The highest top paid female athletes according come from Tennis players to Forbes. And Japanese Naomi Osaka has made about $37million from the past year.
Sharapova and Serena Williams were the top earners of the decade before Osaka came on the scene. The three are now the only women to rank among the 100 top earners in sports since 2012.
The 22 year old, has earned $37.4 million over the past 12 months from prize money and endorsements. That’s $1.4 million more than Williams has earned in the same period. The previous record was $29.7 million back in 2015 by Maria Sharapova.
The money Osaka has earned has put an end to Williams 4 year streak as the world’s highest-paid female athlete.
“I’m really interested in seeing a young business grow and adding value to that process,” Osaka told Forbes last year. “I tasked my team with finding brands that align with my personality and my interests.”
Tennis superstars Sharapova, Li Na, Williams and now Osaka are the only women to rank among the 100 top earners in sports since 2012. Every year since Forbes started tracking data, the highest-paid female athlete every year has been a tennis player, with Steffi Graf and Martina Hingis the top earners for most of the 1990s.
Osaka spoke to Forbes about her most recent marketing campaign with Bodyarmor that was just launched last week, “I always look outside tennis to see how other athletes are training and conducting themselves,” she says. “It’s no secret that some of the athletes that I have looked to in shaping my career are non-tennis players. I’m a big basketball fan, and what James Harden has done in the NBA over the last few years has been amazing. He’s definitely one of the most exciting players in the league, so being a part of this spot with him was really fun. I was also lucky enough to shoot this campaign on the same day as Skylar [before the pandemic], so we got to spend some quality time together. She is really down-to-earth, and we got along great.”
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