When Stacy Irving boarded the plane from Jamaica to Canada at just 10 years old, she was filled with excitement and anticipation. Little did she know, this move would set her on a path that would lead to entrepreneurship and the creation of Shandina Organic Hair Care, a business built on her personal experiences, her love for natural beauty, and her commitment to helping others reclaim their hair health.
A Jamaican Foundation
Growing up in Jamaica, Stacy learned the importance of resilience, resourcefulness, and creativity. “In Jamaica, we had to make the most of what we had,” she reflects. “We didn’t always have everything we wanted, but we learned to be innovative and find solutions.” These values became foundational in her life, especially after moving to Canada, where new opportunities and challenges awaited her.
Canada offered a different landscape—culturally, economically, and socially. “Canada exposed me to new ways of doing business and helped me understand the power of diversity, not just in people, but in ideas.” Combining her Jamaican roots with Canadian perspectives shaped Stacy into a flexible, innovative entrepreneur determined to make an impact.
From Fashion to Hair Care
Stacy’s love for creativity led her to fashion school, where she learned to channel her artistic energy. However, it was in this environment that she first experienced issues with hair health. The stress of deadlines, the constant hustle, and the rigors of daily life began to take a toll on her hair. “I struggled with thinning hair and receding edges,” Stacy shares. “It wasn’t just me—many of the women around me were facing the same challenges.”
This shared struggle became the spark that ignited Stacy’s passion for hair care. She began researching natural solutions to address these issues, diving into the world of herbs, oils, and remedies passed down through generations. Her goal was simple: to heal her own hair and empower other women dealing with the same frustrations.
The Birth of Shandina Organic Hair Care
Fueled by personal experience and a desire to offer real solutions, Stacy officially launched Shandina Organic Hair Care 10 years ago. The brand was born out of a need for natural, organic products that catered to diverse hair types and addressed issues like hair thinning, hair loss, and damage. “I saw a gap in the market,” Stacy recalls. “There were plenty of products out there, but not many that used high-quality, natural ingredients specifically designed to nourish and heal.”
Her background in fashion, coupled with her passion for natural beauty, influenced her approach to hair care. Each product in the Shandina Organic line is meticulously crafted to promote healthy, vibrant hair using ingredients that are as gentle as they are effective.
One of the standout ingredients in her products is Cupuaçu butter, a rich, natural emollient known for its powerful moisturizing and healing properties. “Cupuaçu butter has been a game-changer,” Stacy explains. “It restores the natural moisture barrier in hair, enhances elasticity, and repairs damage. It’s perfect for a wide range of hair types and helps address everything from dryness to breakage.”
Building a Community of Confidence
Stacy’s personal experience with hair loss has allowed her to build strong connections with her customers. “I’ve walked the same path they have,” she says. “I know how frustrating and self-conscious it can make you feel. That’s why I’m so passionate about creating products that truly work and providing the support people need to feel confident in their hair again.”
For Stacy, Shandina Organic is more than just a hair care brand—it’s a community. Through her products, she hopes to inspire self-care, self-love, and confidence in others. “I want my brand to help people embrace their natural beauty and take control of their hair health. It’s not just about looking good; it’s about feeling good from the inside out.”
Looking to the Future
As she continues to grow Shandina Organic, Stacy remains committed to making a lasting impact. “My goal is to create a space where people feel supported on their hair journey,” she says. “I want my products to make a real difference in people’s lives, helping them restore and maintain healthy, beautiful hair.”
Stacy’s story is one of resilience, creativity, and passion—a journey that started in Jamaica and found new life in Canada. Through Shandina Organic Hair Care, she’s empowering people to love their hair and themselves, one natural ingredient at a time.