Whenever I ask clients if they write often or journal, most times I get a ”not really” or ”sometimes, but I’m not consistent”.

While I understand the not consistent bit, I’m a bit worried about the ”not really” people.

Do you know why?

I’ll tell you.

We, humans, have a short attention and memory span.

What that means is if you don’t document your life experiences often and as a habit, you will lose a lot of juicy stories that could help you further in your influential storytelling journey.

When you think of stories to share with your audience, you should be more concerned with curating what you’ve already written than creating a new story.

Well, except if that new story just happened recently.

Even if, you still need to document that story for future reference.

Influential storytelling isn’t magic.

Neither is it hard.

Great storytelling is a product of good documentation and great telling.

 

About Esohe

Esohe Igbinoba is the Founder, The Global Brand Network. GBN is a brand management organization with a focus on teaching entrepreneurs the art of influential storytelling for attracting visibility and building an engaged audience so they can build profitable businesses. She helps them to achieve this through her unique system: The Influential Storytelling Formula. She has helped over 150 people in 10 countries. She helps them through her online school, GBN Business School where she offers one on one coaching programs, online courses and training programs.

You can connect with her on

Social media @queenesohe

Or send an email to esohe@queenesohe.com

Or on her website queenesohe.com

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