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Mignon Francois, a single mom of 7 turned her last $5 into a million-dollar cupcake business.

Mignon Francois struggled financially to support her family between 2005-2007 after a job offer for her former husband fell through. A neighbor knew her plight and penchant for baking and offered her an opportunity to turn her situation around. She put in a request for 600 cupcakes at $1 each.

The Plot-Twist For Mignon Francois

With just $5 to her name, Francois wasn’t sure how she would make it work, but she used her last bit of coin to purchase the ingredients, baking 60 cupcakes, and gaining a $60 profit that same day to buy the rest of what she needed. She launched The Cupcake Collection, selling custom cakes and cupcakes and growing her small business which now generates more than $1 million annually. 

Mignon Francois

Mignon Francois is proud of herself, her journey was not without its share of challenges. As a Black woman, one of the biggest obstacles Francois faced was funding. Instead of relying on banks and facing loan denials, overdraft fees, or credit card debt, Francois relied on an old envelope system trick. 

“I think a lot of times in my community, we often have been used to rejection from banks. Having my money in a bank account at that time, if I had messed up even a dollar, it would have caused me to get a bank overdraft, which would’ve cost me $30, and then that’s just a vicious cycle of snowballing in a negative way,” she said.

 Staying In Business

The entrepreneur used the system to designate her money via envelopes, categorizing her profit into an emergency fund, set a budget, and a debt snowball method to help reel her finances in. Today, the New Orleans native uses her story to help others. 

As a now successful entrepreneur, Francois has begun paying it forward, funding scholarships at Tennessee State University, and partnering with community organizers to support education and food insecurity efforts.

She also sits on the Pathways Women’s Business Center and Nashville Entrepreneur Center board and works with grassroots organization Corner to Corner to help other aspiring business owners. 

To learn more about Francois and the work she’s doing, visit The Cupcake Collection.

Congratulations Mignon!

 

In a perfect world, we wouldn’t need to trick ourselves into saving money, because we’re all grown-ups who have self-control, right?

Let’s be honest, whether its splurging or the unfortunate mishaps that require immediate funds, we could find areas where we can cut our costs and unnecessary spending.

Acknowledging that our self-control might need some work isn’t a bad thing. Try implementing some of these tips and tricks to help you become a super fine finance ninja!

Coin Jar

It may seem old fashion, but that change after you break a dollar can add up quickly.  That few extra $100 per year might not sound like much, but it’s far better things to be done with extra coins than losing them between the cushions!

Make Money Shopping

Numerous websites offer opportunities to earn cash back when shopping, whether online or at brick-and-mortar stores. One of the options I particularly like is an app that provides cash back for purchases at various participating stores. When you use your linked debit or credit card, you receive cash back. The participating stores vary widely, making it a versatile choice.

New Habits

Transform your routine. Instead of ordering lunch every day at work, pack a lunch on some days. Consider the unnecessary subscriptions you have monthly, and divert those payments into your savings account. What habits do you have that you can work on quitting to help save those extra bucks at the end of the month?

Check Your Home

You’d be surprised at how much you can save monthly by just cutting back on your energy bill. Caulk holes and cracks that let warm air out in the winter and cool air in the summer. Ask your local gas and electric providers for a free or low-cost home energy audit. This can lead to tremendous long-term savings. Learn the correct settings for your thermostat to ensure you keep your usage at bay when you away from home during the day.

Related:

This 24-Year-Old Makes $750k Teaching Women How To Make Money On Instagram

Tosin Ajibade, popularly known as Olorisupergal, has emerged as a leading figure in the Nigerian media landscape. With her unwavering commitment to empowering others, particularly women, she has made a significant impact through her digital platforms and advocacy initiatives. Tosin Ajibade Olorisupergal

Establishing a Media Empire

From humble beginnings to becoming a household name, Olorisupergal’s journey in the media industry has been nothing short of inspiring. In 2010, she launched her blog, Olorisupergal.com, which quickly gained traction and became a go-to source for entertainment news, exclusive interviews, and captivating content. Her dedication to providing valuable and engaging information propelled her blog to success, solidifying her position as a respected voice in the industry.

Empowering Through Digital Media

Olorisupergal’s influence extends beyond her blog. Recognizing the power of digital media, she has expanded her reach through various platforms. With a strong presence on social media, she connects with a wide audience, shares her insights, and advocates for causes she is passionate about. Through her authentic and relatable content, she has built a loyal following and continues to inspire and uplift others.

Advocacy for Women’s Empowerment

Driven by her passion for empowering women, Olorisupergal has spearheaded initiatives aimed at uplifting and supporting women in Nigeria. Her “New Media Conference” educates individuals on the transformative potential of digital media, while her “Women Supporting Women” project provides mentorship and guidance to women across various professional fields. Through her advocacy work, she strives to break barriers, inspire confidence, and foster a supportive community for women to thrive.

