusting your pricing strategy.

  5. Establish an Emergency Fund

    As your business generates consistent profit, set aside funds for emergencies. Aim to save at least three months’ worth of essential expenses, such as payroll and rent. This emergency fund can be a lifeline during unexpected downturns or personal time off.

  6. Stick to Your Budget

    Finally, discipline is key. Stick to your budget and avoid unnecessary expenditures. While it’s important to reward yourself for hard work, be mindful of your spending to ensure long-term financial stability.

By creating and adhering to a business budget, you’ll gain control over your finances, make informed decisions, and set your business on a path to success. Remember, a budget is not just a financial tool; it’s a strategic guide to help you achieve your business goals.

Veronica Oluwatoyin Oyewumi, CEO of VeragoldO, has built a successful gold business that spans two continents. With roots in Nigeria and a new life in Canada, Veronica has turned her passion for gold into a thriving brand, offering high-quality 18-karat Italian gold. Her journey is one of resilience, education, and dedication—a story that reflects the hard work and vision she brings to VeragoldO.

Early Life in Kaduna: Laying the Foundation for a Business Career

Veronica’s story began in Kaduna, Nigeria, where she was born and raised. She completed her primary and secondary education in Kaduna before pursuing higher education at Kaduna Polytechnic, earning OND and HND degrees in Marketing by 2010. She furthered her studies at Lagos State University (LASU), obtaining a degree in Business Administration in 2014. Her love for business and learning set the stage for her career.

Balancing a Corporate Career and Continued Education

Alongside her education, Veronica built a decade-long career with GT Bank, where she honed her skills in a professional environment. Not one to rest on her laurels, she pursued a Master’s degree in Marketing from Ladoke Akintola University in 2015. This blend of work experience and education equipped her with a strong foundation for future ventures.

Gold Trading: Learning from Family and Building Expertise

Gold trading runs in Veronica’s family—she learned the business from her mother, who was a successful gold trader. Inspired by her mother’s expertise, Veronica began buying and selling gold and clothing while balancing her career and studies. These early experiences laid the groundwork for her eventual business, VeragoldO.

A New Chapter in Canada

In 2018, Veronica relocated to Montreal, Canada, where she began working as a Personal Support Worker (PSW). Over the past five years, she has served in this role and volunteered for a year at a local food bank, reflecting her commitment to community and compassion.

Founding VeragoldO in Canada

Veronica launched VeragoldO in 2019, bringing her gold trading experience from Nigeria to a new market in Canada. VeragoldO specializes in 18-karat Italian gold, aiming to make high-quality gold accessible and create opportunities for others to become wholesalers. Her brand’s mission is to help clients invest in gold, a valuable asset that appreciates over time.

Why Gold? The Value of a Timeless Investment

At VeragoldO, gold is seen not only as jewelry but as a lasting investment. Gold remains one of the few assets that consistently appreciates, making it an ideal choice for those looking to secure their financial future. Veronica has crafted her business model to emphasize this value, encouraging clients to view gold as a “money-back” investment.

Connect with VeragoldO

Veronica’s journey from Kaduna to Canada reflects her commitment to quality, growth, and community. VeragoldO continues to grow as a brand, with Veronica’s passion and dedication driving its success. Whether you’re looking to purchase quality gold or explore wholesale opportunities, VeragoldO is ready to serve.

Amaechi  Omijeh, also known as MRSOTHEBRAND, has emerged as a prominent figure in the constantly changing world of social media. As a vibrant blogger and influential figure on social platforms, Mrs. Omijeh has established her own unique space by dedicating herself to the promotion of small businesses and entrepreneurship. Her purpose is evident: to champion creative ventures and inspire entrepreneurs, especially women, to expand their brands and connect with wider audiences.

A Passion for Innovation and Empowerment

Amaechi’s platform is a beacon of support for small businesses. Through her blog and social media channels, she shares her unwavering passion for entrepreneurship, offering valuable insights and resources to her audience. Her dedication to promoting innovative ventures is evident in the diverse range of content she produces, aimed at helping entrepreneurs navigate the complexities of building and sustaining a business.

