Dawn Dickson is breaking boundaries! Over the last few years, crowdfunding has proven itself to be one of the most popular routes to take when it comes to starting a business. Friends, family, investors and those alike can support your entrepreneurial dreams with just the click of a button. Today, $34 billion has been raised globally through crowdfunding.
According to Startups, the average successful crowdfunding campaign is around $7,000. However, Dawn Dickson has raised a much more substantial amount of money and has shown us what it truly means to be a BAUCE in the world of crowdfunding.
Dawn is the founder of Flat Out of Heels, comfortable and rollable flats small enough to fit in your new Telfar, and the CEO of her software company, PopCom. She has done the work to place herself in a position to pull others up as she sails to the top. In 2019, Dawn became the first black woman founder to raise over $2 million via crowdfunding. Her go-getter spirit, love for business, and desire to create generational wealth amongst the black community has driven her to make history.
On Her Passion For Crowfunding
I learned about the JOBS Act in 2013, which allowed people to raise money from the public. After we raised our first round, we raised $1 million dollars from venture capitalists and angel investors, but I wasn’t a fan of the process. I wanted to be able to give my friends, family, and people close to me an opportunity to invest in my company. Many of them were not accredited investors but in order to invest in the company, you have to be accredited but under crowdfunding, you can raise money from anyone. I am really passionate about building and helping to create generational wealth. I feel like this was a great opportunity to do that.”
How Long It Took To Get Her Business Started
Dawn: For Flat Out of Heels, I raised $100,000 from friends and family within the first 4-6 months, and then I raised the other $150,000 after that, so $250,000. Pop com is a tech and software company, so I’ve raised about $3.3 million since 2017.
For Those Who Don’t Have A Network
Dawn: I wasn’t born with a network, it wasn’t inherited by a family member or anything. I had to go out and build it and I did that mainly by attending conferences and events, really networking online, doing everything possible to put myself in rooms. I was very, very, very active, going to every tech conference I could find!
On Her “Why”
Dawn: I love solving problems, building businesses, working with teams, being innovative. I’m definitely driven by creating generational wealth and changing the trajectory of my family. I have a daughter, I have nephews. Creating wealth for them, making sure that they have something, and I have something to pass down…it continues from here. Historically, we weren’t even allowed legally to own property, make investments, and have wealth. It’s so important to start to shift that pattern.
Moving To Nigeria
Within the next 10 years, Dawn plans to sell her companies and move to Nigeria, where her husband is from. She would also like to start working with startups around the world and create a global network. As far as her bucket list goes, “I travel a lot but, that was put on hold because of COVID, but I definitely want to go to Machu Picchu, and then I want to go to South Africa. I’ve been a lot of places but I just want to continue to travel the world. I would love to visit as many countries as possible, I was trying to visit one every other month but things got halted!”
Source: Bauce Mag