Tosin Ajibade Olorisupergal

Recognition and Impact

Olorisupergal’s dedication and accomplishments have earned her widespread recognition. She has been honored as one of the “Top 100 Most Inspiring Women in Nigeria” by Leading Ladies Africa, and her work has garnered attention from both national and international media outlets. Her impact on the Nigerian media landscape and her commitment to empowering others have solidified her status as a respected media entrepreneur and influencer.

Olorisupergal & Hilda Baci Cook-a-Thon

Tosin and her team brought the attention of Nigerians and the rest of the world to the Hilda Baci Cook-a-thon with their daily live coverage on social media, especially their Instagram account that served as a channel of information.

Looking Ahead

As Tosin Ajibade, aka Olorisupergal, continues on her path of empowerment, there is no doubt that she will continue to make a lasting impact. Through her digital platforms, advocacy initiatives, and commitment to women empowerment, she is reshaping the media landscape and inspiring countless individuals to embrace their potential and strive for greatness.

The Women of Rubies Media Visibility BootCamp is a beacon of inspiration and empowerment, bringing together a dynamic array of voices and experiences. As we embark on Day 2 of this transformative event, we are set to meet a trio of remarkable women who are not just shaping narratives in their respective fields but also lighting the way for others to follow.

Funmi Ajala, Sola Smart Steward, and Mayowa Adegoke, each a powerhouse in her own right, will share insights and stories that promise to enlighten, engage, and empower attendees. Let’s delve into these influential women’s lives and contributions, uncovering their sessions’ impact and the unique perspectives they bring to the BootCamp.

Funmi Ajala – A Master of Visual Storytelling and Communication

Media Visibility Bootcamp

Funmi Ajala is a visual storyteller and PR expert, renowned for her proficiency in driving end-consumer engagement and elevating brand awareness. Her expertise in crafting compelling narratives has positioned her as a sought-after professional in communication. At the Women of Rubies Media Visibility BootCamp, Funmi will offer attendees a window into her world, sharing valuable insights on building impactful communication strategies and harnessing the power of visual storytelling. Her session promises to be an enlightening experience for those eager to learn the art of effective brand communication.

Sola Smart Steward – A Wealth and Finance Expert

Media visibility bootcamp

Sola Smart Steward, a distinguished speaker for Day 2 of the Women of Rubies Media Visibility BootCamp, is an accomplished finance coach and chartered accountant with over two decades of experience. Her passion for empowering individuals and businesses to master the principles of wealth creation has led her to establish Smart Stewards Financial Advisory Limited and Smart Stewards Advisory LLC in the USA. Through these platforms, Sola has transformed people’s financial lives across 40 countries, guiding them from financial stress to wealth and prosperity.

At the Women of Rubies Media Visibility BootCamp, Sola Smart Steward brings her wealth of knowledge and experience in finance and wealth management. Attendees can look forward to gaining invaluable insights into financial empowerment, wealth-building strategies, and the art of managing finances effectively. Her presence promises to be both enlightening and transformative, offering a unique perspective on achieving financial success and independence.

Mayowa Adegoke – A Media Innovator and Influencer

Media visibility bootcamp

Mayowa Adegoke, set to grace the stage on Day 2 of the Women of Rubies Media Visibility BootCamp, is likely a prominent figure in the media and communication sector. With a career possibly spanning journalism, media production, or communication strategy, Mayowa brings a wealth of experience and insights to the event. Her role in the BootCamp might involve sharing her journey in the media industry, discussing innovations in digital communication, and offering strategies for effective media engagement.

Attendees can expect to learn from Mayowa’s experiences in navigating the media landscape, her approaches to creating impactful content, and her insights into leveraging media platforms for visibility and influence. Her session promises to be a source of inspiration and practical knowledge for aspiring media professionals and communicators looking to make their mark in the industry.

At the Women of Rubies Media Visibility BootCamp, Mayowa Adegoke brings her extensive experience in media and her passion for empowerment. Learn media industry success and personal/professional growth insights from her diverse career. Her presence at the BootCamp promises to be both inspiring and transformative, offering attendees a unique perspective on achieving success in the media world.

Rouning-Up the Media Visibility Bootcamp

As the Women of Rubies Media Visibility BootCamp concludes its second day, it’s clear that the event is a melting pot of inspiration, knowledge, and empowerment. The insights shared by our day two speakers will not only illuminate the paths to success in their respective fields but also underscore the power of media visibility in amplifying women’s voices.

Each speaker will bring unique perspectives and experiences, enriching the BootCamp with a diversity of strategies, stories, and skills. This event highlights the importance of women’s platforms for learning, growth, and inspiration in personal and professional pursuits.