Highlighting Success Stories

One of the standout features of MRSOTHEBRAND is her in-depth interviews with successful entrepreneurs. These interviews provide a behind-the-scenes look at the journey of various business owners, highlighting their challenges, triumphs, and the strategies they employed to achieve success. By showcasing these stories, Mrs. Omijeh not only provides inspiration but also practical advice that her audience can apply to their own entrepreneurial endeavors.

A Treasure Trove of Resources

Her blog is a treasure trove of resources on essential topics such as marketing, productivity, and personal development. Her articles are meticulously crafted to address the needs of small business owners, offering tips and strategies to enhance their marketing efforts, improve productivity, and foster personal growth. Whether it’s through detailed how-to guides or motivational pieces, she ensures that her readers have access to the tools they need to succeed.

Creating a Supportive Community

Beyond her content, Amaechi aims to create a supportive community for entrepreneurs. She fosters an environment where business owners can connect, share their experiences, and learn from one another. This sense of community is invaluable, providing a network of support that helps entrepreneurs overcome obstacles and celebrate their achievements together.

Inspiring Others to Pursue Their Passion

At the heart of MRSOTHEBRAND is a desire to inspire others to pursue their passions. Mrs. Omijeh believes that with the right support and resources, anyone can turn their dreams into reality. Through her platform, she encourages her followers to take bold steps towards their goals, reminding them that they have the potential to make a significant impact in their chosen fields.

Join the Movement

If you’re an entrepreneur looking for inspiration, guidance, and a supportive community, MRSOTHEBRAND is the place to be. Join Amaechi Loretta Omijeh on her journey as she continues to empower and uplift small businesses, one post at a time. Follow her on social media, dive into her blog, and become a part of a movement dedicated to fostering innovation and entrepreneurship.

In the words of Mrs. Omijeh herself, “Empowerment begins with a single step. Let’s take that step together.”

Considering transitioning your side hustle into a full-fledged small business? If so, your top priority should be establishing a solid business budget.

To ensure the sustainability of your business, adhere to these steps to effectively manage your income and expenses.

What is a Business Budget?

A business budget is a way to keep track of all your business expenses, revenues, and profits. Having a budget will help you know how much your business is making and what adjustments you need to make to keep your business running smoothly.

There are many different formats a business budget can take. One common form is an Excel sheet. For more advanced forms, you can use different platforms and apps. Some popular apps include Freshbooks, Pocketguard, and Xero.

Why Do You Need a Business Budget?

If you’re a small business owner, you might think it’s easier to organize and manage your business income with your regular income and expenses. However, keeping your business finances separate from a budget can help avoid confusion. Here are some other reasons to have a business budget:

  • Having a business budget will help you keep track of your expenses so that you don’t run the risk of going out of business.
  • Having a business budget will be helpful when it comes to your business taxes.
  • It’s a great way to know how much money is coming in and going out of your business.
  • It’s a simple way to separate your finances from your business expenses.

Six Steps to Creating a Business Budget

Creating a business budget can be simple. It involves calculating numbers and taking a deeper look at your business. However, once you take some time to set up your budget, you’ll find that your business runs smoother than before.

  1. Know Where Your Money Is Coming From: It’s exciting when your business starts making money, but do you know how much it makes monthly and yearly? If not, now is the time to figure out the answer to that question.
  2. Factor in Costs to Run Your Business: Here is the part where you’ll need to be very thorough and look at everything it costs you to run your business.
  3. Calculate Potential Profits or Loss: With your expenses and revenue all calculated, you will figure out your profit or loss.
  4. See Where You Can Make Adjustments to Your Budget: If you’re unhappy with your profit numbers, then it’s time to adjust our business budget.
  5. Set Up an Emergency Fund for Your Business: Once you get to a point where you’re making a reasonable profit, you want to start setting up an emergency fund that you can work into your business budget.
  6. Stick to Your Budget: The last and most crucial step is to stick to your budget. Once you’ve made adjustments and know the general costs of running your business, don’t buy things you don’t need to spend without thinking.

