Winfrey’s latest investment is in True Food Kitchen, a healthy restaurant chain backed by celebrity doctor Andrew Weil. Specific terms of the deal weren’t disclosed, but the Phoenix-based chain said she’s also joining the restaurant’s board of directors and will “collaborate and consult” with True Food Kitchen’s leadership team.
“When I first dined at True Food Kitchen, I was so impressed with the team’s passion for healthy eating and, of course, the delicious food, that I knew I wanted to be part of the company’s future,” Winfrey said in a release. She was introduced to the restaurant by her trainer and a regular on her former talk show, Bob Greene.
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True Food Kitchen has grown to 23 locations in 10 states since its founding in 2008. It plans to double its store count in the next three years with a focus on an East Coast expansion. The chain’s eclectic menu is based off Dr. Weil’s anti-inflammatory food pyramid and features dishes like quinoa burgers, a spaghetti squash casserole and kale-infused drinks.
The investment in True Food is the latest example of Winfrey expanding her business beyond media and into food.
In 2015, she bought a 10% stake in Weight Watchers and received a seat on the board. She recently offloaded some of her shares, but her investment is still worth more than $400 million. She also has a partnership with Kraft Heinz Company for line of soups and frozen side dishes sold at grocery stores.