Nigerian community in Canada

Maryam Muritala is a foreign-trained lawyer whose expertise extends from Business and Technology to Copyright, Trademark Law, and Contract Management. As a seasoned Business Development Consultant, Maryam has successfully guided entrepreneurs across five continents, establishing herself as a driving force in the business world. In this exclusive interview with Esther Ijewere, Maryam shares her inspiring journey from Lagos, Nigeria, to becoming the founder of Canada Vendors and the visionary behind the renowned Brand Expo.

Childhood Influence

Born and raised in Lagos, Maryam’s entrepreneurial roots run deep, shaped by the influence of both her maternal and paternal grandparents. Inspired by her family’s commitment to service, Maryam’s journey into law was further fueled by her aunt’s encouragement. Her childhood laid the foundation for a life dedicated to building connections and providing opportunities.

Career Path

Called to the Nigerian Bar in 2008, Maryam initially delved into corporate law, working on diverse projects involving contract agreements. Her pivot to business development was a strategic move, opening doors to a realm where she could blend legal expertise with entrepreneurial vision.

Canada Vendors and Navigating Challenges

Witnessing the evolution of the digital marketing space post-COVID-19, Maryam founded Canada Vendors to empower businesses with structured online visibility. The challenges faced, from business registration hurdles to integrating digital marketing, prompted the Canada Vendors Team to host virtual info-session events, offering crucial support during the pandemic.

Brand Expo and its Purpose

Brand Expo, an annual business networking event initiated by Maryam, serves as a platform for businesses to showcase products, services, and brand image. More than a networking opportunity, the expo facilitates workshops, exhibitions, presentations, and networking events, fostering brand awareness, visibility, and valuable business connections.

The Entrepreneurial Journey

Against the backdrop of the pandemic’s impact on small businesses, Maryam launched ‘The Entrepreneurial Journey,’ a YouTube mini-series spotlighting the Canadian small business community. Emphasizing the benefits of technology integration and digital marketing, the series aimed to empower businesses with the tools for growth in the digital landscape.

Being a Woman of Rubies

For Maryam, being a Woman of Rubies means creating opportunities wherever she goes, wearing her crown proudly and tall. Her unique ability to seize opportunities aligns with the essence of resilience and strength that defines a Woman of Rubies.

Inspirational Figures

Michelle Obama, Ibukun Awosika, and Ruth Bader Ginsburg stand as women who inspire Maryam on her journey, reflecting values of leadership, empowerment, and advocacy.

Maryam Muitala, Esther Ijewere and others with Hon. Abike Dabiri during her visit to the City of Brampton

Nigerian Community in Canada

Maryam acknowledges the significant contributions of the Nigerian community to Canada‘s vibrant multicultural society. From business and politics to healthcare and technology, Nigerian trailblazers continue to positively impact various sectors, embodying the spirit of excellence in diverse communities.

Maryam Muritala’s journey is a testament to the transformative power of combining legal expertise with a passion for entrepreneurship. Her commitment to empowering others, evident in initiatives like Canada Vendors and Brand Expo, showcases the potential for positive change within the business landscape. As a Woman of Rubies, Maryam stands as an inspiration, embodying resilience, vision, and a dedication to creating opportunities in every endeavour.

The vibrant and diverse Nigerian community in Canada is set to come together in a grand celebration of their culture and heritage at Naija Fest 2023. This event, slated for October 7th, will take place at the elegant Renaissance by the Creek, Mississauga, promising a day of excitement, entertainment, and unity.

Naija Fest 2023 is much more than just a festival; it is a testament to the resilience, unity, and creativity of the Nigerian diaspora in Canada. The event aims to bring together Nigerians from all walks of life to celebrate their rich cultural heritage, foster meaningful connections, and showcase the incredible creativity within the community.

Uche Okugo, the President of the Network of Nigerians in Canada, highlighted the importance of Naija Fest 2023: “This event is a testament to the vibrant tapestry of our Nigerian community in Canada. It’s a day for us to come together, celebrate our roots, and strengthen the bonds that connect us as Nigerians living in this beautiful country. Naija Fest is an opportunity to showcase our culture, art, and talents while fostering unity and understanding among our diverse members.”

Maryam Muritala, founder of Canada Vendors and a Planning Committee member, added, “We’ve worked tirelessly to ensure that Naija Fest 2023 is a memorable experience for everyone. This event promises something special for everyone from traditional Nigerian cuisine to captivating performances, cultural exhibitions, and networking opportunities. It’s a day to celebrate the beauty of our culture and the talent within our community.”

Esther Ijewere, the Founder of Women of Rubies, expressed her support for Naija Fest 2023: “As an advocate for women’s empowerment and community building, I am thrilled to support Naija Fest 2023. This event embodies the spirit of unity, celebration, and creativity that defines our Nigerian community in Canada. It provides a platform for showcasing our diverse talents, and I believe it will further strengthen the bonds among Nigerians in this beautiful country.”

The event will feature a colorful parade, traditional dances, live music performances, art exhibitions, and a marketplace showcasing Nigerian-inspired crafts and delicacies. Attendees can also expect thought-provoking panel discussions and networking sessions that promote a sense of belonging and unity among Nigerians in Canada.

Naija Fest 2023 promises to be a vibrant reflection of Nigeria’s rich cultural diversity, highlighting the resilience and achievements of Nigerians who call Canada home. It is an occasion where the community can come together to create lasting memories, celebrate shared traditions, and build bridges for the future.

Network of Nigerians in Canada is a vibrant community organization that strives to unite and empower Nigerians living in Canada. Through cultural events, networking opportunities, and community initiatives, the organization aims to celebrate Nigerian heritage, foster unity, and promote the well-being of its members while contributing to the larger Canadian society.

For more information about Naija Fest 2023, follow @networksofnigeriansinca

Click here to get your ticket

Media Contact:

Naija Fest 2023 Media Team

Email: networkofnigeriansincanada@gmail.com