As attendees step forward, they carry with them the wisdom, encouragement, and practical tools needed to navigate their journeys.The Women of Rubies Media Visibility BootCamp has set the stage for emerging leaders, innovators, and changemakers through its distinguished speakers.

Welcome to the Women of Rubies Media Visibility BootCamp! Media visibility has become a vital asset for women across diverse fields in an age where information travels at the speed of light. In this blog post, we will explore the significance of the transformative boot camp and introduce the impressive lineup of speakers for Day One.

Media visibility is more than just a buzzword; it’s a potent tool that empowers women to amplify their voices, share their stories, and inspire change. Let’s explore how media visibility can impact women’s lives profoundly.

Adeola Osideko 

media visibility bootcamp

Adeola Osideko’s expertise in media visibility makes her a valuable resource for women in the field. Her experience in journalism and communications enables her to navigate the dynamic world of media effectively.

On Day One of the BootCamp, Adeola will reveal the secrets of media visibility through personal development, providing a step-by-step guide to achieving success. She will share practical strategies to help women in various fields increase their visibility, share their stories, and become influential voices in their respective domains.

Adeola’s sessions cover personal branding, storytelling, and digital platforms. Attendees will gain actionable insights to elevate their media game through interactive discussions and real-world examples.

Don’t miss Adeola Osideko’s media expertise, whether you’re starting or a seasoned pro.

Esther Ijewere

Media visibility bootcamp

Our journey through Day One of the Women of Rubies Media Visibility BootCamp wouldn’t be complete without introducing Esther Ijewere, founder and convener of Women of Rubies Media Visibility Bootcamp.

Esther Ijewere is a prominent figure in media visibility, and her profile is a testament to her unyielding dedication to empowering women through media. With a background rooted in journalism and social activism, Esther has championed numerous causes and created waves of change through her work.

Esther has achieved a lot in promoting women’s voices and gender equality through media campaigns, earning her accolades and inspiring others.

Esther Ijewere will discuss the power of storytelling on Day One of the BootCamp. Attendees will learn to craft narratives that resonate and connect with their audience, bringing about positive change through the media.

Esther’s contributions to the BootCamp promise to be transformative. Her ability to blend storytelling with advocacy is a skill that every aspiring media influencer should cultivate. Prepare to be enthralled and educated as Esther Ijewere takes the stage on Day One.

3. Rukayat Alabi

Rukayat Alabi

Rukayat Alabi, widely known as “Ruky,” is a beacon of inspiration in the realms of entrepreneurship and career coaching. Transitioning from a seasoned Banking and Tech Professional, she has become a celebrated serial entrepreneur as the founder and CEO of RKY Group of Companies. Through RKY Careers, RKY Digital Solutions, and RKY Consulting Services Ltd, Ruky passionately guides immigrants in navigating the job market, helping them secure dream positions and excel in their careers—an extraordinary journey worth celebrating.

4. Sally Suleiman

Media bootcamp

Sally Suleiman, an extraordinary humanitarian, strategist, writer, and media personality, lends her voice to the voiceless, both online and offline. As the founder of The Isolycia Foundation, she focuses on providing education to underprivileged children, impacting lives through her educational outreach. With over a decade of experience in the oil and gas industry and media, Sally excels in brand management, project management, sales, marketing, administration, customer service, company development, and content production. Her purpose-driven mindset and commitment to excellence make her a valuable asset to any team and organization.

As we wrap up our journey through the Women of Rubies Media Visibility BootCamp’s Day One speakers, it’s evident that this event is poised to be a transformative experience for all participants.

The Women of Rubies Media Visibility BootCamp isn’t just an event; it’s an opportunity for women from diverse backgrounds to amplify their voices, share their stories, and make a lasting impact in the media world. It’s a platform where empowerment and transformation are the order of the day.

Join Women of Rubies Media Visibility BootCamp to make your voice count in the media industry. We look forward to seeing you at the BootCamp.

Embark on a transformative journey as Women of Rubies proudly unveils its Media Visibility BootCamp, a dynamic initiative designed to empower and uplift. In this exclusive introduction, we invite you to meet the inspiring lineup of speakers, each a powerhouse in their respective fields. Join us as we delve into the expertise, insights, and stories that promise to elevate your media visibility and professional journey.

Our mission is clear: we’re here to nurture your unique talents, equip you with essential media skills, and maximize the growth of your brand.

What’s in Store for You?

This edition promises to be a one-of-a-kind experience where we’re pulling back the curtain on the secrets to harnessing the full force of media visibility. Picture this: a carefully curated lineup of exceptional speakers, each an expert in their respective fields, ready to share invaluable insights that will elevate your brand to new heights.

