Ameera Abraham is the CEO & Spa Director of The Nail Bar, a luxury nail spa and wellness centre and the founder of Nigeria’s premier professional nail care brand Amali Cosmetics. She is the author of “The Full Set” and also serves as the Director of Communications at the Spa and Wellness Association of Africa.
She is a qualified beauty therapist, holds a BA in Politics and International Relations and a CIBTAC Diploma in Spa Management.
Outside of her professional life, Ameera enjoys reading, yoga, volunteering and bonding with her children. She is an advocate of women and children’s rights & enlightening and empowering women in their various fields.
On what inspired her to start the nail spa
The Nail Bar was first born out of passion but also a gap in the market, there was no nail spa at the time and I was eager to start a spa that would bring a professional and unique nail spa experience to Abuja. Amali Cosmetics, on the other hand, was born as a tool for education – particularly for fellow nail technicians – but also a non-toxic line of nail care for women of colour.
The market was littered with counterfeit brands of nail polish that were not only cheap but extremely harmful due to the toxic and unverifiable list of ingredients in them. I felt it was imperative to create a professional and high-quality local brand to counter those.