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Dettol unveiled Funke Akindele as the brand ambassador and major driver of the Clean Naija initiative on Tuesday, April 16, 2019. The initiative, aims to create awareness, educate and drive behavioural change among Nigerians in order to achieve a cleaner nation through the continuous habit of handwashing.

As an advocate for healthy living, Funke has indicated her commitment to educating Nigerians on the best hygiene practice through the Clean Naija initiative, which will ultimately help build healthier lives and happier homes.

Speaking at the event, Funke revealed that as a new Mother, she has come to appreciate the need for improved hygiene practices and that the campaign will help sensitize Nigerians on its health benefits.

The General Manager, RB West Africa, Mr. Dayanand Sriram who was particularly excited and enthused about the partnership also noted that having recorded success in various selfless activities, Funke Akindele has been a worthy role model and an inspiration for all Nigerians.

The initiative comes at a critical time, as Nigeria has been ranked amongst the top nations that bear a significant portion of the global disease burden and high under-5 mortality rates with over 150,000 children dying yearly.

Many of these diseases, such as diarrhoea can be prevented by proper hand washing habits and wide scale hygiene education. This is a major motivation for the setting up of the Clean Naija Initiative.

See more photos from the event below.

Dettol Announces Funke Akindele As Brand Ambassador
Dettol Announces Funke Akindele As Brand Ambassador
Dettol Announces Funke Akindele As Brand Ambassador
Dettol Announces Funke Akindele As Brand Ambassador
Dettol Announces Funke Akindele As Brand Ambassador
Dettol Announces Funke Akindele As Brand Ambassador
Dettol Announces Funke Akindele As Brand Ambassador
Dettol Announces Funke Akindele As Brand Ambassador
Dettol Announces Funke Akindele As Brand Ambassador
Dettol Announces Funke Akindele As Brand Ambassador
Dettol Announces Funke Akindele As Brand Ambassador
Dettol Announces Funke Akindele As Brand Ambassador



Credit: LIB

Ex Big Brother Star, Bamike Olawunmi, popularly known as  “Bambam”, has become the brand ambassador for Nigeria’s first wristwatch brand, Micserah.

Nigeria’s pioneer premium wristwatch brand Micserah has announced their new relationship with the fast-rising actress as she sets to represent the brand globally.

The news was announced by Adekunle Adeniji, Micserah, the founder and CEO who said:

“We’re thrilled to welcome Reality TV star Bambam to the Micserah family; she is the perfect fit for the brand, as she has proved to being an iconic pacesetter in her field. The Bambam watch collection is an exciting moment as the brand rapidly grows and enters new markets across Africa”.

Celebrating Bambam’s new endorsement, the brand will release A 300 piece of limited edition watch collection “Bambam Luna” which is inspired by the Luna concept of the goddess of the moon, a leader and a bright light resonating with Bambam’s personality.

The watch is packed full of Bambam-specific details from strap color variants, case dials, faces and an iconic print of Bambam’s signature on the watch back making this the first of its kind.