Save the Date

Mark your calendars for December 9th to 10th because that’s when the magic happens. And where? The comfort of your space via Zoom. Yes, it’s that easy to be a part of this transformative journey!

Why You Should Join Us

Join us in the Women of Rubies Media Visibility BootCamp as we dive deep into the world of media visibility and empower you on your self-discovery journey. Get ready to challenge the status quo, ignite your creativity, and embrace the transformative power of storytelling.

Register Here

Esther Ijewere, Founder- Women of Rubies Inc.

Women of Rubies

Esther Ijewere is a distinguished expert in media strategy and the visionary founder of Women of Rubies Inc. With a commitment to empowering and uplifting women, Esther has earned a prominent reputation in media and entrepreneurship. As the driving force behind Women of Rubies Inc., Esther has demonstrated her exceptional expertise in media strategy, using it as a powerful tool to amplify the voices and stories of women across various platforms. She will give comprehensive details of the essential skills and knowledge needed to thrive in today’s media-driven world. You will be inspired and equipped to leverage media visibility for personal and professional growth.

Get her free PR Guide Book Here

Adeola Osideko: Personal Development Coach and Branding Expert

Women of Rubies

Adeola is a triple-certified global Accountant and accomplished author with an MSc in Accounting from the University of London. She’s an international speaker, branding expert, and Personal Development Coach, having trained over 10,000 individuals.

As the Principal Partner of Crystal Edge Professional Services, Deola specializes in training and brand consultancy. She’s an Editor-in-Chief of The Crystal Magazine and leads influential events like The Global Brand Summit. Deola is a mentor and role model to many.

Diwura Oladepo: Executive Director and Co-Founder of Tech4Dev

media visibility bootcamp

Diwura Oladepo is the Co-Founder and Executive Director of Tech4Dev. She uses her platform to inspire and mobilize women towards greater professional and personal success. Her work shaped media-savvy women who now claim influential spaces. She will provide participants with practical skills in leveraging media exposure to amplify their voices and careers. You can expect to learn about personal branding, effective communication, and networking strategies in the digital space.

Funmi Ajala: Corporate and Digital Communication Expert

Media Visibility Bootcamp

Funmi Ajala leverages her platform to empower women by amplifying their voices in media landscapes typically dominated by male narratives. She employs storytelling and digital advocacy to challenge gender norms, offering training and resources to women seeking media careers. Through her YouTube channel, “Funmi Ajala Travels,” she engages in visual storytelling, highlighting the beautiful places, rich cultural heritage, and wonderful people of Nigeria and Africa. Learn effective communication, personal branding, and digital tools for visibility in the Media Visibility Bootcamp. She inspires confidence in women, enabling them to narrate their stories and build influential media presences that can drive social change.

Sola Smart Steward: Personal Finance Coach & TEDx Speaker

media visibility bootcamp

Sola Adesakin, as the Convener and Lead Coach at Smart Stewards, champions financial independence for women through the ElevateHerWealth Plan. This initiative focuses on optimizing wealth allocation for women and encourages adopting new mindsets and perspectives alongside a commitment to skills, time, and information. In the media visibility bootcamp, she will give insight into growth, empowerment, and financial freedom.

Mayowa Adegoke: Journalist and Media Entrepreneur

Media visibility bootcamp

Mayowa Adegoke is a celebrated media personality and entrepreneur, acknowledged as one of the Elite 100 – Most Powerful Women of 2023 by Womanpreneur Middle East. She has made significant strides in Nigeria and the UAE through her compelling storytelling and development projects.Adegoke’s “Road to Success Seminar” in the UAE empowers professionals with skills in public speaking and media coaching. Her work has solidified her as an influential figure dedicated to advancing women and the African community in the diaspora. Adegoke, with her experience as a journalist and founder of the “Road to Success Seminar,” will likely provide insights into public speaking and media coaching.

These women are exemplary figures using their platforms to empower women. Through initiatives like a media visibility bootcamp, they provide women with vital skills in public engagement and digital presence. Participants can expect to learn about crafting a personal brand, effective communication strategies, and leveraging media tools for more significant impact. These leaders aim to encourage women, offering them the visibility needed to ascend in their respective fields and create influential networks.

We’re excited to announce a highlight of our Women of Rubies Media Visibility BootCamp: a captivating Fireside Chat with distinguished speakers renowned for their influential work across various sectors. These industry leaders are true icons, ready to share their profound insights and inspiring journeys with us.

This exclusive dialogue is set to take place on December 18, culminating in the BootCamp experience. Register here to be a part of this enlightening session and the entire BootCamp. Don’t miss the chance to connect with and learn from these industry titans!