Meet Udunma Nnenna Ikoro, a powerhouse in the communication, education, and empowerment sector. Hailing from Lagos, Nigeria, Udunma’s journey is nothing short of inspirational, marked by a fervent dedication to uplifting individuals and communities through education, advocacy, and entrepreneurship.

A Visionary Leader in Communication and Education

Udunma’s journey began with a strong educational foundation in Linguistics and Communication Studies from Abia State University, Nigeria. Armed with a thirst for knowledge and a drive to make a difference, she embarked on a path that would ultimately lead her to become a trailblazer in her field.

With over 18 years of experience as an English language teacher, Udunma’s expertise extends far beyond the confines of the classroom. She has leveraged her knowledge to establish an online English Learning Academy and virtual consulting business, bridging the gap between traditional education and digital innovation.

Pioneering Change Through Advocacy and Empowerment

Udunma’s impact transcends the realms of education and communication, as she is deeply passionate about advocacy and empowerment. As an advocate for gender equality, youth empowerment, and sustainable environmental practices, she has spearheaded numerous initiatives aimed at creating positive change in her community.

Through programs such as the TIWA SUMMIT, The Intentional Women Africa Conference, and The Intentional Girl Emergence Bootcamp, Udunma has empowered countless women and girls to embrace their potential and pursue their dreams with confidence.

A Catalyst for Literary Success and Entrepreneurship

In addition to her work in education and advocacy, Udunma has made significant strides in the world of literature and entrepreneurship. Rising from a “clueless writer” to a Multiple Amazon Bestselling Author and Publisher, she has authored 12 books, including bestsellers like “Author’s Compass” and “The Intentional Woman.”

Through her consultancy firm, Communique ResourceHub, Udunma has provided invaluable support to professionals and entrepreneurs, helping them navigate the complexities of book publishing and content strategy. Her impact has been felt not only in Nigeria but also in countries around the world, where she has consulted and published books for individuals from diverse backgrounds.

Udunma Nnenna Ikoro
Udunma Nnenna Ikoro

A Legacy of Empowerment and Excellence

As Udunma Nnenna Ikoro continues to champion change and empowerment in Lagos and beyond, her legacy serves as a beacon of hope for future generations. Through her unwavering commitment to excellence and service to others, she exemplifies the transformative power of education, advocacy, and entrepreneurship.

In a world where challenges abound, Udunma’s remarkable journey reminds us all of the potential for positive change and the importance of lifting others as we climb. As we celebrate her achievements, let us be inspired to embrace our own potential and work together to create a brighter, more empowered future for all.

As the Women of Rubies Media Visibility BootCamp 3.0 continues into its second day on April 7th, participants can anticipate another lineup of exceptional speakers poised to share their insights and experiences. Let’s take a closer look at the profiles of the speakers who will grace the virtual stage:

Tope Mark-Odigie: Empowering Financial Independence Through Real Estate

Media Visibility Bootcamp 3.0

Tope Mark-Odigie is a visionary leader, harnessing entrepreneurship to propel societal progress. With a firm conviction in real estate as a pathway to financial prosperity, she advocates for good governance to foster opportunities for Nigerians. As the CEO of REB360, Tope pioneers initiatives that empower individuals through real estate, while simultaneously leading WIRE Africa to champion women in the sector. Inspired by influential women such as her mother, Ibukun Awosika, and Oprah Winfrey, Tope endeavors to demystify financial management through initiatives like the “Game of Money” conference, empowering individuals to attain financial independence.

