You never can tell how far your passion for a thing can take you until you immerse yourself in it and allow yourself to be consumed by that passion. Lesego and Dinah gave themselves away to their passion for landscaping and now, it has led them to founding and building a thriving landscaping business in South Africa.
Ronewa Creations Ltd co-founded by both entrepreneurs is a family business between a niece and her aunt, respectively.
Lesego has a background in Botany, having completed her studies in Biochemistry and Botany at the University of Johannesburg. While Dinah has a background in the corporate world, working in the IT field using her Diploma in IT. She worked for various companies before resigning from her corporate career to fully pursue landscaping as her passion.
The passion they have for plants comes from Lesego’ s gran, Dinah’s Mother, who has an eclectic small garden in Soweto. They have seen her tend her garden and as such, sparked up an interest in landscaping in them.
Their company is a landscaping business specialized in horticulture and botany. They also offer garden maintenance solutions for all our clients and are a strong advocate for the environment with the tag “Love your Surroundings.”
Dinah and Lesego had the urge to start the business after learning so much about the biodiversity of their country, South Africa. They realised that most people don’t know how to tend their gardens and make them functional.
They also discovered people needed to learn how to preserve ecosystems by not taking down trees. These relatives turned business partners wanted to ensure that people can enjoy the outdoors, and in turn they felt this will strongly lead them towards the direction of a developed country.
Their business has received several awards and recognitions including Forbes Africa Women Magazine Feature, Sowetan Article, and Best Green Female entrepreneur (Lesego Seloane).
Lesego and Dinah are a firm believer that women have so much to give to this world, and they desire to see more representatives of women in the world of business.
Their advice to women who want to launch any business is simple, “With a determined spirit you can tackle any type of business!”