Azeezat Adejare: Lawyer and Culinary Entrepreneur

Fireside Chat

Azeezat Adejare is a figure of legal understanding and culinary innovation. A licensed attorney, she has woven her expertise through the fabric of legal practice, earning recognition for her commitment to justice and client advocacy. Beyond the courtroom, Azeezat has embraced her passion for African cuisine, establishing herself as a culinary entrepreneur. She is a pioneer in redefining and promoting African food, intertwining cultural heritage with contemporary taste, garnering her admiration within the culinary community.

Her achievements span diverse realms, reflecting her multifaceted interests and capabilities. Azeezat’s journey is a testament to her versatility and dedication, breaking stereotypes and fostering community through her dual pursuits. Her work has garnered attention, positioning her as a community pillar elevating African cuisine and advocating for legal empowerment.

Chinanza Favour Youth Ambassador and Author

Fireside Chat

Chinanza Favour is a distinguished Youth Ambassador and Author whose work has made a substantial impact in the realms of personal transformation and global empowerment. Hailing from Nigeria, she has become a beacon of inspiration for her dedication to fostering positive change and uplifting communities.

Chinaza is a Youth Ambassador who advocates for education, leadership, and personal development. She also works towards gender equality and youth empowerment at local and international levels. as an author and in youth empowerment, she highlights her commitment to positively impacting the world, especially among young people seeking personal growth and global empowerment.

Wendy Wintech: Content Creator and Youtuber

Fireside Chat

Wendy, or Chyluv, is an award-winning tech professional with a decade of experience. She serves as a Senior Agile Business Analyst at a major North American logistics company and is a Program Manager at BlackTECH. Wendy is passionate about bridging gender inequality in the tech industry and has earned recognition, including the Community Champion Award and Women in Tech Excellence Award. She holds a degree in Computer Science and a master’s in Human Capital Management, with expertise in Business Development, Agile Business Analysis, Strategy, and Content Creation. Wendy is also certified in several areas. She values quality time with her family, including her spouse and four children.

Rinret Gofwan: Mental Health Expert

Fireside Chat

Rinret Gofwan, an expert in behavioral change and emotional well-being, specializes in trauma therapy, emotional intelligence coaching, and Neuro-Linguistic Programming (NLP). With a strong educational background, she holds degrees from the University of Abuja, the University of Jos, and the University of Maiduguri, including a Master’s in International Relations and Strategic Studies. Rinret is also the visionary founding director of the Miriam Gofwan Women and Children Foundation.

Emily Wale-koya: Women’s Empowerment Coach

Fireside Chat

Emily Wale-Koya is a renowned figure in personal branding and online entrepreneurship. With a background in law, Emily transitioned into the digital space and has since made a significant impact. She created the School of Personal Branding to assist people in uncovering and optimizing their brands.

Emily’s accomplishments are notable. She has successfully coached and mentored numerous individuals, empowering them to transform their online presence into profitable ventures. She empowers women through Women of Rubies by sharing insights and experiences.

Emily Wale-Koya’s LinkedIn profile showcases her extensive personal branding and entrepreneurship expertise. Her impressive achievements include turning dreams into 7-figure realities, a testament to her dedication and proficiency in the field. Her journey from law to digital entrepreneurship exemplifies the power of reinvention and the pursuit of one’s passion to succeed in the ever-evolving online landscape.

Register for the media visibility BootCamp here: womenofrubies.com/mediavisibility

In the evolving narrative of society, the impact of media and storytelling in shaping women’s empowerment is profound and undeniable. Once confined to the margins, women’s stories have moved to the forefront, painting a canvas of resilience, strength, and transformation. This shift has not been incidental but a result of concerted efforts in the media to amplify historically subdued voices. In this journey, we witness a transition from traditional portrayals to dynamic and multifaceted representations of women.

As we explore this landscape, we’ll uncover how media has evolved from a passive conveyor to an active advocate of women’s rights and how storytelling, in its myriad forms, has become a powerful tool for gender equality. This journey is not just about changing narratives; it’s about reshaping the very fabric of society to be more inclusive and equitable.

Historical Context of Media and Storytelling in Women’s Empowerment

In the past, women’s voices in media were relegated to mere whispers in a world dominated by men’s stories. But that is changing, and it’s time to make our voices heard loud and clear. But history is not just about the past; it’s a torch guiding us forward. The journey of women’s empowerment through media and storytelling reflects a seismic shift – from stereotypical portrayals to powerful narratives of strength and resilience.

Rewind a few decades, and you’ll find women in media tucked away in the corners of domestic bliss or exaggerated femininity. Fast forward to today, and it’s a whole new narrative. The change didn’t happen overnight, though. It took the persistence of brave storytellers and media pioneers to flip the script.