Katrice Bent: Championing Financial Empowerment Through Education

Media Visibility Bootcamp 3.0

Katrice Bent, founder of Katrice Justice, empowers individuals to take control of their finances through accessible education. Since its 2022 inception, her brand offers digital content, speaking engagements, and personalized guidance, facilitating financial freedom. Katrice’s journey began at 12, selling Avon products, and by 14, she owned a photography business. Recognized for her entrepreneurship in 2017, she received an award from the Jamaican Ottawa Community Association. With a strong online presence and commitment to excellence, Katrice continues to positively impact lives, driving toward a future of financial empowerment.

Fola Adegoke: Reshaping Cybersecurity Through Empowering Vision

Media Visibility Bootcamp 3.0

Fola Adegoke, Founder of Winfinite Consulting, is reshaping cybersecurity with her empowering vision. Her journey from Nigeria to Canada fuels her mission to prepare professionals for success in the industry. With a knack for problem-solving and a supportive upbringing, Fola is dedicated to bridging the skills gap. Winfinite Consulting offers hands-on training, leading to numerous success stories and award nominations. Despite challenges, Fola remains committed to staying updated and advocating for gender inclusion in cybersecurity. She’s enhancing efficiency at Winfinite with automation and a Learning Management System.

Dr. Kelechi Okoro: Driving Positive Change Through Health and Education Initiatives

Kelechi Okoro

Kelechi Okoro, an accomplished medical doctor and advocate for the SDGs, leads impactful initiatives focusing on health, education, and gender equality. As the convener of the “Pay Attention to Her (PATH)” project under Heal for Africa Initiative (HFAI), she addresses menstrual and reproductive health in underserved communities. PATH includes programs like “PATH Rural Woman,” empowering women with education and skills, and “PATH School Girl,” promoting menstrual hygiene and girl empowerment. Through these initiatives, Kelechi is driving positive change, fostering health, confidence, and empowerment in communities across Africa.

Damilola Ajibade: Amplifying Immigrant Stories and Entrepreneurial Success

Damilola Ajibade, originally from Nigeria, transitioned to Canada as a Permanent Resident, bringing her a wealth of experience as a Channel and Business Development Manager in the ICT industry. Recognizing a need to amplify immigrant stories in her new community, Damilola immersed herself in storytelling, culminating in creating “The Journey Amplified,” a television show spotlighting immigrant experiences on Rogers TV. Concurrently, she aids aspiring entrepreneurs in navigating essential business information, showcasing her commitment to fostering entrepreneurial success. Named one of Canada’s Top 100 Black Women to Watch in 2023, Damilola’s accolade underscores her pivotal role as a supporter of immigrant communities and a catalyst for entrepreneurial growth.

As the Women of Rubies Media Visibility BootCamp 3.0 continues, participants can expect to glean invaluable insights and inspiration from these remarkable speakers. Stay tuned for more updates and highlights from this empowering event!

Media Visibility Bootcamp 3.0

Grab your ticket here

Damilola Ajibade embarked on a life-changing journey to Canada as a Permanent Resident. Her professional background as a Channel and Business Development Manager in the ICT industry equipped her with valuable skills and insights. However, upon settling in Canada, Damilola noticed a significant gap in knowledge and understanding about immigrants in her new community.

Bridging the Gap Through Storytelling

Motivated by a desire to bridge this gap, Damilola delved into storytelling, recognizing its power to amplify voices and foster understanding. Through insightful interviews, she set out to showcase the inspiring journeys of new immigrants in New Brunswick and beyond. Her commitment and passion for storytelling eventually led to the creation of her television show, “The Journey Amplified,” which aired on Rogers TV.

Supporting Entrepreneurial Success

In addition to her television endeavors, Damilola actively engaged in public service, where she played a pivotal role in aiding new entrepreneurs. Her day-to-day involvement in guiding entrepreneurs through the essential information needed for their business success further demonstrated her dedication to supporting the immigrant community.

Recognition and Impact

Damilola’s impactful contributions did not go unnoticed. In 2023, she was honored as one of Canada’s Top 100 Black Women to Watch, a testament to her role as a beacon of support for the immigrant community and a catalyst for entrepreneurial success. This recognition celebrated her commitment to bridging gaps, inspiring change, and empowering others.