Coca-Cola Nigeria Plc


The Coca-Cola company recently promoted Phoebe Dami-Asolo to the position of Director of Operations, India Franchise.

Dami-Asolo leaves her previous role as Senior commercial Manager at the Coca-cola company, where she has worked since December 2019.

Dami-Asolo has described her promotion as “an incredible opportunity” and “a humbling one which she hopes will inspire young African Talents to stop at nothing to achieve their dreams especially females”.

“I’m thrilled to assume my role as the Director of Operations at Coca-Cola India especially at a time when African women  and women in general, have so much to contribute to global economic development.”

“I’m most grateful to the Coca-Cola company for this opportunity and will continue to contribute my best to drive profitable growth for the company.”

Phoebe Dami-Asolo’s impressive, decade-long career spans managing the brands of multiple International companies across a wide range of categories including; beverages, consumer packaged goods, personal and home care products. Prior to her role with Coca-cola, she worked at Reckitt West Africa, managing all brands within Nigeria, Ghana, Ivory Coast and Cameroon. Prior to Reckitt, she was Brand Manager for International premium strong bow; Apple Ciders, Nigeria Breweries Plc, after successfully managing the Non-Alcoholic Category; Amstel Malta, Fayrouz and Maltina at Nigeria Breweries Plc.

As a trained marketing and commercial professional, Dami-Asolo holds a BSc in Accounting and Finance from Manchester University in the UK, an MSc in Innovation, Entrepreneurship and Management from the Imperial College Business School, London, a strategic marketing certification from Harvard University as well as a certification in Brand Management and Brand Leadership in a fierce economy from the Lagos Business School, Pan-Atlantic University.

Source; LLA

Bunmi Adeniba, an experienced marketing professional and commercial operator with a strong bias for using consumer insights and her understanding of an end-to-end manufacturing process to harness value for multiple stakeholders, has been appointed as the new Marketing Director of Coca-Cola Nigeria Plc.

Prior to her current appointment, Mrs. Adeniba, the Acting President of Advertisers Association of Nigeria (ADVAN), was the Marketing Director of Unilever Nigeria. She is also the Vice-President of the World Federation of Advertisers (WFA). The WFA Executive Committee brings together senior marketers and public affairs executives to reflect the dual mission of helping marketers be more effective and efficient in terms of their marketing spend, while helping brand owners protect and future-proof their license to operate through advocacy and effective advertising self-regulation.

Mrs. Adeniba has worked in several other FMCG companies in her career trajectory. She is a customer focused professional with broad spectrum, cross functional work experience spanning brand building, new products and category development, supply chain/quality management and quality systems set up.

Her ability to quickly understand, interpret and apply strategic directions is believed to be highly remarkable and commendable. She has a great disposition and is always willing to learn and share knowledge.

Mrs. Adeniba’s over two decades experience spans across brand building, innovation design, and quality management systems.

She has an MBA from Hult Business School, Boston and a certificate of Strategic Marketing Management from Harvard Business School, Massachusetts, USA.

She is a 2018 CSC Leader, a global programme for exceptional senior leaders selected from government, businesses and NGOs across the 53 countries of the commonwealth

Mrs. Adeniba is passionate about women empowerment and raising phenomenal leaders in the marketplace.

She has been recognised as one of the fifty Ladies in corporate Nigeria by Leading Ladies Africa and Brand communicator’s top 50 women in marketing and communication in Nigeria.

Mrs. Adeniba holds membership with the Institute of Directors (IOD), National institute of Marketing (NIMN), Chartered institute of Marketing UK (MCIM), Advertising Practitioners Council of Nigeria (APCON), and American Society of Quality (ASQ). She is a Certified Digital Marketing Professional (CDMP) from the Digital Marketing Institute.

This article was culled from Marketingedge.com.