Media as a Platform for Advocacy

In its multifaceted glory, media has emerged as a robust platform for championing women’s rights. It’s not just about reporting stories; it’s about weaving narratives that resonate and inspire.

 Modern Media Channels Advocating for Women’s Rights

From podcasts that pierce the soul to news channels that do more than report, modern media channels have advocated for women’s rights. They’re not just observers but active participants in the quest for gender equality. It’s heartening to see women’s empowerment stories front and center, challenging the status quo and sparking conversations that matter.

The Role of Social Media in Amplifying Women’s Voices

Then there’s the digital megaphone – social media. A realm where hashtags have the power to mobilize millions, and a single post can ignite a global movement. Social media has revolutionized the way women’s voices are heard and amplified. It’s a digital agora where stories of triumph and tribulation merge, creating a tapestry of shared experiences and collective empowerment.

In this world, every tweet, share, and like is a step towards a more equal and just society. The role of social media in women’s empowerment cannot be overstated. It’s where silence is broken, and narratives are rewritten.

Storytelling as a Tool for Empowerment

The art of storytelling, ancient yet ever-evolving, is a powerful catalyst for women’s empowerment. It’s not just about tales told around a campfire; it’s about the stories we share, the narratives we weave, and their profound impact on reshaping perceptions and breaking down barriers.

Personal Narratives and Their Impact

Let’s talk about personal narratives. These are more than just stories; they’re windows into the soul, pathways to empathy, and catalysts for change. When a woman shares her journey, overcoming adversity or shattering glass ceilings, it does something magical. It empowers, inspires, and kindles a fire in others to pursue their dreams. These stories are not just spoken or written words; they are potent echoes that resonate across communities and cultures, fostering a sense of unity and strength.

The Power of Film, Literature, and Art in Shaping Perceptions

Let’s spotlight the arts – film, literature, and art. These are not mere entertainment mediums but mirrors reflecting society and powerful tools for influencing perceptions. When women are portrayed in diverse, complex roles in films or literature, it challenges the age-old stereotypes and paves the way for a new understanding of women’s societal roles. Each character, plot, and dialogue in these mediums contributes to a larger narrative about women’s capabilities, struggles, and triumphs.

Success Stories: How Storytelling Has Changed Lives

And then, there are those success stories – authentic and genuine – that have changed lives. Stories of women who rose from obscurity to become leaders, activists, and changemakers have inspired and paved the way for future generations. These stories, whether they unfold in a bestselling novel, a blockbuster movie, or a viral social media post, carry the power to transform perspectives, motivate action, and empower women across the globe.

Challenges and Criticisms

Despite the strides in women’s empowerment through media and storytelling, the journey isn’t without its bumps. One significant challenge is the persistence of gender stereotypes in storytelling. While progress has been made, media representation of women often falls into the trap of clichéd roles or superficial characterizations. This undermines the complexity of women’s experiences and perpetuates outdated norms.

Furthermore, there’s a critical discussion around feminism and media influence. The commercialization of feminist messages, sometimes bordering on tokenism, raises questions about the authenticity and depth of these narratives. It’s essential to recognize and critique these aspects to ensure that the push for women’s empowerment remains genuine and impactful.

The Way Forward in Media and Storytelling for Women’s Empowerment

Looking ahead, the path is clear: media and storytelling must continue to evolve to reflect and amplify women’s voices genuinely. This includes increasing women’s empowerment in journalism and ensuring women in media leadership roles are not just tokens but influential decision-makers. Empowering women in film and television as creators and characters is crucial for offering diverse and realistic portrayals.

Moreover, leveraging media for women’s advocacy, storytelling, and leadership should be a continued focus. This means telling stories about women and ensuring these narratives shape women, fostering a more inclusive media landscape.

 Additional Resources

To further explore and celebrate the impact of black Canadian and Nigerian Canadian women in media and storytelling, here’s a list of influential figures who have significantly contributed to women’s empowerment through their work:

1. Juliette Powell – A Canadian television host, producer, and author, Juliette Powell has been a strong voice in media, advocating for diversity and women empowerment through her work and public speaking engagements.

2. Esi Edugyan – A Canadian author of Ghanaian descent, Esi Edugyan has made significant contributions to literature with her award-winning novels that often explore the themes of race and identity, providing a powerful voice for black women in literature.

3. Dionne Brand – A renowned poet, novelist, and essayist, Dionne Brand’s work often delves into the themes of gender, race, and immigration, offering profound insights into the experiences of black women in Canada.

4. Ngozi Paul – An actress, writer, and producer of Nigerian descent, Ngozi Paul has been influential in Canadian television and theater, often focusing her work on the experience of the African Diaspora and women’s issues.

