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Elizabeth Lawrence
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From Lagos to Calgary: The Inspiring Story Of Elizabeth Lawrence’s Beauty Venture

In the dynamic world of makeup and beauty, one name stands out as a testament to passion, experience, and the transformative power of cosmetics—Elizabeth Lawrence, the Founder and Creative Director of Darliza Makeovers Inc.

Genesis in Lagos, Nigeria

Elizabeth’s love affair with makeup commenced over 15 years ago in the vibrant streets of Lagos, Nigeria. The lively energy of the city served as the incubator for her creative spirit, laying the foundation for a journey dedicated to unveiling beauty in its myriad forms.

From Lagos to Calgary: A Beauty Odyssey

Fast forward to the present day, and Elizabeth finds herself in the picturesque city of Calgary, Alberta, Canada. Amidst stunning landscapes and diverse communities, she continues to explore the transformative power of makeup at Darliza Makeovers Inc., driven by a mission to celebrate and enhance natural beauty.

A Multifaceted Journey

Elizabeth’s venture in the beauty industry has been marked by diverse experiences. From active involvement in The Makeup Artist Guild of Nigeria to contributing to the success of Make Music Nigeria, her path traversed through renovation, construction, interior design, and even trading in women’s apparel. Each experience has provided invaluable insights into beauty, aesthetics, and the authentic needs of clients.

Makeup as Empowerment

Beyond a mere profession, for Elizabeth, makeup is a potent tool for empowerment and confidence. The philosophy at Darliza Makeovers Inc. revolves around enhancing natural beauty, creating a spark of confidence, and turning everyday moments into something truly special. This belief is deeply rooted in the strength and grace described in Proverbs 31:17.

ForbesBLK Member and Community Advocate

Proudly affiliated with ForbesBLK, Elizabeth is passionate about uplifting the voices of Black entrepreneurs, professionals, leaders, and creators. This commitment extends beyond breaking barriers; it’s about building a community of transformative collaboration.

Join Elizabeth on this journey of empowerment, inspiration, and the celebration of beauty at Darliza Makeovers Inc. As she continues to unveil the inherent radiance in each individual, let her story inspire confidence in every woman.

Follow her on Instagram to learn more about her work

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Ameera Abraham Is Teaching Women Nail Wellness Through “‘The Nail Bar “

Ameera Abraham is the CEO & Spa Director of The Nail Bar, a luxury nail spa and wellness centre and the founder of Nigeria’s premier professional nail care brand Amali Cosmetics. She is the author of “The Full Set” and also serves as the Director of Communications at the Spa and Wellness Association of Africa.

She is a qualified beauty therapist, holds a BA in Politics and International Relations and a CIBTAC Diploma in Spa Management.

Outside of her professional life, Ameera enjoys reading, yoga, volunteering and bonding with her children. She is an advocate of women and children’s rights & enlightening and empowering women in their various fields.

On what inspired her to start the nail spa 

The Nail Bar was first born out of passion but also a gap in the market, there was no nail spa at the time and I was eager to start a spa that would bring a professional and unique nail spa experience to Abuja. Amali Cosmetics, on the other hand, was born as a tool for education – particularly for fellow nail technicians – but also a non-toxic line of nail care for women of colour.

The market was littered with counterfeit brands of nail polish that were not only cheap but extremely harmful due to the toxic and unverifiable list of ingredients in them. I felt it was imperative to create a professional and high-quality local brand to counter those.

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