5. Yvonne Orji – Although more widely known for her role in the American TV series ‘Insecure’, Yvonne Orji, a Nigerian-Canadian actress and comedian, uses her platform to address issues faced by immigrant families and empowers women through her storytelling and stand-up comedy.

6. Celina Caesar-Chavannes – While primarily known for her political work, Celina Caesar-Chavannes, a Canadian politician of Grenadian descent, has been a vocal advocate for mental health, gender equality, and the empowerment of black women, using various media platforms to share her powerful message.

These women represent just a fraction of the many voices making a difference in media and storytelling. Their work not only empowers women but also enriches the cultural landscape of Canada, offering diverse perspectives and inspiring future generations.

Picture a world where innovative property development and investment flourish, a landscape transformed by the vision and determination of extraordinary women. Their stories are a testament to resilience, vision, and an unwavering commitment to changing the skylines of Nigeria. In this captivating journey through the lives and careers of Nigerian women in real estate, we explore the indomitable spirit of visionaries who have redefined the landscape, broken barriers and left an indelible mark on the property sector.

From architectural masterpieces to groundbreaking investments, from strategic planning to advocacy, their influence knows no bounds. Step into the world of these trailblazers and be prepared to be inspired, captivated, and moved by their extraordinary achievements. These women are redefining real estate in Nigeria, and their stories are exceptional.

Top Nigerian Women in Real Estate

Olajumoke Adenowo: Architectural Excellence

Women in Real Estate

Olajumoke Adenowo is among the fantastic women in real estate. She is a prominent Nigerian architect and real estate developer known for her innovative architectural designs and impactful contributions to the real estate industry. After graduating from university, Adenowo embarked on a remarkable career journey, beginning as an Assistant Architect at Towry Coker Associates. She then honed her skills as an architect in Lagos, working with Femi Majekodunmi Associates. At 23, she even played a pivotal role in the prestigious Federal Ministry of Finance project in Abuja.

In 1994, at 25, Olajumoke Adenowo took a momentous step by founding her boutique architecture and interior design firm, AD Consulting. Since its inception, AD Consulting has been at the forefront of designing and constructing over 114 projects. These encompass a broad spectrum of developments, including institutional buildings, office complexes, mixed-use developments, auditoria, private residences, healthcare facilities, industrial campuses, and master plans. Her clients include national and multinational corporations, such as Coca-Cola, L’Oreal, Access Bank plc, and Guaranty Trust Bank.

Through her groundbreaking architectural work and commitment to pushing the boundaries of creativity and excellence, Olajumoke Adenowo has earned numerous awards and accolades. Her exceptional contributions have left an indelible mark on Nigeria’s architecture and real estate field, making her a guru among her fellow women in real estate.

Dr. Mrs Jane Onwumere: Real Estate and Advocacy

women in real estate

Dr. Jane Onwumere, aka “Mama Africa,” exemplifies women’s progress in real estate. With a background in creative thinking, business acumen, and network marketing expertise, she’s been a game-changer in the Nigerian real estate landscape. Dr. Onwumere’s innovative strategies have not only revolutionized the real estate industry within Nigeria but have also had a significant impact on the broader Sub-Saharan African and African real estate markets.

She co-founded PWAN Group with her husband and helped make it one of the world’s most successful real estate companies. Her journey from humble beginnings to becoming a highly admired real estate executive inspires aspiring women in real estate. It reflects a powerful message – with unwavering determination and hard work, women can rise to the pinnacle of their careers in traditionally male-dominated fields. Dr. Onwumere’s influence extends to human resource development, training and empowering thousands of real estate marketers, entrepreneurs, and professionals. She stands as a beacon of empowerment and innovation in the real estate industry, redefining what women in real estate can achieve.

Ruth Obih-Obuah: The Real Estate Strategist

Ruth Obih-Obuah: A Real Estate Strategist

Ruth Obih-Obuah is a multifaceted professional with a diverse educational background and a remarkable career in real estate. She holds an LLB degree from Imo State University and subsequently completed her legal education at the Nigerian Law School. Building on her legal foundation, Ruth expanded her knowledge with studies at the BPP Law School in London, UK. Her dedication to continuous learning led her to attain a certificate in entrepreneurial management from the Pan-Atlantic University. In addition, she further honed her expertise with real estate management training from Harvard Business School. She delved into the intricacies of commercial real estate analysis and investment through courses at the MIT School of Architecture and Planning in Boston.

In 2007, Ruth established 3Invest, a real estate company on a mission to rejuvenate the industry. By 2011, she brought a digital transformation, launching an online portal and a groundbreaking radio show to empower women. In 2012, she unveiled “Real Estate Unite,” the continent’s most significant yearly assembly of real estate leaders in Lagos.

Her passion for proptech culminated in establishing the Real Estate Investor Network (REIN) in 2013. Ruth Obih-Obuah is a trailblazing figure in the real estate industry. In 2015, she introduced Lagos CoWork, Africa’s first timeshare coworking space, reflecting her innovative approach. She’s dedicated to empowering women and driving industry growth and innovation.

Chukwunonso Onny-Ezeh: The Lady Realtor

The Lady Realtor

Chukwunonso Onny-Ezeh, or “Nonso,” has had a diverse career in law, banking, finance, non-profit work, and real estate. She’s the CEO of Assist-2-Sell Properties Limited, a top-notch real estate company specializing in property sales, leases, management, and advice. She earned a law degree from the University of Nigeria in 1999, was called to the Nigerian Bar the same year, and began practising law.

Assist-2-Sell Properties Ltd. won the 2011 British Airways on Business Opportunity Grant Award under her leadership. It’s also certified as a women-owned business by WEConnect, which is fantastic! But Nonso’s not just a successful businesswoman; she’s also a kind-hearted philanthropist. She created “Lady Realtors,” a platform dedicated to training and empowering women in the real estate field. Thanks to her ongoing support, over 1,500 women have received valuable training from this forum.

Nonso believes strongly in self-improvement and mentorship, and she’s part of various organizations, including WIMBIZ, the Cherie Blair Foundation for Women, and the Fortune 500 U.S. State Department Global Mentorship program. She’s even a mentor for the Youth Enterprise with Innovation in Nigeria (YouWiN) program. Apart from her professional achievements, Nonso is a member of esteemed clubs, like the Ikoyi Club 1938 and VGC Club. She’s an alumna of the prestigious Lagos Business School and is currently enrolled in the Chief Executive Program. Nonso’s expertise and leadership have made her a sought-after consultant and speaker in the real estate industry.

Nigerian women in real estate have redefined the landscape. From architecture to investment and development, they’ve left an indelible mark. Their stories inspire innovation and the belief that real estate or the business world is unlimited. They’ve shattered ceilings and constructed new horizons. Let them inspire us to redefine our landscapes, personally and professionally, in the dynamic world of real estate and beyond.

Mayowa (Ogundele) Adegoke is a trailblazer in the dynamic world of media and empowerment. In an industry where some individuals stand out as beacons of excellence, Mayowa has left an indelible mark by connecting with diverse audiences and telling stories that resonate across borders.

Early Days in Lagos

Mayowa (Ogundele) Adegoke’s journey in the media industry traces back to her early days in Lagos, Nigeria. As a young and passionate television presenter, she stepped into the spotlight with charisma, eloquence, and an unwavering dedication to her craft. It didn’t take long for her to become a household name in the Nigerian media landscape.

As the presenter of the daily showbiz program, “Entertainment News,” Mayowa covered a wide array of engaging content. Her role involved reporting on breaking stories, conducting interviews, attending fashion shows, music concerts, movie premieres, and more. She was the face of entertainment news, bringing the latest and most exciting happenings to the audience.

A Versatile Senior Presenter and Reporter

As her career advanced, Mayowa (Ogundele) Adegoke took on the role of a senior presenter/reporter, broadening her horizons and exploring various beats. Her reporting spanned across different domains, both within the United Arab Emirates (UAE) and internationally. From technology to fashion, entertainment to lifestyle, and business to global events, she delved deep into the stories that resonated with the Nigerian diaspora worldwide.

Her role was not limited by geographical borders. Mayowa’s reporting extended to events and narratives happening around the world, keeping her audience informed and engaged.

Empowering Through “Road to Success Seminar

While Mayowa’s professional journey in the media was thriving, her passion for empowering others led her to establish the “Road to Success Seminar.” This platform is a testament to her commitment to self-development, career building, and business growth. It is a hub for professionals and entrepreneurs in the UAE seeking to unlock their full potential.

Through the seminar, Mayowa (Ogundele) Adegoke imparts essential skills that include public speaking, media coaching, and conference organization. The objective is clear: to help individuals excel in their respective fields, maximize their potential, and succeed in their careers and businesses.

A Visionary of Impact

Mayowa Adegoke’s relentless pursuit of excellence, her passion for storytelling, and her unwavering dedication to empowering others have solidified her position as a leading journalist and media personality in the UAE. Her journey continues to inspire and make an indelible mark in the media industry.

As Mayowa (Ogundele) Adegoke forges ahead in her career, she exemplifies a visionary of impact, urging others to chase their dreams and make a meaningful difference in the world.

In an ever-evolving media landscape, Mayowa (Ogundele) Adegoke remains a trailblazer, setting an example of excellence and empowerment for the generations to come. Her story is a testament to the power of dedication, passion, and the profound impact one individual can make in the world of media and beyond.